FirstTrack — Ad Tracking vs RedTrack
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026.
The short answer
- RedTrack is detected on 8× as many Shopify stores as FirstTrack: 8 vs 1 as of Nov 5, 2026.
- Both list a free plan. Paid plans start at $39/month for FirstTrack and $99/month for RedTrack.
- RedTrack lists 8 features FirstTrack’s listing doesn’t mention, including Cohort analysis, Custom dashboards, Custom reports.
Head to head
- United States
- Hong Kong
- India
FREE Plan
- · 1 Shopify store
- · 100 orders per month
- · Live revenue and attribution dashboard
- · Server-side event tracking
- · Ten-tier attribution engine
Strarter
- · 1,000 orders per month
- · CSV export
- · Custom tracking domains
- · Live event debugger and delivery logs
- · Smart event filtering
- · Ten-tier attribution engine
Growth
- · 5,000 orders per month
- · CSV export
- · Custom tracking domains
- · Live event debugger and delivery logs
- · Priority support
- · Smart event filtering
Scale
- · 15,000 orders per month
- · CSV export
- · Custom tracking domains
- · Live event debugger and delivery logs
- · Priority support
- · Smart event filtering
Relay
- · 1 store
- · 1 user
- · AI dashboard
- · Ads Manager (read-only)
- · CAPI for Meta, TikTok, Google, etc.
- · Conversion tracking
Brand
- · 2 AI dashboards
- · 3 stores
- · Ad spend sync, 1h ad-level
- · CAPI for Meta, TikTok, Google, etc.
- · Conversion path report
- · MCP
Agency
- · 4 AI dashboards
- · Everything in brand, plus:
- · Priority support
- · Setup assistance
- · Unlimited stores
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFirstTrack forwards your Shopify conversion events directly from your server to Meta, TikTok, Google, Pinterest, Snapchat, and X via each platform's official Conversions API. Because events never pass through the shopper's browser, ad blockers, Safari ITP, and iOS tracking restrictions don't interfere with delivery.
RedTrack connects to your store and tracks your campaigns. It shows you what every campaign, ad set and ad delivered, measured on your own 1st party data and attribution rules you set, not on what API pulls from Meta or Google dashboard. RedTrack records clicks and conversions server-side, from your store, at the moment they happen.
- Send purchase events to Meta, TikTok, Google, Pinterest, Snapchat and X
- Ten-tier attribution engine matches orders across multiple signals
- Real-time event debugger: inspect every payload, status code, and retry
- One dashboard across all your Shopify stores — unified attribution reporting
- Server-side conversion tracking and Conversion API
- Revenue and ROAS by channel, campaign, and creative
- Attribution modelling
- Customer cohorts and lifetime value
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  FirstTrack |  RedTrack |
|---|---|---|
| Detected stores | 1 | 8(ahead) |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories | Health & Beauty, Food, Beverages & Tobacco, Apparel & Accessories |
| Top store countries | Not published | United States, Hong Kong, India |
Reviews
| Measure | FirstTrack | RedTrack |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | FirstTrack | RedTrack |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $39/month(ahead) | $99/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 4 | 3 |
Listing
| Measure | FirstTrack | RedTrack |
|---|---|---|
| Shopify category rank | #830 | #195(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 12, 2026 | Apr 13, 2026 |
| Languages | 1 | 1 |
| Developer | GTN MANAGEMENT SRL | Redtrack Technologies LTD |
FAQ
FirstTrack and RedTrack: common questions
- Which is more popular, FirstTrack or RedTrack?
- RedTrack is detected on 8× as many Shopify stores as FirstTrack: 8 vs 1 as of Nov 5, 2026.
- Is FirstTrack or RedTrack cheaper?
- Both list a free plan. Paid plans start at $39/month for FirstTrack and $99/month for RedTrack. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- FirstTrack lists 5 the others don’t mention, such as Abandoned cart, Activity tracking, Page views, Pixel tracking. RedTrack lists 8 the others don’t mention, such as Cohort analysis, Custom dashboards, Custom reports, Data export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.