Folio: Wishlist vs Wishlist ‑ Wishify
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Folio, Nov 9, 2026 for Wishlist.
The short answer
- Only Wishlist lists a free plan. Paid plans start at $6.99/month for Folio and $5.99/month for Wishlist.
- Wishlist lists 10 features Folio’s listing doesn’t mention, including Add to cart, Custom layouts, Dashboard.
Head to head
Customizable, Shareable and Unlimited Wishlist
Wishlist - Allow users to create a Wishlist of favorite items
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · 1000 Items in Wishlist
- · Customize color/text of wishlist button
- · Guest Wishlist
- · Public Wishlist Count
- · Share Wishlist
Premium
- · All Basic Plan Features
- · Unlimited Items in Wishlist
- · Unlimited Wishlist
- · Wishlist Icon on Collection Page
Free Plan
- · Customize color, text of wishlist button
- · Only FREE app setup
- · Up to 100 Wishlist items/month for store
- · Wishlist page in main menu
Professional Plan
- · 1000 wishlist items/month
- · Customize app colors
- · Export data
- · Guest wishlist
- · Heart icon in header
- · Share wishlist
Premium Plan
- · All features of Professional plan
- · Full reports
- · Up to 3000 wishlist items / mo for store
Advanced Plan
- · All features of Professional plan
- · Automatic wishlist reminder emails
- · Up to 10,000 wishlist items / month
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFolio Wishlist empowers customers to bookmark their chosen merchandise, our app will provide a dashboard that can keep you posted with the analytics of your growth in real-time. A wishlist can play a vital role when it comes to email marketing to increase the span of your audience. Through Folio Wishlist, you won’t miss any lead or any prospect.
Trusted by merchants worldwide, this Wishlist app helps boost sales and bring shoppers back to your store. Customers can save favorite products, share their Wishlist by email, Facebook, WhatsApp, or Twitter, and return anytime to complete their purchase. It works across devices, so shoppers can pick up where they left off.
- Add unlimited items in your wishlist
- Customizable buttons to match the look & feel
- Ability to share wishlist
- Dashboard analytics of customers wishlist
- Unleash the power of wishlist to increase sales and conversion.
- Customers can share wishlist via social platforms in 1 click to their friends.
- Easily customize Wishlist button, icon & email reminder feature
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Folio |  Wishlist |
|---|---|---|
| Detected stores | Not published | 1,841 |
| Net store change, 28 days | 0 | −6 |
| Stores added, 28 days | Not enough data | 7 |
| Big-brand share | Not enough data | 15% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Folio | Wishlist |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 218 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Folio and Wishlist: common questions
- Is Folio or Wishlist cheaper?
- Only Wishlist lists a free plan. Paid plans start at $6.99/month for Folio and $5.99/month for Wishlist. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Wishlist lists 10 the others don’t mention, such as Add to cart, Custom layouts, Dashboard, Email sharing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Folio, Nov 9, 2026 for Wishlist; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Folio, Nov 9, 2026 for Wishlist. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.