EasyRoutes Local Delivery vs Routella: delivery management
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for EasyRoutes Local Delivery, Oct 13, 2026 for Routella.
The short answer
- On the Shopify App Store: EasyRoutes Local Delivery 4.9 from 290 reviews and Routella 5.0 from 1 reviews.
- Only EasyRoutes Local Delivery lists a free plan. Paid plans start at $39/month for EasyRoutes Local Delivery and $29/month for Routella.
- EasyRoutes Local Delivery lists 26 features Routella’s listing doesn’t mention, including Barcode scanning, Branded tracking page, Bulk printing.
Head to head
Route Planner, Local Delivery Dispatch & Tracker by EasyRoutes
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 50 orders/month
- · Driver assignment and dispatch
- · Dynamic route naming
- · Easy-to-use iOS/Android driver app
- · Optimized route planning & scheduling
- · Route timeline & calendar views
Standard
- · API, webhooks, and Zapier support
- · Basic delivery performance analytics
- · Core route planning and editing features
- · Custom tracking links with delivery ETAs
- · Import orders via spreadsheet
- · Integrated packing slips & labels
Premium
- · Advanced delivery performance analytics
- · Auto-create routes on a custom schedule
- · Custom email and SMS notifications
- · Driver barcode scanning and custom tasks
- · Everything in Standard, plus:
- · Proof of delivery photos & eSignature
Enterprise
- · Dedicated account manager
- · Personalized onboarding
- · Priority support
- · Starts with 15 driver seats
Free
- · 1 driver, 50 orders / month
- · 1 store integration
- · 5 delivery rounds / month
- · Route planning + proof of delivery
Growth
- · 5 drivers, 1,000 orders / month
- · All integrations + custom branding
- · SMS wallet — country-priced messages
- · Smart Routing — 250 stops / month
- · WhatsApp self-connect (your number)
Pro
- · 1,000 Smart Routing stops included
- · 2 extra WhatsApp numbers included
- · All integrations + custom branding
- · Routella WhatsApp incl. — 500 convos/mo
- · Unlimited drivers, orders & rounds
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEasyRoutes is a local delivery app for planning & managing optimized delivery routes, dispatching drivers, and keeping customers informed. Build routes in seconds with our route optimizer, and dispatch to our mobile driver app. Track deliveries live with order tracking pages, delivery notifications (email/SMS) & proof of delivery.
Routella is for stores that deliver with their own drivers. Import orders, build traffic-aware multi-stop routes, and dispatch in one tap. Drivers get a mobile app with navigation, signature capture, and photo proof of delivery - no download or login needed. Customers get a branded live-tracking page and automatic WhatsApp, SMS, or email updates at every step. Manage COD payments, delivery zones, and time windows.
- Delivery route optimiser for local delivery and pickups, custom stops + more
- Powerful route optmizer: Optimize routes & create packing lists in seconds
- Delivery driver app: Dispatch, track & optimise routes with our delivery app
- Order tracking: Inform customers w/ order tracker, notifications & delivery map
- Smart route optimization with traffic-aware ETAs and 2-opt improvement
- Driver app with GPS navigation, signature capture, and proof-of-delivery photos
- Branded order tracking page with WhatsApp, SMS, and email delivery notifications
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  EasyRoutes Local Delivery |  Routella |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | EasyRoutes Local Delivery | Routella |
|---|---|---|
| App Store rating | 4.9 ★ | 5.0 ★(ahead) |
| App Store reviews | 290(ahead) | 1 |
| New reviews, 28 days | 2 | Not enough data |
| Reviewers a year or more in | 35% | Not enough data |
Pricing
| Measure | EasyRoutes Local Delivery | Routella |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $39/month | $29/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 3 |
Listing
| Measure | EasyRoutes Local Delivery | Routella |
|---|---|---|
| Shopify category rank | #7(ahead) | #256 |
| Shopify App Charts | #9 on Featured by Shopify in Delivery and pickup | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Jun 22, 2020 | Jun 25, 2026 |
| Languages | 1 | 4 |
| Developer | Roundtrip.ai | RouteFlow |
FAQ
EasyRoutes Local Delivery and Routella: common questions
- Is EasyRoutes Local Delivery or Routella cheaper?
- Only EasyRoutes Local Delivery lists a free plan. Paid plans start at $39/month for EasyRoutes Local Delivery and $29/month for Routella. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, EasyRoutes Local Delivery or Routella?
- On the Shopify App Store: EasyRoutes Local Delivery 4.9 from 290 reviews and Routella 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- EasyRoutes Local Delivery lists 26 the others don’t mention, such as Barcode scanning, Branded tracking page, Bulk printing, Curbside. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for EasyRoutes Local Delivery, Oct 13, 2026 for Routella; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for EasyRoutes Local Delivery, Oct 13, 2026 for Routella. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.