EmailMagnet: AI Popup Builder vs Popup Builder

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for EmailMagnet, Oct 13, 2026 for Popup Builder.

The short answer

  • Both list a free plan. Paid plans start at $19/month for EmailMagnet and $18/month for Popup Builder.
  • EmailMagnet lists 15 features Popup Builder’s listing doesn’t mention, including A/B testing, Analytics, Automations.

Head to head

Detected stores

EmailMagnet: 2
Popup Builder: —

App Store reviews

EmailMagnet: 5
Popup Builder: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Pop-ups
  • Pop-ups
Languages
  • English
  • English
Launched
Jan 5, 2024
Sep 22, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
2active installs
  • AL WODD
+1 more
0active installs
Most common store size
11-50 products100%
—
Top countries
  • United States50%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510FebMarAprNovAugSepOctEmailMagnet: AI Popup Builder: 2 reviews in February 2024EmailMagnet: AI Popup Builder: 1 reviews in March 2024EmailMagnet: AI Popup Builder: 7 reviews in April 2024EmailMagnet: AI Popup Builder: 1 reviews in November 2024EmailMagnet: AI Popup Builder: 9 reviews in August 2025EmailMagnet: AI Popup Builder: 5 reviews in September 2025EmailMagnet: AI Popup Builder: 1 reviews in October 2025
EmailMagnetPopup BuilderCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $149/month
From $0 to $23/month
Plans
Free ForeverFree
  • · Basic features
  • · Capture email and SMS
  • · Live chat & email support
  • · Up to 5,000 visitors per month
20k visitors/mo$19/month
7-day free trial
  • · All features
  • · Capture email and SMS
  • · Live chat & email support
  • · Up to 20k monthly visitors
200k visitors/mo$49/month
7-day free trial
  • · All features
  • · Capture email and SMS
  • · Live chat & email support
  • · Up to 200k monthly visitors
Unlimited visitors$149/month
7-day free trial
  • · All features
  • · Capture email and SMS
  • · Live chat & email support
  • · Unlimited visitors
FreeFree
  • · 1 Active Popup
  • · Basic Popup Layouts
  • · Content Customization
  • · Page Targeting
  • · URL Redirects
Growth$18/month
  • · 5 Active Popups
  • · Advanced Settings
  • · Attractive Templates
  • · CSS Customization
  • · Image Uploads
Pro$23/month
  • · Advanced Templates
  • · Advanced Triggers
  • · All Templates Access
  • · Countdown Timers
  • · Gradient Backgrounds
  • · Unlimited Popups
Coverage
20 of 22 features91%
7 of 22 features32%
Unique strengths
  • A/B testing
  • Analytics
  • Automations
  • Campaigns
  • +11 more
  • Countdown timers
  • Custom fonts
Pop-ups
91%20/22
32%7/22
Managing pop-ups
92%12/13
23%3/13
Pop-up types
89%8/9
44%4/9
1552onlybothonly
EmailMagnetPopup Builder22 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Klaviyo
  • Sendlane
  • PostScript
  • Recart
—
How it sells itself

EmailMagnet's AI scans your store's fonts, colors, and brand style to build a popup that looks native to your store. No design skills or drag-and-drop editor required. Paste your store URL. The AI reads your brand and generates the popup design. You review it and click Publish. Supports exit-intent, time-based, and scroll triggers. Captures email and SMS leads. Integrates with Klaviyo, Sendlane, and Attentive.

Our app helps you gather leads from store traffic by making it easy to create custom pop-ups. You can design popups that match your brand without any coding knowledge. You will appreciate the simple interface that allows for quick adjustments to colors and text.

Key points
  • Integrates into any store with just a few clicks
  • AI-powered interactive quiz matches customers to products
  • Quiz begins with Email Capture (!)
  • Auto-enrolls captured emails to your newsletter
  • Design custom pop-ups easily using a straightforward, no-code visual editor.
  • Choose from a library of pre-designed templates for quick and easy setup.
  • Set custom display rules to show your pop-ups on specific pages or times.
  • Ensure your pop-ups look great on any device with mobile-responsive designs.
Screenshots
Users log in, and give permissions
for email marketing
Users see best
AI product recommendationsUsers answer 5 questions to receive product recommendationsEmailMagnet can be added
to any shop
Help and Support page
Dashboard pageLogin pageWishlist page

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEmailMagnetPopup Builder
Detected stores2as of Nov 9, 2026Not published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesHealth & Beauty, Religious & CeremonialNot published
Top store countriesUnited StatesNot published

Reviews

MeasureEmailMagnetPopup Builder
App Store rating5.0 ★Not published
App Store reviews5Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEmailMagnetPopup Builder
Free planYesYes
Lowest paid monthly plan$19/month$18/month(ahead)
Longest free trial7 daysNot listed
Plans listed43

Listing

MeasureEmailMagnetPopup Builder
Shopify category rank#249(ahead)in Pop-ups#378in Pop-ups
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJan 5, 2024Sep 22, 2026
Languages1English1English
DevelopereMagnet Marketing AppsPoup Builder

FAQ

EmailMagnet and Popup Builder: common questions

Is EmailMagnet or Popup Builder cheaper?
Both list a free plan. Paid plans start at $19/month for EmailMagnet and $18/month for Popup Builder. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
EmailMagnet lists 15 the others don’t mention, such as A/B testing, Analytics, Automations, Campaigns. Popup Builder lists 2 the others don’t mention, such as Countdown timers, Custom fonts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for EmailMagnet, Oct 13, 2026 for Popup Builder; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for EmailMagnet, Oct 13, 2026 for Popup Builder. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.