Fenryl Pixel vs TrueTracked: Ad Attribution

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Fenryl Pixel, Nov 9, 2026 for TrueTracked.

The short answer

  • Only Fenryl Pixel lists a free plan. Paid plans start at $0.99/month for Fenryl Pixel and $39/month for TrueTracked.
  • TrueTracked lists 10 features Fenryl Pixel’s listing doesn’t mention, including Checkout analytics, Funnel analysis, GDPR compliance.

Head to head

Detected stores

Fenryl Pixel: —
TrueTracked: 31

App Store reviews

Fenryl Pixel: —
TrueTracked: 20

Stores added, 28 days

Fenryl Pixel: —
TrueTracked: 1
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Feb 2, 2026
May 12, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
9 last full month
Detected stores
0active installs
31active installs
  • Ejalo
  • Sock Candy
  • Mosaic Art Studio US
  • Jess's Underground Kitchen
  • Self Sovereignty
+26 more
Most common store size
—
11-50 products23%
Top countries
—
  • United States19%
  • Germany13%
  • Lithuania13%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510JunJulAugSepOctTrueTracked: Ad Attribution: 1 reviews in June 2026TrueTracked: Ad Attribution: 2 reviews in July 2026TrueTracked: Ad Attribution: 2 reviews in August 2026TrueTracked: Ad Attribution: 5 reviews in September 2026TrueTracked: Ad Attribution: 9 reviews in October 2026
Fenryl PixelTrueTrackedCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $4.99/month
From $39 to $129/month
Plans
FreeFree
  • · 60 days of raw session data retention
  • · Aggregated insights for old sessions
  • · No limits on usage
  • · Unlimited number of ad accounts
  • · Unlimited number of customer sessions
  • · Unlimited number of orders
Data Retention Pro$0.99/month
  • · All features from Free
  • · Raw session data retention up to 1 year
Data Retention Ult$4.99/month
  • · All features from Free
  • · Raw session data retention up to 5 years
TrueSignal 500$39/month
14-day free trial
  • · 1 custom tracking domain
  • · 1 pixel per platform
  • · Server-Side Conversion Tracking
  • · Up to 500 orders per month
Standard 50K$79/month
14-day free trial
  • · 3 Meta & TikTok pixels
  • · Full analytics & attribution
  • · Full customer journey tracking
  • · Unlimited orders
  • · Up to $50K monthly revenue
TrueSignal 2K$79/month
14-day free trial
  • · 1 custom tracking domain
  • · 1 pixel per platform
  • · Server-side conversion tracking
  • · Up to 2,000 orders per month
Standard 100K$129/month
14-day free trial
  • · 3 Meta & TikTok pixels
  • · Full analytics & attribution
  • · Full customer journey tracking
  • · Unlimited orders
  • · Up to $100K monthly revenue
Coverage
7 of 17 features41%
17 of 17 features100%
Unique strengths
—
  • Checkout analytics
  • Funnel analysis
  • GDPR compliance
  • Historical analysis
  • +6 more
Analytics
41%7/17
100%17/17
Customer behavior
33%2/6
100%6/6
Marketing and sales
50%4/8
100%8/8
Visuals and reports
33%1/3
100%3/3
0710onlybothonly
Fenryl PixelTrueTracked17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Fenryl Pixel provides another way to look at ad performance. Fenryl Pixel provides a first-party, store-side view of what actually happened across traffic from Google Ads, TikTok Ads and Facebook Ads. It reduces blind spots caused by ad blockers and browser tracking limits, offering a transparent last-click lens across platforms. Lightweight by design, Fenryl stores no order data and collects no PII.

TrueTracked gives Shopify merchants accurate ad attribution by collecting first-party data directly from their storefront. It tracks the full customer journey from ad click to purchase across devices, even with ad blocker or iOS restrictions.

Key points
  • Cross-platform ad attribution for Google Ads, TikTok Ads, and soon Facebook Ads
  • Unified dashboard with filters for campaigns ad groups and ads
  • First-party tracking that reduces blind spots and blocked events
  • Lightweight design: no PII, no stored order or ad data
  • First-party attribution that works with ad blockers and iOS restrictions
  • Multi-touch customer journey tracking from first ad click to purchase
  • Server-side conversion data sent to Meta, Google Ads, and TikTok APIs
  • Real-time ROAS, revenue, and profit dashboard across all ad channels
Screenshots
Aggregated Insights
Track ActivityFenryl Pixel Dashboards.Manage Your Integrations
Server-side conversion tracking for Meta, GA4, and Google Ads
Multi-touch attribution with ROAS and revenue by channelAttribution dashboard showing revenue, ROAS, and ad performanceCustomer journey showing every touchpoint from ad to purchase

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureFenryl PixelTrueTracked
Detected storesNot published31as of Nov 9, 2026
Net store change, 28 days0estimated+1estimated
Stores added, 28 daysNot enough data1new and returning
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedHome & Garden, Apparel & Accessories, Arts & Entertainment
Top store countriesNot publishedUnited States, Germany, Lithuania

Reviews

MeasureFenryl PixelTrueTracked
App Store ratingNot published5.0 ★
App Store reviewsNot published20
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureFenryl PixelTrueTracked
Free planYesNot listed
Lowest paid monthly plan$0.99/month(ahead)$39/month
Longest free trialNot listed14 days
Plans listed34

Listing

MeasureFenryl PixelTrueTracked
Shopify category rankNot enough data#72in Analytics
Shopify App ChartsNot on this week’s charts#17 on Rookies in Analytics
Built for ShopifyNoNo
LaunchedFeb 2, 2026May 12, 2026
Languages1English1English
DeveloperFenryl Labs IncTrueTracked LLC

FAQ

Fenryl Pixel and TrueTracked: common questions

Is Fenryl Pixel or TrueTracked cheaper?
Only Fenryl Pixel lists a free plan. Paid plans start at $0.99/month for Fenryl Pixel and $39/month for TrueTracked. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
TrueTracked lists 10 the others don’t mention, such as Checkout analytics, Funnel analysis, GDPR compliance, Historical analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Fenryl Pixel, Nov 9, 2026 for TrueTracked; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Fenryl Pixel, Nov 9, 2026 for TrueTracked. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.