Formlane: Contact Form Builder vs Formly Form Builder

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for Formlane, Oct 26, 2026 for Formly Form Builder.

The short answer

  • Only Formly Form Builder lists a free plan. Paid plans start at $7.99/month for Formlane and $11.99/month for Formly Form Builder.
  • Formlane lists 9 features Formly Form Builder’s listing doesn’t mention, including Dashboard, Data export, Embedded forms.

Head to head

App Store reviews

Formlane: —
Formly Form Builder: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Forms
  • Forms
Languages
  • English
  • English
Launched
Nov 3, 2026
Oct 1, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $7.99 to $17.99/month
From $0 to $25.99/month
Plans
Formlane Pro$7.99/month
30-day free trial
  • · 30-day free trial, once per store
  • · Contact button on every page
  • · Email alerts to up to 3 addresses
  • · Every publish is a version to restore
  • · Inbox, search and spreadsheet download
  • · Photos and PDFs, up to 10 MB each
Pro (Shopify Plus)$17.99/month
30-day free trial
  • · 30-day free trial, once per store
  • · Everything in Formlane Pro
  • · For stores on the Shopify Plus plan
FreeFree
  • · 11 form templates
  • · 5 submissions per month
  • · Drag-and-drop editor
  • · Inline and pop-up embeds
  • · Team email notifications
  • · Unlimited forms
Basic$11.99/month
3-day free trial
  • · 3-day free trial
  • · 40 submissions per month
  • · Conditional fields
  • · Custom colours per form
  • · Per-form recipient overrides
  • · Submission numbering with prefix
Unlimited$25.99/month
3-day free trial
  • · 3-day free trial
  • · All 11 templates + custom fields
  • · Conditional logic on any field
  • · Custom colours per form
  • · Priority email delivery
  • · Unlimited forms
Coverage
12 of 19 features63%
10 of 19 features53%
Unique strengths
  • Dashboard
  • Data export
  • Embedded forms
  • File upload
  • +5 more
  • Bookings
  • Custom
  • Drag-and-drop editor
  • Email responses
  • +3 more
Forms
63%12/19
53%10/19
Customization
83%5/6
50%3/6
Data management
60%3/5
40%2/5
Form types
50%4/8
63%5/8
937onlybothonly
FormlaneFormly Form Builder19 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Put a contact form on your store. Pick a ready form (contact, wholesale inquiry or return request), change the questions, and add it to your contact page in one click. Every message is saved in your inbox first, then emailed to you, so it cannot get lost. Open a message, see the answers and files, and reply from your own email. Alerts can go to up to three emails.

Formly lets you build any form your store needs and drop it into any page. Start from 11 templates — contact, RSVP, feedback, support, quote, return, appointment, wholesale, warranty, newsletter, or blank — then customise fields, colours, and confirmation wording. Every submission lands in a dashboard, emails your team, and sends the customer a confirmation.

Key points
  • Three ready forms: contact, wholesale inquiry and return request
  • Every message is saved in your inbox first, then emailed to you
  • Show a question only when an earlier answer calls for it. Photos and PDFs
  • A contact button on every page that opens your form in a dialog
  • 11 form templates: contact, RSVP, quote, return, warranty, feedback, and more
  • Drag-and-drop editor with conditional fields, sections, and per-form colors
  • Inline or pop-up embed on any page — one snippet, no theme edits needed
  • Email notifications to your team and a confirmation email to the customer
Screenshots
The contact button and the form in a dialog
A question that shows only for one answerThe store's contact form and the inbox that keeps every messageA contact form on the store's contact page
Formly
FormlyFormlyFormly

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFormlaneFormly Form Builder
Detected storesNot publishedNot published
Net store change, 28 days00estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureFormlaneFormly Form Builder
App Store ratingNot published5.0 ★
App Store reviewsNot published1
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFormlaneFormly Form Builder
Free planNot listedYes
Lowest paid monthly plan$7.99/month(ahead)$11.99/month
Longest free trial30 days3 days
Plans listed23

Listing

MeasureFormlaneFormly Form Builder
Shopify category rankNot enough data#60in Forms
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 3, 2026Oct 1, 2026
Languages1English1English
DeveloperNovatra Co., Ltd.Krazy Apps

FAQ

Formlane and Formly Form Builder: common questions

Is Formlane or Formly Form Builder cheaper?
Only Formly Form Builder lists a free plan. Paid plans start at $7.99/month for Formlane and $11.99/month for Formly Form Builder. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Formlane lists 9 the others don’t mention, such as Dashboard, Data export, Embedded forms, File upload. Formly Form Builder lists 7 the others don’t mention, such as Bookings, Custom, Drag-and-drop editor, Email responses. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for Formlane, Oct 26, 2026 for Formly Form Builder; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for Formlane, Oct 26, 2026 for Formly Form Builder. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.