Endorsal.io — Product Reviews vs Klaviyo: Product Reviews
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Endorsal.io, Nov 12, 2026 for Klaviyo.
The short answer
- Only Endorsal.io lists a free plan. Paid plans start at $39/month for Endorsal.io and $25/month for Klaviyo.
- Klaviyo lists 16 features Endorsal.io’s listing doesn’t mention, including All reviews page, Automations, Carousels.
Head to head
Collect reviews via email and SMS. Automated social proof.
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 100 customers
- · 100 emails + 25 SMS
- · Collect photos
- · On-site widgets
- · Product & business reviews
Starter
- · 250 emails + 50 SMS
- · 500 customers
- · Collect photos
- · On-site widgets
- · Product & business reviews
Essential
- · 1,000 customers
- · 500 emails + 100 SMS
- · Collect photos
- · On-site widgets
- · Product & business reviews
- · Share to social
Professional
- · 2,500 emails + 500 SMS
- · 5,000 customers
- · Collect photos
- · Incentivised requests
- · On-site widgets
- · Product & business reviews
Free
- · Automate reviews with email and SMS
- · Custom questions
- · Import existing reviews
- · Reward customers with unique coupons
Reviews
- · All free features
- · Review request timing based on delivery
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureKlaviyo Reviews collects text, photo, and video reviews with automated email and SMS requests from prebuilt flows. Verified reviews build trust, and AI helps customers write reviews and drafts your replies in your brand voice. Show ratings, summaries, and reviews in on-brand widgets, sync to Google Shopping, and add custom questions.
- Automate review requests with email and SMS flows
- Showcase top reviews in emails & on your website
- Build segments based on star rating & custom questions
- Reward reviewers with a unique coupon
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Endorsal.io |  Klaviyo |
|---|---|---|
| Detected stores | Not published | 24,099 |
| Net store change, 28 days | 0 | +275 |
| Stores added, 28 days | Not enough data | 479 |
| Big-brand share | Not enough data | 13% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, Australia, United Kingdom |
Reviews
| Measure | Endorsal.io | Klaviyo |
|---|---|---|
| App Store rating | Not published | 4.8 ★ |
| App Store reviews | Not published | 234 |
| New reviews, 28 days | Not enough data | 3 |
| Reviewers a year or more in | Not enough data | 43% |
Pricing
| Measure | Endorsal.io | Klaviyo |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $39/month | $25/month(ahead) |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 2 |
Listing
| Measure | Endorsal.io | Klaviyo |
|---|---|---|
| Shopify category rank | #287 | #11(ahead) |
| Shopify App Charts | Not on this week’s charts | #23 on the Shoplist 100 |
| Built for Shopify | No | No |
| Launched | Aug 13, 2021 | Jun 9, 2022 |
| Languages | Not published | 6 |
| Developer | Sticky Toffee Studios Ltd | Klaviyo |
FAQ
Endorsal.io and Klaviyo: common questions
- Is Endorsal.io or Klaviyo cheaper?
- Only Endorsal.io lists a free plan. Paid plans start at $39/month for Endorsal.io and $25/month for Klaviyo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Klaviyo lists 16 the others don’t mention, such as All reviews page, Automations, Carousels, Email requests. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Endorsal.io, Nov 12, 2026 for Klaviyo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Endorsal.io, Nov 12, 2026 for Klaviyo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.