Edpro vs TheTruPoint: Analytics, AI

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 22, 2026 for Edpro, Nov 9, 2026 for TheTruPoint.

The short answer

  • On the Shopify App Store: Edpro 5.0 from 2 reviews and TheTruPoint 5.0 from 5 reviews.
  • Only TheTruPoint lists a free plan. Paid plans start at $29/month for Edpro and $49/month for TheTruPoint.
  • TheTruPoint lists 9 features Edpro’s listing doesn’t mention, including AI insights, Checkout analytics, Cohort analysis.

Head to head

Detected stores

Edpro: —
TheTruPoint: 2

App Store reviews

Edpro: 2
TheTruPoint: 5
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • Spanish
  • French
  • German
  • English
Launched
Oct 2, 2025
Mar 31, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
4 last full month
5 last full month
Detected stores
0active installs
2active installs
  • The Habit Store
  • Mulberry Label
Most common store size
—
1,001-5,000 products50%
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035OctDecAugSepEdpro: 3 reviews in October 2025Edpro: 4 reviews in December 2025TheTruPoint: Analytics, AI: 1 reviews in August 2026TheTruPoint: Analytics, AI: 5 reviews in September 2026
EdproTheTruPointCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$29/month
From $0 to $149/month
Plans
Basic$29/month
15-day free trial
  • · Expenses analytics
  • · Manage ad spend and shop's revenue
  • · Realtime profit dashboard
FreeFree
  • · Daily & weekly performance summaries
  • · Real-time store performance monitoring
  • · Revenue, orders, ROAS & AOV tracking
  • · Unified sales & performance dashboard
  • · Up to 500 orders per month
  • · WhatsApp & email performance alerts
Value$49/month
  • · + Everything in Free
  • · AOV, LTV & RTO by customer segment
  • · Custom alert thresholds
  • · New, repeat, loyal & at-risk segments
  • · Retention & win-back insights
  • · Up to 2,500 orders per month
Pro$149/month
  • · ++ Everything in Value
  • · AI diagnosis & recommended actions
  • · Category performance benchmarks
  • · Multi-touch marketing attribution
  • · Profit by product, channel & region
  • · True CAC & ROAS by channel
Coverage
12 of 21 features57%
19 of 21 features90%
Unique strengths
  • GDPR compliance
  • Profit insights
  • AI insights
  • Checkout analytics
  • Cohort analysis
  • Custom reports
  • +5 more
Analytics
57%12/21
90%19/21
Customer behavior
50%3/6
100%6/6
Marketing and sales
43%3/7
86%6/7
Visuals and reports
75%6/8
88%7/8
2109onlybothonly
EdproTheTruPoint21 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Edpro5.0(2)TheTruPoint5.0(5)
Works with also listed by another
—
—
How it sells itself

Finally see your REAL profit numbers! Connect all ad platforms (Meta, Google, TikTok) with your Shopify data to get true ROAS calculations including COGS. Discover which products actually make money, analyze any date range, and optimize ad spend based on profit, not just sales. One dashboard replaces spreadsheets and guesswork. Built for entrepreneurs who want data-driven growth, not vanity metrics.

Most Shopify stores are scaling campaigns that look profitable and aren't. Last-click attribution can overstate ROAS by up to 75%, meaning you're rewarding the wrong channels while real winners get starved of budget.

Key points
  • Analyse profit and ad sense for a specific product
  • Get an overview of your shop for any date range
  • See your most profitable products
  • Server-side pixel captures conversions that browser-based tracking misses.
  • Multi-touch attribution shows exactly which channels drive your revenue.
  • Pre-built and custom dashboards unify all your store KPIs in one place.
  • AI powered analysis to understand your store data.
Screenshots
Product detail
Setting integrationProducts pageKnow your Profits
Smart alerts and report builder
erver-side pixel with funnel, traffic, and attribution viewsAttribution, AI insights, and profit analysis dashboardSales, product, regional, and customer analytics dashboards

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEdproTheTruPoint
Detected storesNot published2as of Nov 9, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedApparel & Accessories
Top store countriesNot publishedNot published

Reviews

MeasureEdproTheTruPoint
App Store rating5.0 ★5.0 ★
App Store reviews25(ahead)
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEdproTheTruPoint
Free planNot listedYes
Lowest paid monthly plan$29/month(ahead)$49/month
Longest free trial15 daysNot listed
Plans listed13

Listing

MeasureEdproTheTruPoint
Shopify category rank#528in Analytics#272(ahead)in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedOct 2, 2025Mar 31, 2026
Languages4English, Spanish, French1English
DeveloperEdproElevare Techinex

FAQ

Edpro and TheTruPoint: common questions

Is Edpro or TheTruPoint cheaper?
Only TheTruPoint lists a free plan. Paid plans start at $29/month for Edpro and $49/month for TheTruPoint. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Edpro or TheTruPoint?
On the Shopify App Store: Edpro 5.0 from 2 reviews and TheTruPoint 5.0 from 5 reviews.
What features does each app list that the other doesn’t?
Edpro lists 2 the others don’t mention, such as GDPR compliance, Profit insights. TheTruPoint lists 9 the others don’t mention, such as AI insights, Checkout analytics, Cohort analysis, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 22, 2026 for Edpro, Nov 9, 2026 for TheTruPoint; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 22, 2026 for Edpro, Nov 9, 2026 for TheTruPoint. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.