EndorseIQ vs Product IQ
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for EndorseIQ, Oct 14, 2026 for Product IQ.
The short answer
- Paid plans start at $50/month for EndorseIQ and $14.90/month for Product IQ.
- Product IQ lists 1 features EndorseIQ’s listing doesn’t mention, including Analytics dashboard.
Head to head
- United States
Full Access
Basic
- · Unlimited products
- · Updating in real time
- · Widget for Shopify product admin pages
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEndorseIQ helps retailers and merchants unlock a deeper understanding of the visitors engaging with their e-commerce stores. After installation, the EndorseIQ app collects privacy-compliant data through a pixel, turning it into a rich audience insight report with 300+ data signals.
Product-IQ helps you improve your product data quality. Better data in turn improves targeting and product presentation. For example, platforms like Facebook, Instagram and Google Shopping perform better when product data is accurate and complete (e.g., “table with 5 seats” or “shoe with heel_style=Stiletto”). Product-IQ analyzes a merchant's product catalog and assesses the data quality of each product.
- Understand the demographics of your store visitors and shoppers
- View audience interests across lifestyle, media, and retail categories
- Identify customer segments that can guide marketing and targeting
- Use store audience insights to shape creative and partnership strategy
- Track overall product data quality
- Find out which products can be improved and how to improve them.
- Check a product's data quality when editing on the Shopify product admin page.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  EndorseIQ |  Product IQ |
|---|---|---|
| Detected stores | 1 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Home & Garden | Not published |
| Top store countries | United States | Not published |
Reviews
| Measure | EndorseIQ | Product IQ |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | EndorseIQ | Product IQ |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $50/month | $14.90/month(ahead) |
| Longest free trial | 30 days | 7 days |
| Plans listed | 1 | 1 |
Listing
| Measure | EndorseIQ | Product IQ |
|---|---|---|
| Shopify category rank | #149 | #849 |
| Shopify App Charts | #24 in Advertising - Other | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 20, 2026 | Jan 16, 2025 |
| Languages | 1 | 1 |
| Developer | ADvolution | Flexify AG |
FAQ
EndorseIQ and Product IQ: common questions
- Is EndorseIQ or Product IQ cheaper?
- Paid plans start at $50/month for EndorseIQ and $14.90/month for Product IQ. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Product IQ lists 1 the others don’t mention, such as Analytics dashboard. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for EndorseIQ, Oct 14, 2026 for Product IQ; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for EndorseIQ, Oct 14, 2026 for Product IQ. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.