EMRA: Stock Alerts, POs, Tasks vs Stockful: Inventory Management
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for EMRA, Nov 7, 2026 for Stockful.
The short answer
- On the Shopify App Store: EMRA 5.0 from 1 reviews and Stockful 5.0 from 20 reviews.
- Only EMRA lists a free plan. Paid plans start at $10/month for EMRA and $19.99/month for Stockful.
- Stockful lists 22 features EMRA’s listing doesn’t mention, including Alert settings, Analytics, Custom alerts.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · "What needs you today" dashboard
- · Auto-created tickets from alerts
- · Low-stock and negative-inventory alerts
- · My Work board (list / board / calendar)
- · Notifications and assignment alerts
- · Stock at risk dashboard
Starter
- · 10 stock alerts, up to 50 SKUs
- · Comments and @mentions on tickets & task
- · Everything in Free
- · Unlimited tickets and projects
- · Up to 3 team members
Growth
- · Everything in Starter
- · Incoming inventory (ASNs)
- · Managed mode: write stock to Shopify
- · Supplier management & lead times
- · Up to 1,000 SKUs and unlimited alerts
- · Up to 10 members, including guests
Scale
- · Everything in Growth
- · Exportable Reports
- · Rich Insights Dashboard
- · Supplier Performance
- · Unlimited SKUs and alerts
- · Unlimited team members
Starter
- · 100+ reports, scheduled to 5 channels
- · AI chat, health checks, metric explainer
- · Low-stock, stockout & anomaly alerts
- · Purchase orders, receiving & landed cost
- · Seasonal forecasts + reorder points
- · Storefront data + Shopify Flow triggers
Growth
- · Everything in Starter
- · Up to 7,500 tracked SKUs / 5 locations
Pro
- · Everything in Growth
- · Up to 15,000 tracked SKUs / 10 locations
Scale
- · Everything in Pro
- · Up to 35,000 tracked SKUs / 10 locations
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEMRA is the operations layer for your store, built into the Shopify admin so your team stops running stock and suppliers out of spreadsheets. Set low-stock alerts on the SKUs that matter and get warned before you sell out. Log incoming shipments and track them against what you ordered, so you see what is late or short. Keep supplier records and lead times in one place.
Purchase orders, demand forecasting, 100+ reports and low stock alerts in one app. Forecasts learn each product's seasonality from 2 years of daily history and track their own accuracy, so reorder points reflect real demand. Raise a purchase order from a reorder pick, receive stock and track landed cost. Run a health check across every product.
- Assign tasks and steps to specific teammates, each with a due date
- Break tickets into steps and mark what's blocked by what
- See the whole team's week on a Kanban board or weekly view
- Overdue and due-soon work is colour-coded so nothing slips
- Demand forecasting that excludes out-of-stock days for accurate velocity
- 11 report types: ABC analysis, dead stock, margins, reorder & more
- Schedule reports to email or Slack as CSV or PDF on any cadence
- Low stock, stockout & overstock alerts via Slack and email
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  EMRA |  Stockful |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | EMRA | Stockful |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 1 | 20(ahead) |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
EMRA and Stockful: common questions
- Is EMRA or Stockful cheaper?
- Only EMRA lists a free plan. Paid plans start at $10/month for EMRA and $19.99/month for Stockful. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, EMRA or Stockful?
- On the Shopify App Store: EMRA 5.0 from 1 reviews and Stockful 5.0 from 20 reviews.
- What features does each app list that the other doesn’t?
- Stockful lists 22 the others don’t mention, such as Alert settings, Analytics, Custom alerts, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for EMRA, Nov 7, 2026 for Stockful; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for EMRA, Nov 7, 2026 for Stockful. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.