FaqMilo vs WhatTheFAQ: Product FAQs
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for FaqMilo, Oct 30, 2026 for WhatTheFAQ.
The short answer
- Only WhatTheFAQ lists a free plan. Paid plans start at $49/month for FaqMilo and $9.99/month for WhatTheFAQ.
- WhatTheFAQ lists 6 features FaqMilo’s listing doesn’t mention, including AI generation, Custom font and color, FAQ page.
Head to head
Starter
Growth
Pro
Free
- · 0 AI credits per month
- · 10 FAQ entries
- · Anonymous FAQ analytics
- · Checkout FAQs (Shopify Plus)
- · Manual translations and styling
- · Product FAQs and a full FAQ page
Growth
- · 100 AI credits/month, no overages
- · 100 FAQ entries
- · Anonymous FAQ analytics
- · Checkout FAQs (Shopify Plus)
- · Manual translations and styling
- · Product FAQs and a full FAQ page
Pro
- · 1,000 FAQ entries
- · 500 AI credits/month, no overages
- · Anonymous FAQ analytics
- · Checkout FAQs (Shopify Plus)
- · Manual translations and styling
- · Product FAQs and a full FAQ page
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate a reusable library of FAQs, care instructions, and policies. Arrange answers into collections, then match them to products, tags, types, or a store default. Add the FaqMilo accordion block in the theme editor. Customers can expand answers and search the displayed collection. Draft changes stay separate from published content, so you can review affected collections before going live.
WhatTheFAQ shows your answers where shoppers have the question: on product pages, on a full FAQ page, in checkout, or anywhere your theme allows. Write FAQs once, group them by topic, and attach answers to single products or share one across many. Answers appear through a theme app block with no theme code changes and load from your shop's own metafield.
- Reuse answers across product FAQ and instruction collections.
- Review affected collections before publishing shared edits.
- Show relevant collections using product and default assignment rules.
- Add an accordion in the theme editor with search for displayed answers.
- FAQs for single products, the whole store, or a full FAQ page
- Theme app block you add in the theme editor, with no theme code changes
- Translate answers per store language by hand or with AI drafts you review
- Answers in checkout through a checkout block (some steps need Shopify Plus)
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | ||
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | Not enough data | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | ||
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ||
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $49/month | $9.99/month(ahead) |
| Longest free trial | 3 days | 14 days |
| Plans listed | 3 | 3 |
Listing
| Measure | ||
|---|---|---|
| Shopify category rank | Not enough data | #129 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 2, 2026 | Oct 28, 2026 |
| Languages | 1 | 13 |
| Developer | OutletOrbit | kreativkonnekt GmbH |
FAQ
FaqMilo and WhatTheFAQ: common questions
- Is FaqMilo or WhatTheFAQ cheaper?
- Only WhatTheFAQ lists a free plan. Paid plans start at $49/month for FaqMilo and $9.99/month for WhatTheFAQ. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- FaqMilo lists 2 the others don’t mention, such as Import and export, Mobile responsive. WhatTheFAQ lists 6 the others don’t mention, such as AI generation, Custom font and color, FAQ page, Rich text editor. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for FaqMilo, Oct 30, 2026 for WhatTheFAQ; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for FaqMilo, Oct 30, 2026 for WhatTheFAQ. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.