FA ‑ Privacy First Analytics vs Analytics Agent ‑ GA4
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for FA, Oct 13, 2026 for Analytics Agent.
The short answer
- On the Shopify App Store: FA 5.0 from 2 reviews and Analytics Agent 3.2 from 10 reviews.
- Analytics Agent lists 6 features FA’s listing doesn’t mention, including Activity tracking, AI insights, Custom dashboards.
Head to head
Google Analytics 4 and 3 - Audit, auto-setup and track better
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Analyst
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
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Analytics Agent helps Shopify merchants trust their GA4 data and take action faster. Run AI-powered GA4 audits, fix tracking issues in one click, and get alerts when traffic spikes or drops. Receive Mission Briefs with clear weekly priorities. Improve Google and AI visibility with structured data audits, competitor comparisons, and safe optimisation suggestions.
- Easy Setup: Get started in under 60 seconds, just paste your Fathom Analytics ID
- Privacy First Analytics - GDPR Compliant and Google Analytics alternative
- Effortless Event Tracking - Track checkout, cart, product and collection events
- Dashboard - View Fathom Analytics advanced dashboard right inside your admin




All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | FA | Analytics Agent |
|---|---|---|
| Detected stores | 19 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Electronics, Health & Beauty | Not published |
| Top store countries | United States, Germany, Canada | Not published |
Reviews
| Measure | FA | Analytics Agent |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 3.2 ★ |
| App Store reviews | 2 | 10(ahead) |
| New reviews, 28 days | 0 | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | FA | Analytics Agent |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $29/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | 1 | 1 |
Listing
| Measure | FA | Analytics Agent |
|---|---|---|
| Shopify category rank | #383(ahead) | #513 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 23, 2024 | Oct 9, 2019 |
| Languages | 1 | 1 |
| Developer | Exlrate | Invenire Studios |
FAQ
FA and Analytics Agent: common questions
- Which has better reviews, FA or Analytics Agent?
- On the Shopify App Store: FA 5.0 from 2 reviews and Analytics Agent 3.2 from 10 reviews.
- What features does each app list that the other doesn’t?
- FA lists 3 the others don’t mention, such as Data export, GDPR compliance, UTM tracking. Analytics Agent lists 6 the others don’t mention, such as Activity tracking, AI insights, Custom dashboards, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for FA, Oct 13, 2026 for Analytics Agent; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for FA, Oct 13, 2026 for Analytics Agent. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.












