Firework Shoppable Video & UGC vs Shoppable Videos UGC ‑ ReelTok

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Firework Shoppable Video & UGC, Oct 13, 2026 for Shoppable Videos UGC.

The short answer

  • On the Shopify App Store: Firework Shoppable Video & UGC 5.0 from 47 reviews and Shoppable Videos UGC 5.0 from 36 reviews.
  • Paid plans start at $39/month for Firework Shoppable Video & UGC and $9.99/month for Shoppable Videos UGC.
  • Firework Shoppable Video & UGC lists 4 features Shoppable Videos UGC’s listing doesn’t mention, including Live events, Livestreams, Video editing.

Head to head

Detected stores

Firework Shoppable Video & UGC: 1,452
Shoppable Videos UGC: —

App Store reviews

Firework Shoppable Video & UGC: 47
Shoppable Videos UGC: 36

Stores added, 28 days

Firework Shoppable Video & UGC: 34
Shoppable Videos UGC: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Shoppable Videos and Live Shopping. Dedicated Onboarding.

—
Categories
  • Video and livestream
  • Content - Other
  • Video and livestream
  • Product display - Other
Languages
  • English
  • Japanese
  • English
Launched
Apr 2, 2021
Apr 8, 2024
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
2 last full month
Detected stores
1,452active installs
  • Kylie Cosmetics
  • Cynthia Rowley
  • The Beachwaver Co.
  • Kopari Beauty
  • ANTA
+1,447 more
0active installs
Most common store size
11-50 products25%
—
Top countries
  • United States34%
  • Hong Kong6%
  • Japan6%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01325OctDecFebAprJunAugOctNovFirework Shoppable Video & UGC: 6 reviews in December 2024Firework Shoppable Video & UGC: 2 reviews in January 2025Firework Shoppable Video & UGC: 3 reviews in February 2025Firework Shoppable Video & UGC: 5 reviews in March 2025Firework Shoppable Video & UGC: 6 reviews in April 2025Firework Shoppable Video & UGC: 6 reviews in May 2025Firework Shoppable Video & UGC: 2 reviews in June 2025Firework Shoppable Video & UGC: 3 reviews in July 2025Firework Shoppable Video & UGC: 1 reviews in August 2025Firework Shoppable Video & UGC: 5 reviews in September 2025Firework Shoppable Video & UGC: 3 reviews in October 2025Firework Shoppable Video & UGC: 1 reviews in November 2025Shoppable Videos UGC ‑ ReelTok: 15 reviews in October 2024Shoppable Videos UGC ‑ ReelTok: 22 reviews in November 2024Shoppable Videos UGC ‑ ReelTok: 12 reviews in December 2024Shoppable Videos UGC ‑ ReelTok: 4 reviews in January 2025Shoppable Videos UGC ‑ ReelTok: 2 reviews in February 2025Shoppable Videos UGC ‑ ReelTok: 22 reviews in March 2025Shoppable Videos UGC ‑ ReelTok: 1 reviews in May 2025Shoppable Videos UGC ‑ ReelTok: 3 reviews in June 2025Shoppable Videos UGC ‑ ReelTok: 2 reviews in July 2025Shoppable Videos UGC ‑ ReelTok: 5 reviews in August 2025Shoppable Videos UGC ‑ ReelTok: 1 reviews in September 2025Shoppable Videos UGC ‑ ReelTok: 2 reviews in November 2025
Firework Shoppable Video & UGCShoppable Videos UGCCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $39 to $259/month
From $9.99 to $89.99/month
Plans
PilotFree to install
No hidden fees. Try out Firework for FREE.
  • · 1,000 Monthly Views
  • · 10 Video Uploads
  • · Embed Videos in Email/SMS
  • · Horizontal Video
  • · Interactive Video Video
  • · Klaviyo Integration
Starter$39/month
Contact us for more details.
  • · 10,000 Monthly Video Views
  • · 50 Video Uploads
  • · All features in Pilot, plus:
  • · Up to 10 Playlists
Growth$259/month
Contact us to learn more about our customized solutions.
  • · 50,000 Monthly Video Views
  • · All features in Starter, plus:
  • · Remove Firework branding
  • · Unlimited video uploads
STARTER$9.99/month
14-day free trial$5 per 1,000 extra impressions
  • · 30,000 impressions per month
  • · Analytics for conversions and engagement
  • · Unlimited shoppable videos placements
GROWTH$29.99/month
14-day free trial$4 per 1,000 extra impressions
  • · 100,000 impressions per month
  • · Sell multiple products per video
  • · Shoppable videos customizations
SCALE$89.99/month
14-day free trial$2 per 1,000 extra impressions
  • · 500,000 impressions per month
  • · Data analytics request
  • · Dedicated 1:1 Slack support channel
  • · Request new features
Coverage
18 of 21 features86%
17 of 21 features81%
Unique strengths
  • Live events
  • Livestreams
  • Video editing
  • Video templates
  • Autoplay
  • Checkout
  • Pop-ups
Video and livestream
86%18/21
81%17/21
Customization
90%9/10
80%8/10
Video management
82%9/11
82%9/11
4143onlybothonly
Firework Shoppable Video & UGCShoppable Videos UGC21 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • RevenueRoll
  • Google Analytics
  • Instagram
  • Shop app Minis
  • Tapcart
  • reviews.io
  • Google Drive
  • Drop
  • Shutterstock
  • GettyImages
  • iStock
  • Instagram Reels
How it sells itself

