Firebear Import & Export Tool vs Stanley/Stella Importer
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only Firebear Import & Export Tool lists a free plan. Paid plans start at $20/month for Firebear Import & Export Tool and $29/month for Stanley/Stella Importer.
- Firebear Import & Export Tool lists 8 features Stanley/Stella Importer’s listing doesn’t mention, including Bulk export, Bulk updates, CSV.
Head to head
Fast import and export tool. Use any CSV file. Apply mapping
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free forever
- · Export orders
- · Files (csv, xml, xlsx)
- · Import from Url
- · Import/export customers
- · Import/export products
- · Max export rows 100
Basic
- · + Cron
- · + Email notifications
- · + Export filters
- · + Google Drive & Sheet
- · Max export rows 5,000
- · Max import rows 5,000
Advanced
- · + 5 Parallel jobs
- · + Orders Delta Export
- · Max export rows 100,000
- · Max import rows 100,000
- · all basic features plus:
Basic
- · Dynamic SIze Chart for product template
- · Emails user when task is finished
- · Import color swatch png images to media
- · Product import - all data and main image
- · Syncs with internal color system
Standard
- · Advanced image management
- · Assigns variant images to colors
- · Everything in Basic plan
- · Import all or selected variant images
Premium
- · Automatic stock updates
- · Everything in Standard plan
- · Prices update
- · Scheduled tasks
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureOur AI-driven app simplifies import and export for products, customers, and orders. It supports CSV, XML, XLSX & Google Sheets file formats and Google Drive, FTP & standard file uploads. Automate updates with scheduled profiles and seamlessly map third-party attributes to Shopify fields for efficient data management, saving time on manual tasks.
Sync your Stanley/Stella catalogue to Shopify in seconds. Instantly import products, images, color swatches, and automatic size charts—fully ready product pages with just a few clicks. Keep stock and prices always up to date via the Stanley/Stella Production API. Supports EN (UK/US), NL, FR, DE, IT, PL, RU, ES (ES/MX). The fastest way to keep your store accurate and sales-ready.
- Automation. Use schedules to run imports & exports automatically.
- Mapping. Match third-party columns with system properties & vice versa.
- File Formats. Use XML & XLSX files in addition to CSV.
- Google Sheets. Import & export data between Shopify & Google Sheets.
- Requires Stanley/Stella Production API credentials
- Product and full metafield import. Image import and variant image assignment
- Automatic stock update
- Prices update, updates available price fields








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Firebear Import & Export Tool | Stanley/Stella Importer |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Firebear Import & Export Tool | Stanley/Stella Importer |
|---|---|---|
| App Store rating | 2.9 ★ | Not published |
| App Store reviews | 8 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Firebear Import & Export Tool | Stanley/Stella Importer |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $20/month(ahead) | $29/month |
| Longest free trial | Not listed | 7 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Firebear Import & Export Tool | Stanley/Stella Importer |
|---|---|---|
| Shopify category rank | #224(ahead) | #310 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 5, 2021 | Aug 15, 2025 |
| Languages | 2 | 1 |
| Developer | Firebear Studio | eKommissar |
FAQ
Firebear Import & Export Tool and Stanley/Stella Importer: common questions
- Is Firebear Import & Export Tool or Stanley/Stella Importer cheaper?
- Only Firebear Import & Export Tool lists a free plan. Paid plans start at $20/month for Firebear Import & Export Tool and $29/month for Stanley/Stella Importer. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Firebear Import & Export Tool lists 8 the others don’t mention, such as Bulk export, Bulk updates, CSV, FTP/SFTP. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.





