Entelyn: Profit Analytics vs Margeny ‑ Profit Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Entelyn, Nov 5, 2026 for Margeny.
The short answer
- Paid plans start at $39/month for Entelyn and $29/month for Margeny.
- Margeny lists 4 features Entelyn’s listing doesn’t mention, including Data export, Lifetime value (LTV), Purchase tracking.
Head to head
Starter
- · Alerts and PDF reports
- · Landed costs and order costs
- · Profit and product economics
- · Up to 3 team members
Growth
- · Action Center
- · Customer, creative and conversion insigh
- · Everything in Starter
- · Scheduled reports
- · Up to 10 team members
Scale
- · API access
- · Everything in Growth
- · Incrementality experiments
- · Priority sync
- · Up to 25 team members
Starter
- · Customer LTV and cohorts
- · P&L with ad spend (Meta, Google, TikTok)
- · Profit per order: COGS,fees,shipping...
- · Up to 500 orders/month
- · Weekly profit report and anomaly alerts
Growth
- · Customer LTV and cohorts
- · P&L with ad spend (Meta, Google, TikTok)
- · Profit per order: COGS,fees,shipping...
- · Up to 2,500 orders/month
- · Weekly profit report and anomaly alerts
Scale
- · Customer LTV and cohorts
- · P&L with ad spend (Meta, Google, TikTok)
- · Profit per order: COGS,fees,shipping...
- · Up to 10,000 orders/month
- · Weekly profit report and anomaly alerts
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEntelyn turns your Shopify orders into a daily profit view. It reads orders, refunds, discounts and the cost per item you set in Shopify, adds shipping, payment fees and your other costs, and shows contribution margin and net profit by day, product and sales channel. Connect Meta, Google Ads, TikTok, Klaviyo or GA4 to see ad spend and break-even ROAS beside store sales.
Most analytics tools show revenue, but revenue is not profit. Margeny calculates your actual profit by combining your Shopify orders with product costs, payment fees, shipping costs, refunds, and advertising spend from Meta, Google, and TikTok. Product costs are read automatically from Shopify.
- Daily net sales, contribution margin and net profit from your orders
- Product profit with break-even ROAS, refunds, discounts and days of stock
- Landed costs: freight, duty, packaging and fulfilment per product
- Ad spend from Meta, Google Ads and TikTok beside store sales
- True profit per order: COGS, payment fees, shipping, and refunds included
- Daily P&L with Meta, Google, and TikTok ad spend, MER, and profit after ads
- Costs synced from Shopify, with per-variant overrides and bulk CSV upload
- Customer lifetime value, repeat rate, and cohort retention heatmap
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Margeny | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Margeny | |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 3 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Entelyn and Margeny: common questions
- Is Entelyn or Margeny cheaper?
- Paid plans start at $39/month for Entelyn and $29/month for Margeny. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Entelyn lists 2 the others don’t mention, such as Custom reports, Marketing attribution. Margeny lists 4 the others don’t mention, such as Data export, Lifetime value (LTV), Purchase tracking, ROAS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Entelyn, Nov 5, 2026 for Margeny; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Entelyn, Nov 5, 2026 for Margeny. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.