EmailOS vs SmartrMail Email & SMS
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026.
The short answer
- SmartrMail Email & SMS is detected on 72× as many Shopify stores as EmailOS: 143 vs 2 as of Nov 7, 2026.
- Only EmailOS lists a free plan. Paid plans start at $49/month for EmailOS and $10/month for SmartrMail Email & SMS.
- SmartrMail Email & SMS lists 38 features EmailOS’s listing doesn’t mention, including A/B testing, AI generation, Analytics.
Head to head
Newsletter, Pop up, Automation, SMS, Template, Email Marketing
- United States
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1,000 emails per UTC month
- · Browse abandonment emails
- · Customer segments with rules
- · Send from shared EmailOS domain
- · Sends pause when limit reached
- · Up to 3 flows (not archived)
Plus
- · 10,000 emails per billing period
- · Custom sending domain (DNS verify)
- · Customer segments with rules
- · Fixed price, no usage overage fees
- · Opens, clicks and revenue dashboard
- · Staff alerts to a fixed inbox
Pro
- · 50,000 emails per billing period
- · Custom sending domain (DNS verify)
- · Customer segments with rules
- · Fixed price, no usage overage fees
- · Opens, clicks and revenue dashboard
- · Staff alerts to a fixed inbox
Free Plan
- · 100+ Ready-to-use Email Templates
- · 8 emails per subscriber per month
- · AI Newsletters
- · AI Product Recommendations Emails
- · All Email, but Browse Abandonment
- · Coupons and Discounts
Essentials Plan
- · 12 emails per subscriber per month
- · AI Subject Line Suggestion Creation
- · All E-commerce Email Automations
- · Branded AI Flows Setup
- · Everything in Free +
- · One Click AI Newsletter Creation
Pro Plan
- · 24 emails per subscriber per month
- · A/B Testing Email and Sms flows
- · Everything in Essentials+
- · Managed Email Marketing Strategy
- · Monthly/Quarterly Account Review
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEmailOS sends automated emails from Shopify events for shoppers and your team. Customer flows include welcome, browse and cart recovery, post-purchase, and win-back. Each step can email the buyer or a fixed address for internal follow-up on purchase orders, invoice, dropship, or backorder. Use templates, segments, delays, and filters on products or order totals. Edit in a visual builder.
SmartrMail is email and SMS marketing for Shopify stores that want to sell, not run an email agency. Recover abandoned carts and welcome new subscribers with automated flows. Send AI newsletters with personalized product recommendations — you review and approve before sending. Segment by purchase behavior with real Shopify data. Capture emails with pop-ups in your welcome flow.
- Automated email flows triggered by Shopify customer and order events
- Internal alerts to a fixed email for orders that need team follow-up
- Templates for dropship, backorder, Purchase Order, invoice, and order review
- Browse abandonment and abandoned cart recovery for shoppers
- Abandoned Cart email, Welcome email, Back in Stock email, Thank you Email & more
- Email Marketing, Email Automation, Newsletter, Popup, 100+ Email Templates, SMS
- 1-to-1 Training, Easy Setup, One-Clic Automations, 24/5 Chat & Phone support
- Battle-tested Email funnel strategy, design + automation by our in-house agency
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  EmailOS |  SmartrMail Email & SMS |
|---|---|---|
| Detected stores | 2 | 143(ahead) |
| Net store change, 28 days | 0 | +3 |
| Stores added, 28 days | Not enough data | 8 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United States | United States, Australia, United Kingdom |
Reviews
| Measure | EmailOS | SmartrMail Email & SMS |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 305 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | EmailOS | SmartrMail Email & SMS |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $49/month | $10/month(ahead) |
| Longest free trial | Not listed | 15 days |
| Plans listed | 3 | 3 |
Listing
| Measure | EmailOS | SmartrMail Email & SMS |
|---|---|---|
| Shopify category rank | #303 | #61(ahead) |
| Shopify App Charts | Not on this week’s charts | #23 in Email marketing |
| Built for Shopify | No | No |
| Launched | Aug 25, 2026 | Nov 26, 2013 |
| Languages | 1 | 2 |
| Developer | Sentinu Solutions | SmartrMail |
FAQ
EmailOS and SmartrMail Email & SMS: common questions
- Which is more popular, EmailOS or SmartrMail Email & SMS?
- SmartrMail Email & SMS is detected on 72× as many Shopify stores as EmailOS: 143 vs 2 as of Nov 7, 2026.
- Is EmailOS or SmartrMail Email & SMS cheaper?
- Only EmailOS lists a free plan. Paid plans start at $49/month for EmailOS and $10/month for SmartrMail Email & SMS. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- EmailOS lists 1 the others don’t mention, such as Price drop emails. SmartrMail Email & SMS lists 38 the others don’t mention, such as A/B testing, AI generation, Analytics, Automations. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.