Fiducia vs FirstProfit – Profit Analytics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Only FirstProfit lists a free plan. Paid plans start at $19/month for Fiducia and $15/month for FirstProfit.
  • FirstProfit lists 6 features Fiducia’s listing doesn’t mention, including Custom dashboards, Custom reports, Data export.

Head to head

App Store reviews

Fiducia: —
FirstProfit: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Jun 30, 2026
Jan 23, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $19 to $149/month
From $0 to $39/month
Plans
Starter$19/month
14-day free trial
  • · CSV bulk COGS import
  • · Per-order & per-product margin breakdown
  • · Profit tracking up to 200 orders/mo
  • · Shipping & gateway fee tracking
  • · Weekly profit email digest
Growth$49/month
14-day free trial
  • · 90-day historical backfill
  • · CSV bulk COGS import
  • · Per-order & per-product margin breakdown
  • · Profit tracking up to 1,000 orders/mo
  • · Shipping & gateway fee tracking
  • · Weekly profit email digest
Scale$99/month
14-day free trial
  • · 90-day historical backfill
  • · CSV bulk COGS import
  • · Per-order & per-product margin breakdown
  • · Profit tracking up to 5,000 orders/mo
  • · Weekly profit email digest
Pro$149/month
14-day free trial
  • · 90-day historical backfill
  • · CSV bulk COGS import
  • · Per-order & per-product margin breakdown
  • · Shipping & gateway fee tracking
  • · Unlimited order volume
  • · Weekly profit email digest
FreeFree
  • · 100 orders/month
  • · 365-Day Historical Data Import
  • · AI Copilot Insights
  • · Automatic Product & Shipping Sync
  • · Custom Cost Tracking
  • · Daily Email Report with AI Insights
Starter$15/month
14-day free trial
  • · 24/7 Priority Support
  • · 300 orders/month
  • · Everything in Free
  • · Fast data refresh
  • · Unlimited AI Copilot insights
Growth$25/month
14-day free trial
  • · 24/7 Priority Support
  • · 600 orders/month
  • · Everything in Free
  • · Fast data refresh
  • · Unlimited AI Copilot insights
Scale$39/month
14-day free trial
  • · 24/7 Priority Support
  • · Everything in Free
  • · Fast data refresh
  • · No Orders Limit
  • · Unlimited AI Copilot insights
Coverage
12 of 18 features67%
14 of 18 features78%
Unique strengths
  • Forecasting
  • Loyalty analysis
  • Segmentation
  • UTM tracking
  • Custom dashboards
  • Custom reports
  • Data export
  • Funnel analysis
  • +2 more
Analytics
67%12/18
78%14/18
Customer behavior
100%4/4
50%2/4
Marketing and sales
67%4/6
83%5/6
Visuals and reports
50%4/8
88%7/8
486onlybothonly
FiduciaFirstProfit18 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Most Shopify dashboards show revenue, not profit. A sale can look successful while it is actually losing money once product cost, payment fees, shipping, and discounts are included. Fiducia calculates net profit for every order automatically, using product costs merchants enter and the fees and discounts already present in their store data.

First Profit shows your true net profit, not just revenue. It automatically calculates profits by tracking COGS, shipping, transaction fees and costs across Meta, Google, and TikTok. Instead of static dashboards, personalized AI insights surface urgent problems, hidden opportunities, and clear next steps to protect margins and scale profit with confidence.

Key points
  • Net profit per order, after costs, fees, and discounts
  • Cost of goods sold tracking by product and variant
  • Automatic alerts when a product's margin drops
  • Customer lifetime value and cohort profit analysis
  • True net profit per order with automatic COGS, shipping, fees, and ad spend
  • Personalized AI insights that flag profit leaks and suggest clear next actions
  • Ad spend tracking with Meta, Google, and TikTok integrations
  • Daily profit email reports with key changes and alerts
Screenshots
Cohorts / LTV
Profit DashboardAlertsCOGS entry
custom cost tracking
product cogsai insightsEmail reports

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFiduciaFirstProfit
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureFiduciaFirstProfit
App Store ratingNot published5.0 ★
App Store reviewsNot published1
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFiduciaFirstProfit
Free planNot listedYes
Lowest paid monthly plan$19/month$15/month(ahead)
Longest free trial14 days14 days
Plans listed44

Listing

MeasureFiduciaFirstProfit
Shopify category rankNot enough dataNot enough data
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJun 30, 2026Jan 23, 2026
Languages1English1English
DeveloperFiducia AppFirst Profit

FAQ

Fiducia and FirstProfit: common questions

Is Fiducia or FirstProfit cheaper?
Only FirstProfit lists a free plan. Paid plans start at $19/month for Fiducia and $15/month for FirstProfit. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Fiducia lists 4 the others don’t mention, such as Forecasting, Loyalty analysis, Segmentation, UTM tracking. FirstProfit lists 6 the others don’t mention, such as Custom dashboards, Custom reports, Data export, Funnel analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.