*New and Improved* Firework’s integration with Klaviyo brings shoppable video into emails - boosting engagement, enriching profiles, and triggering personalized flows based on real-time video interactions. Engage users with shoppable videos, UGC video reviews, quizzes, and polls. Bulk upload videos or import from IG/TikTok.

ReelTok lets you add shoppable videos and reels to your Shopify store so customers can watch and purchase products directly from video content. Upload your own UGC or generate product videos using AI Studio with AI avatars, voiceover, and automated scripts. Videos are optimized for fast loading and work across product pages, collections, and landing pages.

Key points
  • Create shoppable videos, personalized videos & interactive videos at scale
  • Sync social media, bulk-import TikTok, Instagram Reels, Stories, Youtube & more
  • Multiple formats, QR code overlay, quizzes, polls, & coupons embedded in video
  • Retarget customers with custom video email embed capabilities
  • Well-known shoppable videos formats: IG Stories, Reel Carousel, Floating Reels
  • Smart shoppable videos: reduce page load time, preserve video quality
  • Measure shoppable videos conversions & engagement data with analytics dashboard
  • Easily import/upload videos from DropBox, Drive or directly from your devices
Screenshots
Seamlessly publish your shoppable videos to your Shop App
Increase conversions with interactive, shoppable videosOur social media uploader makes it easy to import your content
Shoppable videos: from add to cart to checkout in seconds
Shoppable videos: highlight product features with video shoppingShoppable videos: boost conversions while using UGC social proofShoppable videos: track the performance of your Reels and UGC

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFirework Shoppable Video & UGCShoppable Videos UGC
Detected stores1,452as of Nov 8, 2026Not published
Net store change, 28 days+19estimated0estimated
Stores added, 28 days34new and returningNot enough data
Big-brand share21%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesUnited States, Hong Kong, JapanNot published

Reviews

MeasureFirework Shoppable Video & UGCShoppable Videos UGC
App Store rating5.0 ★5.0 ★
App Store reviews47(ahead)36
New reviews, 28 days00(ahead)
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFirework Shoppable Video & UGCShoppable Videos UGC
Free planNot listedNot listed
Lowest paid monthly plan$39/month$9.99/month(ahead)
Longest free trialNot listed14 days
Plans listed33

Listing

MeasureFirework Shoppable Video & UGCShoppable Videos UGC
Shopify category rank#26(ahead)in Video and livestream#78in Video and livestream
Shopify App Charts#10 in Video and livestreamNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 2, 2021Apr 8, 2024
Languages2English, Japanese1English
DeveloperFireworkStoic Labs

FAQ

Firework Shoppable Video & UGC and Shoppable Videos UGC: common questions

Is Firework Shoppable Video & UGC or Shoppable Videos UGC cheaper?
Paid plans start at $39/month for Firework Shoppable Video & UGC and $9.99/month for Shoppable Videos UGC. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Firework Shoppable Video & UGC or Shoppable Videos UGC?
On the Shopify App Store: Firework Shoppable Video & UGC 5.0 from 47 reviews and Shoppable Videos UGC 5.0 from 36 reviews.
What features does each app list that the other doesn’t?
Firework Shoppable Video & UGC lists 4 the others don’t mention, such as Live events, Livestreams, Video editing, Video templates. Shoppable Videos UGC lists 3 the others don’t mention, such as Autoplay, Checkout, Pop-ups. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Firework Shoppable Video & UGC, Oct 13, 2026 for Shoppable Videos UGC; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Firework Shoppable Video & UGC, Oct 13, 2026 for Shoppable Videos UGC. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.