EmbedSocial: Shoppable UGC vs Avada Shoppable Videos Reel
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for EmbedSocial, Nov 10, 2026 for Avada Shoppable Videos Reel.
The short answer
- Only Avada Shoppable Videos Reel lists a free plan. Paid plans start at $29/month for EmbedSocial and $12/month for Avada Shoppable Videos Reel.
- Avada Shoppable Videos Reel lists 9 features EmbedSocial’s listing doesn’t mention, including Embedded videos, Interactive video, Notifications.
Head to head
- United States
- India
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
PRO
- · 15 Widgets
- · 3 Sources
- · Facebook widgets
- · For professionals & small businesses:
- · Instagram account widgets
- · TikTok widgets
PRO Plus
- · 6 Sources
- · For SMEs with more social media accounts
- · Instagram hashtag widgets
- · LinkedIn widgets
- · Unlimited Widgets
- · Update in 3 hours
Premium
- · 15 Sources
- · For agencies and large businesses.
- · Social media listening
- · Unlimited Widgets
- · Update in 30 minutes
- · X account widgets
Free
- · 1 language support
- · 1 video placement (homepage only)
- · 30 Video limit
- · Coupons in videos
- · Import from TikTok, Instagram
- · Shopvid watermark
Pro
- · 24/7 live support
- · MCP: connect to Claude
- · Revenue & CVR per video, in-video
- · Unlimited language support
- · Unlimited video placement
- · Unlimited videos
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEmbedSocial Shoppable Widget integrates real customer photos, reviews, and testimonials to build trust and improve sales. You can quickly pull in hashtags, mentions, videos, and reviews with direct API integrations with Instagram, X, or YouTube. It offers lots of customisation options to match your brand’s style. Plus, it's a plug-and-play solution with no technical setup needed.
Turn Reels, TikToks, and UGC into high-converting shoppable videos with direct product links and in-video discount codes, without slowing down your store. Import and sync videos from TikTok, Instagram, Shopify Files, and uploads, then add shoppable widgets or a dedicated Video Studio page. Track revenue and conversion rate per video, top videos by revenue, or connect Claude via MCP to manage it all by chat.
- Instant UGC collection: Automatically gather content from social media platforms
- Product tagging: Easily connect UGC content with product info and buy links.
- Inline buy cards: Allow customers to easily buy products within the social feed.
- Widget analytics: Live insights of widget views, post clicks and conversions.
- Shoppable Video: Add video blocks on Homepage, Collection, and Product pages.
- Mobile Friendly: Deliver an optimized video experience on every device.
- Interactive Actions: Keep visitors engaged with built-in video controls.
- 24/7 Support: Get help anytime from our dedicated team.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  EmbedSocial |  Avada Shoppable Videos Reel |
|---|---|---|
| Detected stores | Not published | 952 |
| Net store change, 28 days | 0 | +20 |
| Stores added, 28 days | Not enough data | 20 |
| Big-brand share | Not enough data | 14% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, India, United Kingdom |
Reviews
| Measure | EmbedSocial | Avada Shoppable Videos Reel |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 197 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | 0% |
Pricing
| Measure | EmbedSocial | Avada Shoppable Videos Reel |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $29/month | $12/month(ahead) |
| Longest free trial | 7 days | 7 days |
| Plans listed | 3 | 2 |
Listing
| Measure | EmbedSocial | Avada Shoppable Videos Reel |
|---|---|---|
| Shopify category rank | #224 | #5 |
| Shopify App Charts | Not on this week’s charts | #12 in Video and livestream |
| Built for Shopify | No | Yes |
| Launched | Mar 5, 2025 | Aug 8, 2024 |
| Languages | 1 | 1 |
| Developer | EmbedSocial | ShopVid |
FAQ
EmbedSocial and Avada Shoppable Videos Reel: common questions
- Is EmbedSocial or Avada Shoppable Videos Reel cheaper?
- Only Avada Shoppable Videos Reel lists a free plan. Paid plans start at $29/month for EmbedSocial and $12/month for Avada Shoppable Videos Reel. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- EmbedSocial lists 7 the others don’t mention, such as Analytics, Carousels, Engagement tracking, Hashtags. Avada Shoppable Videos Reel lists 9 the others don’t mention, such as Embedded videos, Interactive video, Notifications, Pop-ups. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for EmbedSocial, Nov 10, 2026 for Avada Shoppable Videos Reel; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for EmbedSocial, Nov 10, 2026 for Avada Shoppable Videos Reel. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.