FormFlow: Form Builder & Sync vs MAG: Form Builder
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026 for FormFlow, Nov 11, 2026 for MAG.
The short answer
- Only MAG lists a free plan. Paid plans start at $9/month for FormFlow and $4.99/month for MAG.
- FormFlow lists 12 features MAG’s listing doesn’t mention, including Analytics, Attribution, Auto-sync.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · 1 connected integration
- · 1,000 submissions per month
- · 15 published forms
- · Conditional show/hide logic
- · Custom branding & fonts
- · Discount rewards & consent capture
Growth
- · 10,000 submissions per month
- · 5 connected integrations
- · 50 published forms
- · Branch routing by form response
- · Everything in Starter
- · Route by customer data & spend
Pro
- · 100,000 submissions per month
- · Everything in Growth
- · Priority support
- · Unlimited connected integrations
- · Unlimited published forms
Free Forever
- · 1 form
- · 12 fields
- · 2 MB File upload
- · 35 submissions/mth
- · Display form anywhere
- · reCAPTCHA
Basic
- · 1000 submissions/mth
- · 30 MB File upload
- · Export responses on Email
- · Free+
- · MailChimp & Klaviyo Integration
- · Shopify Integration
Pro
- · 10,000 submissions/mth
- · 100 MB File upload
- · Basic+
- · Bing Analytics
- · Facebook Pixel Integration
- · Slack&Google Sheet Integration
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFormFlow is a drag-and-drop form builder for your store. You can create contact, lead capture, registration, and survey forms, then embed them on any page or show them in a popup. Submissions are saved in your admin, where you can review, manage, and export them to CSV.
Create custom forms in multiple languages with drag-and-drop builder, and smart fields without any coding. Whether you need a simple contact form, a multi-step order form, or advanced file uploads with conditional logic, this app gives you complete flexibility. Integrates easily with tools such as Klaviyo, Mailchimp, Slack, Google Sheets and Zapier.
- Drag-and-drop builder for contact, lead, registration, and survey forms
- Send each submission automatically to your CRM, email, and other tools
- Route submissions to different tools based on each form response
- Send branded confirmation and notification emails for each submission
- Modify and delete forms effortlessly to suit your business needs.
- Make necessary changes to existing forms with the right permissions.
- Admins can create forms effortlessly by dragging and dropping form fields.
- Admins can manage email templates seamlessly for efficient communication.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MAG | |
|---|---|---|
| Detected stores | Not published | 346 |
| Net store change, 28 days | 0 | −4 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | 9% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | MAG | |
|---|---|---|
| App Store rating | Not published | 4.3 ★ |
| App Store reviews | Not published | 63 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
FormFlow and MAG: common questions
- Is FormFlow or MAG cheaper?
- Only MAG lists a free plan. Paid plans start at $9/month for FormFlow and $4.99/month for MAG. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- FormFlow lists 12 the others don’t mention, such as Analytics, Attribution, Auto-sync, Conditional logic. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026 for FormFlow, Nov 11, 2026 for MAG; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026 for FormFlow, Nov 11, 2026 for MAG. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.