Equate ‑ Product Compare vs Smart Product Comparison

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Equate, Oct 13, 2026 for Smart Product Comparison.

The short answer

  • On the Shopify App Store: Equate 4.6 from 36 reviews and Smart Product Comparison 5.0 from 1 reviews.
  • Only Equate lists a free plan. Paid plans start at $8.99/month for Equate and $9/month for Smart Product Comparison.
  • Equate lists 15 features Smart Product Comparison’s listing doesn’t mention, including Analytics, Comparison page, Custom icons.

Head to head

Detected stores

Equate: 33
Smart Product Comparison: —

App Store reviews

Equate: 36
Smart Product Comparison: 1

Stores added, 28 days

Equate: 12
Smart Product Comparison: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Compare product enables customer to make better decision.

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Categories
  • Product comparison
  • Product display - Other
  • Product comparison
Languages
  • English
  • English
Launched
Jul 8, 2014
May 19, 2026
Built for Shopify
Built for Shopify
Not badged
Reviews per month
1 last full month
—
Detected stores
33active installs
  • The Free Press Store
  • pressplayid
  • Memphis Drum Shop
  • Ai+ Store
  • Galand vanille
+28 more
0active installs
Most common store size
1-10 products27%
—
Top countries
  • United States30%
  • United Kingdom21%
  • Canada9%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012AprNovAprOctMaySepSepEquate ‑ Product Compare: 1 reviews in April 2023Equate ‑ Product Compare: 1 reviews in September 2023Equate ‑ Product Compare: 2 reviews in November 2023Equate ‑ Product Compare: 1 reviews in January 2024Equate ‑ Product Compare: 1 reviews in April 2024Equate ‑ Product Compare: 2 reviews in September 2024Equate ‑ Product Compare: 1 reviews in October 2024Equate ‑ Product Compare: 1 reviews in March 2025Equate ‑ Product Compare: 1 reviews in May 2025Equate ‑ Product Compare: 1 reviews in August 2025Equate ‑ Product Compare: 1 reviews in September 2025Equate ‑ Product Compare: 1 reviews in September 2026Smart Product Comparison: 1 reviews in June 2026
EquateSmart Product ComparisonCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $8.99/month
From $9 to $249/month
Plans
Free to installFree
  • · All Features Included
  • · Free for your development store
  • · No additional Cost
  • · Setting up your store?
Standard$8.99/month
30-day free trial
  • · Amazon like comparison on product page
  • · Compare with Similar Products
  • · Comparison from collection pages
  • · Fully Customizable
  • · Hide Similarities / Highlight Difference
  • · Metafield Support
Starter$9/month
  • · 1 domain
  • · Free demo available
  • · Up to 50 products
Basic$49/month
  • · 1 domain
  • · Free demo available
  • · Up to 100 products
Professional$99/month
  • · Free demo available
  • · Up to 1.000 products
  • · Up to 3 domains
Business$249/month
  • · Free demo available
  • · Up to 10 domains
  • · Up to 10.000 products
Coverage
25 of 25 features100%
10 of 25 features40%
Unique strengths
  • Analytics
  • Comparison page
  • Custom icons
  • Custom text
  • +11 more
—
Product comparison
100%25/25
40%10/25
Comparison tools
100%12/12
33%4/12
Display options
100%13/13
46%6/13
15100onlybothonly
EquateSmart Product Comparison25 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Algolia Search
  • Boostcommerce Filter
  • Langify
  • LangShop
—
How it sells itself

Compare product enables customer to make better decision. If your store has such products which can make customers confused to do right purchase, Then this is the app for you. Customers can see comparable products together at same place. You can rearrange / reorder product compare table rows with drag & drop feature to display product comparison table page more convenient to visitors.

Let your customers make quick and informed decisions by providing them with an easy, intuitive way to choose the best suited product for them, without any extra work for you! There's no need to enter product specifications separately; they are automatically imported and updated from existing product pages.

Key points
  • No Code Required, Automated Setup, Lighting Faster & easy compare, comparer tool
  • Color / UI Customization, Advanced Settings, Supports Metafield / Custom fields
  • Reorder list of fields for compare page, Numeric analytics
  • Variants & Product Comparison, Hide Similarities / Highlight Difference
  • Let visitors easily compare products in a clear comparison table
  • Show informative facts about the differences in compared products
  • Guide customers to make a choice with a custom buying advice.
  • No extra work for you, comparison works with existing product information.
Screenshots
shopify compare products
Appearance settings for product compare app widget to displaymanage comparison fields & language settings for compare apptop tier support
The comparison sidebar with 3 products selected.
A comparison table of 3 padel racketsA comparison table with custom adviceThe smartest way to compare products

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEquateSmart Product Comparison
Detected stores33as of Nov 9, 2026Not published
Net store change, 28 days+4estimated0estimated
Stores added, 28 days12new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesHome & Garden, Arts & Entertainment, ElectronicsNot published
Top store countriesUnited States, United Kingdom, CanadaNot published

Reviews

MeasureEquateSmart Product Comparison
App Store rating4.6 ★5.0 ★(ahead)
App Store reviews36(ahead)1
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEquateSmart Product Comparison
Free planYesNot listed
Lowest paid monthly plan$8.99/month(ahead)$9/month
Longest free trial30 daysNot listed
Plans listed24

Listing

MeasureEquateSmart Product Comparison
Shopify category rank#47in Product comparisonNot enough data
Shopify App Charts#22 in Product comparisonNot on this week’s charts
Built for ShopifyYesNo
LaunchedJul 8, 2014May 19, 2026
Languages1English1English
DeveloperSoftpulse InfotechWhitebox Solutions

FAQ

Equate and Smart Product Comparison: common questions

Is Equate or Smart Product Comparison cheaper?
Only Equate lists a free plan. Paid plans start at $8.99/month for Equate and $9/month for Smart Product Comparison. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Equate or Smart Product Comparison?
On the Shopify App Store: Equate 4.6 from 36 reviews and Smart Product Comparison 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
Equate lists 15 the others don’t mention, such as Analytics, Comparison page, Custom icons, Custom text. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Equate, Oct 13, 2026 for Smart Product Comparison; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Equate, Oct 13, 2026 for Smart Product Comparison. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.