Essential Trust Badges & Icons vs Trustify: Trust Badges
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026 for Essential Trust Badges & Icons, Oct 15, 2026 for Trustify.
The short answer
- Both list a free plan. Paid plans start at $6.99/month for Essential Trust Badges & Icons and $4.99/month for Trustify.
- Essential Trust Badges & Icons lists 3 features Trustify’s listing doesn’t mention, including Announcement bar, Auto-position, Fonts.
Head to head
- United States
- France
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Plan
- · Huge icon library
- · One product page banner or 3 icon block
- · Unlimited product page payment icons
- · Up to 5000 monthly views
Starter
- · Everything in Free
- · Unlimited Product page blocks
- · Unlimited icons in a block
- · Up to 20,000 monthly views
- · Upload your own icons
Essential
- · Add blocks using product tags
- · Everything in Starter
- · Geolocation targeting
- · Translations
- · Unlimited cart page blocks
- · Up to 50,000 monthly views
Professional
- · All premium features
- · Everything in Essential
- · Unlimited monthly views
Free
- · 1 active product label
- · 1 badge group
- · All storefront placements
- · Basic design controls
- · Up to 3 badge items per group
Pro
- · 7-day free trial — cancel anytime
- · All storefront placements
- · Unlimited badge groups
- · Unlimited items per group
- · Unlimited product labels
Pro Plus
- · 7-day free trial — cancel anytime
- · Checkout page placement
- · Everything in Pro
- · Requires Shopify Plus
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEssential Icon & Trust Badge Banners - Use product badges to build trust. Effortlessly personalize and select the placement of banners or payment gateway icons on product page or any custom location. Upload your own custom icons to stand out & have a trusted site.
Build customer confidence with customizable trust badges, payment icons, and product labels across your store. Highlight secure checkout, shipping, returns, guarantees, and payment methods on product, collection, cart, and Shopify Plus checkout pages. Add SALE, NEW, or BESTSELLER labels to collection and search grids.
- Icon & trust badges banner library: diverse options for features and guarantees
- Banner customization: edit size, font, & color to match brand identity
- Flexible placement: add banners to product pages, or any custom location
- Upload your own icons: personalize your store with unique guarantee icons
- Create trust badges with an easy drag-and-drop editor
- Display 20+ payment icons across your store
- Preview badge changes in real time before publishing
- Track badge performance with built-in analytics
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Essential Trust Badges & Icons |  Trustify |
|---|---|---|
| Detected stores | 6,474 | Not published |
| Net store change, 28 days | −91 | 0 |
| Stores added, 28 days | 88 | Not enough data |
| Big-brand share | 6% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Not published |
| Top store countries | United States, France, United Kingdom | Not published |
Reviews
| Measure | Essential Trust Badges & Icons | Trustify |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 2,188 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | 4% | Not enough data |
Pricing
| Measure | Essential Trust Badges & Icons | Trustify |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $6.99/month | $4.99/month(ahead) |
| Longest free trial | 7 days | 7 days |
| Plans listed | 4 | 3 |
Listing
| Measure | Essential Trust Badges & Icons | Trustify |
|---|---|---|
| Shopify category rank | #6(ahead) | #331 |
| Shopify App Charts | #2 in Badges and icons | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Jun 2, 2023 | Jun 4, 2026 |
| Languages | 7 | 1 |
| Developer | Essential Apps | Arm Logic |
FAQ
Essential Trust Badges & Icons and Trustify: common questions
- Is Essential Trust Badges & Icons or Trustify cheaper?
- Both list a free plan. Paid plans start at $6.99/month for Essential Trust Badges & Icons and $4.99/month for Trustify. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Essential Trust Badges & Icons lists 3 the others don’t mention, such as Announcement bar, Auto-position, Fonts. Trustify lists 1 the others don’t mention, such as Device-specific. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026 for Essential Trust Badges & Icons, Oct 15, 2026 for Trustify; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026 for Essential Trust Badges & Icons, Oct 15, 2026 for Trustify. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.