EmailMagnet: AI Popup Builder vs Nudgie: Science‑backed Pop‑up
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for EmailMagnet, Oct 13, 2026 for Nudgie.
The short answer
- Both list a free plan. Paid plans start at $19/month for EmailMagnet and $19/month for Nudgie.
- EmailMagnet lists 13 features Nudgie’s listing doesn’t mention, including A/B testing, Automations, Campaigns.
Head to head
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Forever
- · Basic features
- · Capture email and SMS
- · Live chat & email support
- · Up to 5,000 visitors per month
20k visitors/mo
- · All features
- · Capture email and SMS
- · Live chat & email support
- · Up to 20k monthly visitors
200k visitors/mo
- · All features
- · Capture email and SMS
- · Live chat & email support
- · Up to 200k monthly visitors
Unlimited visitors
- · All features
- · Capture email and SMS
- · Live chat & email support
- · Unlimited visitors
Starter
- · Behavioural friction analysis
- · Pop-up message generator
Pro
- · Analytics dashboard
- · Behavioural friction analysis
- · Pop-up message generator
- · Unlimited pop-ups
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEmailMagnet's AI scans your store's fonts, colors, and brand style to build a popup that looks native to your store. No design skills or drag-and-drop editor required. Paste your store URL. The AI reads your brand and generates the popup design. You review it and click Publish. Supports exit-intent, time-based, and scroll triggers. Captures email and SMS leads. Integrates with Klaviyo, Sendlane, and Attentive.
Nudgie helps merchants encourage conversions using behavioral science-driven pop-ups. Messages are generated by AI trained on an expert-curated behavioral science knowledge base, not generic templates. Merchants can quickly create, customise, and launch pop-ups without coding. Nudgie also provides performance tracking so nudges can be refined and improved over time.
- Integrates into any store with just a few clicks
- AI-powered interactive quiz matches customers to products
- Quiz begins with Email Capture (!)
- Auto-enrolls captured emails to your newsletter
- Design pop-ups that encourage visitors to take actions.
- Use sequential messaging to support decision making.
- View engagement metrics to evaluate and adjust pop-ups over time.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  EmailMagnet |  Nudgie |
|---|---|---|
| Detected stores | 2 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Health & Beauty, Religious & Ceremonial | Not published |
| Top store countries | United States | Not published |
Reviews
| Measure | EmailMagnet | Nudgie |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 5 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | EmailMagnet | Nudgie |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19/month | $19/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 4 | 2 |
Listing
| Measure | EmailMagnet | Nudgie |
|---|---|---|
| Shopify category rank | #249(ahead) | #437 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 5, 2024 | Mar 16, 2026 |
| Languages | 1 | 1 |
| Developer | eMagnet Marketing Apps | Accurment |
FAQ
EmailMagnet and Nudgie: common questions
- Is EmailMagnet or Nudgie cheaper?
- Both list a free plan. Paid plans start at $19/month for EmailMagnet and $19/month for Nudgie. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- EmailMagnet lists 13 the others don’t mention, such as A/B testing, Automations, Campaigns, Email capture list. Nudgie lists 4 the others don’t mention, such as AI generation, Announcements, Tracking, Translation. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for EmailMagnet, Oct 13, 2026 for Nudgie; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for EmailMagnet, Oct 13, 2026 for Nudgie. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.