Email Shop ‑ Email Templates vs UpOrder Notification Emails
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Sep 21, 2026 for Email Shop, Nov 7, 2026 for UpOrder Notification Emails.
The short answer
- UpOrder Notification Emails lists 10 features Email Shop’s listing doesn’t mention, including Abandoned cart, Analytics, Automated workflows.
Head to head
- United States
- France
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 30-day free trial
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEmail Shop helps merchants create and customize professional email templates for customers email notifications. Easily match emails to your store branding by adjusting colors, fonts, logos and content. Customize order confirmations, shipping updates and other customer emails without complex coding. Create consistent, responsive email designs that look great across desktop and mobile.
UpOrder increases repeat purchases using your most valuable email channel—Shopify email notifications. This includes your Order Confirmations, Shipping Updates, Account Welcomes, and 25 more emails that Shopify sends on your behalf. Go from basic Shopify email notifications to fully branded email templates that include product recommendations and dynamic discounts that spark urgency to increase post-purchase sales.
- Customize Shopify notification emails with your own branding
- Edit colors, fonts, logos, layouts and email content
- Create templates for order, shipping and customer notifications
- Design responsive emails optimized for desktop and mobile
- Add product recommendations based on purchases or a collection of products
- Create unique discounts in each email that drive urgency
- Customize Shopify notification emails to be fully branded
- Drag-and-drop email designer—no coding skills needed
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Email Shop |  UpOrder Notification Emails |
|---|---|---|
| Detected stores | Not published | 21 |
| Net store change, 28 days | 0 | +1 |
| Stores added, 28 days | Not enough data | 3 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Food, Beverages & Tobacco, Apparel & Accessories, Arts & Entertainment |
| Top store countries | Not published | United States, France, United Kingdom |
Reviews
| Measure | Email Shop | UpOrder Notification Emails |
|---|---|---|
| App Store rating | Not published | 4.8 ★ |
| App Store reviews | Not published | 238 |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Email Shop | UpOrder Notification Emails |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | 1 |
Listing
| Measure | Email Shop | UpOrder Notification Emails |
|---|---|---|
| Shopify category rank | #135 | #102(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Sep 21, 2026 | Oct 29, 2012 |
| Languages | 1 | 1 |
| Developer | Quick Win | UpOrder |
FAQ
Email Shop and UpOrder Notification Emails: common questions
- What features does each app list that the other doesn’t?
- Email Shop lists 4 the others don’t mention, such as Checkout emails, Custom alerts, Email templates, Translation. UpOrder Notification Emails lists 10 the others don’t mention, such as Abandoned cart, Analytics, Automated workflows, Bulk editing. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Sep 21, 2026 for Email Shop, Nov 7, 2026 for UpOrder Notification Emails; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Sep 21, 2026 for Email Shop, Nov 7, 2026 for UpOrder Notification Emails. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.