Edition ‑ Wishlist Automations vs WL ‑ Wishlist

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Only Edition lists a free plan. Paid plans start at $25/month for Edition and $4.99/month for WL.
  • Edition lists 8 features WL’s listing doesn’t mention, including Add to cart, Dashboard, Email sharing.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Wishlists
  • Wishlists
Languages
  • English
  • Danish
  • English
Launched
Jul 29, 2026
Jun 16, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $75/month
From $4.99 to $19.99/month
Plans
FreeFree
  • · Add & view wishlists
  • · Basic wishlist page
  • · Share wishlists
  • · Up to 10 active users
Starter$25/month
7-day free trial
  • · Back-in-stock alerts
  • · Everything in Free
  • · Price drop alerts
  • · Shopify Flow integration
  • · Social sharing
  • · Up to 1,000 users
Basic$45/month
7-day free trial
  • · Everything in Starter
  • · Klaviyo integration
  • · Multiple wishlists
  • · Shopify Flow automations
  • · Up to 5,000 users
Pro$75/month
7-day free trial
  • · Everything in Basic
  • · Feature request priority
  • · Priority email support
  • · Unlimited users
Starter$4.99/month
7-day free trial
  • · 20,000 saved items
  • · Customer wishlist analytics
  • · Customizable button to match your theme
  • · Price-drop & back-in-stock emails
Growth$9.99/month
7-day free trial
  • · 20,000 saved items
  • · Customer wishlist analytics
  • · Customizable button to match your theme
  • · Price-drop & back-in-stock emails
Unlimited$19.99/month
7-day free trial
  • · Customer wishlist analytics
  • · Customizable button to match your theme
  • · Price-drop & back-in-stock emails
  • · Unlimited saved items
Coverage
17 of 20 features85%
12 of 20 features60%
Unique strengths
  • Add to cart
  • Dashboard
  • Email sharing
  • Favorites
  • +4 more
  • In-store registry
  • Online registry
  • Save for later
Wishlists
85%17/20
60%12/20
Customization
100%7/7
71%5/7
List management
100%7/7
29%2/7
List types
50%3/6
83%5/6
893onlybothonly
EditionWL20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

EditionNo rating yetWLNo rating yet
Works with also listed by another
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How it sells itself

Shoppers often find products they like but aren't ready to buy, then leave and forget them. This app adds a wishlist to your product pages, collection cards, and store header so customers can save items in one click, even before logging in. Shoppers can create multiple lists and share them. When a saved item goes on sale, returns to stock, or is purchased, customers are notified through Klaviyo or Shopify Flow.

Shoppers often find products they want but aren't ready to buy. This app gives your store a wishlist so customers can save those products and return to purchase them later. Both logged-in customers and guests can build a wishlist from product pages, collection pages, and search results.

Key points
  • Add a one-click wishlist to product pages, collection cards, and header
  • Let shoppers save items before signing in, then merge their list on login
  • Build multiple named lists and share any of them with a link
  • Send sale, restock, and purchase alerts through Klaviyo and Shopify Flow
  • Save products to a wishlist from product pages, collection cards, or search
  • Send price drop emails when a saved product becomes cheaper
  • Send back-in-stock emails when a saved product is available again
  • Send reminder emails that bring shoppers back to products they saved
Screenshots
Organize into multiple lists and share them
Bring shoppers back with automatic alertsWishlist - More saves, More salesCapture the sale before shoppers even log in
Send reminder emails wishlist
WishlistWishlist analyticsCustomized Design Wishlist

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEditionWL
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureEditionWL
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEditionWL
Free planYesNot listed
Lowest paid monthly plan$25/month$4.99/month(ahead)
Longest free trial7 days7 days
Plans listed43

Listing

MeasureEditionWL
Shopify category rank#110(ahead)in Wishlists#217in Wishlists
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 29, 2026Jun 16, 2026
Languages2English, Danish1English
DeveloperEditionVIAV LTD

FAQ

Edition and WL: common questions

Is Edition or WL cheaper?
Only Edition lists a free plan. Paid plans start at $25/month for Edition and $4.99/month for WL. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Edition lists 8 the others don’t mention, such as Add to cart, Dashboard, Email sharing, Favorites. WL lists 3 the others don’t mention, such as In-store registry, Online registry, Save for later. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.