ETG Product Comparison vs Pickwise: Product Compare
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for ETG Product Comparison, Nov 14, 2026 for Pickwise.
The short answer
- Only Pickwise lists a free plan. Paid plans start at $19/month for ETG Product Comparison and $4.99/month for Pickwise.
- Pickwise lists 5 features ETG Product Comparison’s listing doesn’t mention, including Analytics, Highlight differences, Multi-product.
Head to head
Standard
Free
- · 1 Product Finder
- · Basic comparison settings
- · Basic storefront customization
- · Compare up to 2 products
- · Maximum 2 Product Finder questions
Growth
- · Advanced Product Finder customization
- · Advanced comparison customization
- · Custom button/modal styling
- · Everything in Free
- · Product metafields in comparison
- · Unlimited Product Finder questions
Pro
- · Advanced comparison insights
- · Analytics Dashboard
- · Comparison interaction analytics
- · Everything in Growth
- · Most compared product pairs
- · Most compared products
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureProduct compare app gives the ability to add products to comparison channel and view them when there is more than one product. In the comparison page differences between the products can be seen along with the ability to add to cart.
Help customers explore and compare products side by side, including prices, features, variants, specifications, and metafields. Create personalized Product Finder Quizzes to guide shoppers based on their preferences and answers. Highlight product differences with comparison tables and smart badges. Customize the comparison experience to match your store's design.
- Minimum configuration to enable product compare feature, just activate app embed
- Similar products can be compared.
- Also provides add to cart option on comparison page.
- Product Comparison – Compare prices, images, variants, and specifications.
- Product Finder Quizzes – Help shoppers discover products based on their needs.
- Customizable Comparison – Match comparison tables and buttons to your store.
- Smart Comparison Badges – Highlight products with custom comparison badges.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ETG Product Comparison | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | ETG Product Comparison | |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ETG Product Comparison | |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $19/month | $4.99/month(ahead) |
| Longest free trial | 15 days | 5 days |
| Plans listed | 1 | 3 |
Listing
| Measure | ETG Product Comparison | |
|---|---|---|
| Shopify category rank | #221 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Mar 6, 2025 | Nov 13, 2026 |
| Languages | 1 | 1 |
| Developer | ETG Digital | Axtrics |
FAQ
ETG Product Comparison and Pickwise: common questions
- Is ETG Product Comparison or Pickwise cheaper?
- Only Pickwise lists a free plan. Paid plans start at $19/month for ETG Product Comparison and $4.99/month for Pickwise. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- ETG Product Comparison lists 1 the others don’t mention, such as Images. Pickwise lists 5 the others don’t mention, such as Analytics, Highlight differences, Multi-product, Pop-ups. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for ETG Product Comparison, Nov 14, 2026 for Pickwise; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for ETG Product Comparison, Nov 14, 2026 for Pickwise. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.