Emaileri vs MailerLite Email Automation

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • MailerLite Email Automation is detected on 3× as many Shopify stores as Emaileri: 9 vs 3 as of Nov 8, 2026.
  • Only MailerLite Email Automation lists a free plan.
  • MailerLite Email Automation lists 11 features Emaileri’s listing doesn’t mention, including A/B testing, AI generation, Analytics.

Head to head

Detected stores

Emaileri: 3
MailerLite Email Automation: 9

App Store reviews

Emaileri: —
MailerLite Email Automation: 26
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Build pro email templates, pop-ups, capture leads and more

Categories
  • Email marketing
  • Email marketing
Languages
  • Finnish
  • English
  • English
Launched
Jul 9, 2026
Jun 3, 2022
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
3active installs
  • Decanter
  • Skymarx Golf
+1 more
9active installs
  • IceWalls
  • Glass Bangers Hockey
  • The Kintsugi Project
  • Kuntur EU
  • Felt
+4 more
Most common store size
1,001-5,000 products33%
11-50 products44%
Top countries
  • Finland33%
  • United States33%
  • Netherlands22%
  • Germany11%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012AprAugNovFebJunSepOctMailerLite Email Automation: 1 reviews in April 2024MailerLite Email Automation: 2 reviews in June 2024MailerLite Email Automation: 2 reviews in August 2024MailerLite Email Automation: 1 reviews in September 2024MailerLite Email Automation: 1 reviews in November 2024MailerLite Email Automation: 1 reviews in January 2025MailerLite Email Automation: 1 reviews in February 2025MailerLite Email Automation: 2 reviews in March 2025MailerLite Email Automation: 1 reviews in June 2025MailerLite Email Automation: 1 reviews in July 2025MailerLite Email Automation: 1 reviews in September 2025MailerLite Email Automation: 1 reviews in October 2025
EmaileriMailerLite Email AutomationCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $0 to $25/month
Plans
EmaileriFree to install
Pricing is based on your number of contacts and is billed in EUR by Emaileri. See our pricing page for current rates.
  • · All automation flows
  • · Revenue reporting
FreeFree
  • · 2 user seats
  • · 2,500 monthly emails
  • · 24/7 Email & chat support (for 14 days)
  • · Free for up to 250 subscribers
Comfort$12/month
14-day free trial
  • · 24/7 Email support
  • · 3 users
  • · 5,000 monthly emails
  • · For up to 500 subscribers
Power$25/month
14-day free trial
  • · 24/7 Live chat & email support
  • · For up to 500 subscribers
  • · Unlimited monthly emails
  • · Unlimited users
Coverage
9 of 20 features45%
19 of 20 features95%
Unique strengths
  • Promotions
  • A/B testing
  • AI generation
  • Analytics
  • APIs and webhooks
  • +7 more
Email marketing
45%9/20
95%19/20
Campaign types
56%5/9
89%8/9
Managing campaigns
36%4/11
100%11/11
1811onlybothonly
EmaileriMailerLite Email Automation20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Emaileri connects your Shopify store to a complete email marketing and automation platform. Your customers, orders, products, and marketing consent sync automatically, so you can start sending in minutes. Turn store activity into revenue with ready-made automation flows — welcome, abandoned cart, post-purchase, browse abandonment, and win-back — provisioned the moment you connect.

MailerLite gives e-commerce brands the tools to turn subscribers into customers. Its intuitive UI and powerful automation features make it easy to create, send, and optimize emails that drive sales. Connect MailerLite to Shopify and start growing your store with powerful email tools.

Key points
  • Automatic sync of customers, orders, products and marketing consent
  • Pre-built flows: welcome, abandoned cart, post-purchase, browse, win-back
  • Revenue attribution for every email and every automated flow
  • Targeted segments by product or category, plus one-click broadcasts
  • Sync and store your Shopify customers and newsletter subscribers in MailerLite.
  • Import products directly from your Shopify store to your MailerLite account.
  • Send your customers automated messages and abandoned cart emails.
  • Track revenue and see how your emails directly affect sales.
Screenshots
Customers by product
EventsAutomation setupDashboard
MailerLite product import
MailerLite Shopify integrationMailerLite DashboardMailerLite Shopify integration

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEmaileriMailerLite Email Automation
Detected stores3as of Nov 8, 20269(ahead)as of Nov 8, 2026
Net store change, 28 days0estimated−1estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesFood, Beverages & Tobacco, Home & Garden, Sporting GoodsApparel & Accessories, Home & Garden, Animals & Pet Supplies
Top store countriesFinlandUnited States, Netherlands, Germany

Reviews

MeasureEmaileriMailerLite Email Automation
App Store ratingNot published2.4 ★
App Store reviewsNot published26
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEmaileriMailerLite Email Automation
Free planNot listedYes
Lowest paid monthly planNo monthly plan listed$12/month
Longest free trialNot listed14 days
Plans listed13

Listing

MeasureEmaileriMailerLite Email Automation
Shopify category rank#186(ahead)in Email marketing#238in Email marketing
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 9, 2026Jun 3, 2022
Languages2Finnish, English1English
DeveloperEmaileriMailerLite

FAQ

Emaileri and MailerLite Email Automation: common questions

Which is more popular, Emaileri or MailerLite Email Automation?
MailerLite Email Automation is detected on 3× as many Shopify stores as Emaileri: 9 vs 3 as of Nov 8, 2026.
Is Emaileri or MailerLite Email Automation cheaper?
Only MailerLite Email Automation lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Emaileri lists 1 the others don’t mention, such as Promotions. MailerLite Email Automation lists 11 the others don’t mention, such as A/B testing, AI generation, Analytics, APIs and webhooks. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.