Feedback Guru vs Yotpo: Product Reviews App
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Feedback Guru, Nov 9, 2026 for Yotpo.
The short answer
- On the Shopify App Store: Feedback Guru 5.0 from 1 reviews and Yotpo 4.8 from 4,626 reviews.
- Only Yotpo lists a free plan. Paid plans start at $5/month for Feedback Guru and $15/month for Yotpo.
- Yotpo lists 21 features Feedback Guru’s listing doesn’t mention, including All reviews page, Automations, Badges.
Head to head
Collect product reviews, photo reviews, site reviews & ratings
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Pioneer
- · 250 Review Requests per Month
- · Customizable Send Delay
- · Early-Access Features, Low price
Starter
- · 1,000 Review Requests per Month
- · Basic Analytics Dashboard
- · Everything in Pioneer
Premium
- · 5,000 Review Requests per Month
- · Best balance of volume + price
- · Everything in Starter
Professional
- · 10,000 Review Requests per Month
- · Built for large operations
- · Priority Support
Free
- · AI Chat Support
- · Automatic Review Requests
- · Display Reviews On-Site
- · Email Templates Library
- · Sentiment and Profanity Check
- · Up to 50 Monthly Orders
Starter
- · AI Chat Support
- · Collect Photos/Video
- · Google Rich Snippets
- · Google Shopping Ads
- · Pricing changes based on order volume
- · Reviews Carousel
Pro
- · AI Chat Support
- · AI Reviews Summary
- · Custom Questions
- · Google Seller Rating
- · Pricing changes based on order volume
- · Smart Sorting
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureFeedback Guru helps Shopify stores grow their online reputation by sending automated email review requests to recent customers. You can choose which review sites to focus on like Google, Yelp, Facebook, TripAdvisor, Amazon, or BBB, and control the percentage of traffic each receives. The app tracks requests, clickthroughs, and overall performance so you can see real-time results and scale easily.
Yotpo product reviews and ratings drive sales and help you better understand your customers. Collect more trustworthy reviews, photos, and videos, with in-mail review requests and AI-powered prompts. Reach more shoppers by displaying your reviews and ratings on social media and search engines, like Google. Own all of your reviews and easily moderate them. Access detailed analytics to boost conversions.
- Automated post‑purchase email flows drive customers to leave reviews
- Multi‑site support—send shoppers straight to Google, Yelp, Trustpilot etc.
- Customizable timing, live stats, and response tracking.
- No contracts, cancel at any time.
- Stand out on search with Google Seller Ratings and Google Shopping Ads
- Connect your reviews with our SMS, loyalty, and subscriptions product synergies
- Use our marketer-friendly solution to customize your reviews widget
- Leverage Smart Filters to build buyer confidence by displaying relevant content
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Feedback Guru |  Yotpo |
|---|---|---|
| Detected stores | Not published | 19,834 |
| Net store change, 28 days | 0 | +88 |
| Stores added, 28 days | Not enough data | 262 |
| Big-brand share | Not enough data | 18% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Feedback Guru | Yotpo |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.8 ★ |
| App Store reviews | 1 | 4,626(ahead) |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 65% |
Pricing
| Measure | Feedback Guru | Yotpo |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $5/month(ahead) | $15/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 3 |
Listing
| Measure | Feedback Guru | Yotpo |
|---|---|---|
| Shopify category rank | #256 | #38 |
| Shopify App Charts | Not on this week’s charts | #30 on the Shoplist 100 |
| Built for Shopify | No | No |
| Launched | Sep 9, 2025 | Nov 15, 2011 |
| Languages | 1 | 1 |
| Developer | Feedback Guru | Yotpo |
FAQ
Feedback Guru and Yotpo: common questions
- Is Feedback Guru or Yotpo cheaper?
- Only Yotpo lists a free plan. Paid plans start at $5/month for Feedback Guru and $15/month for Yotpo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Feedback Guru or Yotpo?
- On the Shopify App Store: Feedback Guru 5.0 from 1 reviews and Yotpo 4.8 from 4,626 reviews.
- What features does each app list that the other doesn’t?
- Feedback Guru lists 1 the others don’t mention, such as Reviews. Yotpo lists 21 the others don’t mention, such as All reviews page, Automations, Badges, Carousels. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Feedback Guru, Nov 9, 2026 for Yotpo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Feedback Guru, Nov 9, 2026 for Yotpo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.