Wishlister vs Professional List Manager
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Paid plans start at $4.99/month for Wishlister and $19/month for Professional List Manager.
- Wishlister lists 6 features Professional List Manager’s listing doesn’t mention, including Custom icons, Guest wishlist, Import and export.
Head to head
Customer can add favorite items to wishlist
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
Professional
- · Add to list from product pages
- · B2B pricing per company and catalog
- · Buyers manage lists in their account
- · Company-shared and tag-shared lists
- · Move a whole list to the cart
- · Multiple lists per customer
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEnhance your Shopify store with Wishlister, an app that allows customers to effortlessly create and manage wish lists. This tool enables users to categorise items, plan future purchases, and share their lists, improving navigation and simplifying the shopping process. It’s a perfect addition for retailers looking to boost customer satisfaction and increase sales by providing a personalised shopping experience.
Professional List Manager gives your B2B customers and sales reps a simple way to build, save, and order lists of products. Lists can be shared across a Company or owned by an individual customer, and prices automatically reflect each buyer's company location, catalog, and negotiated prices.
- * Free Installation and lifetime support
- * Shoppers create the wishlist without Registration or Login
- * Add your favorite items to the list both from Collection & Product pages
- Buyers view, create, and order lists in their customer account
- Add items to a list from your product pages
- Move a whole list to the cart to check out
- Lists show B2B prices for each buyer's company location and catalog
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Wishlister |  Professional List Manager |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Wishlister | Professional List Manager |
|---|---|---|
| App Store rating | 4.9 ★ | Not published |
| App Store reviews | 6 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Wishlister | Professional List Manager |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $4.99/month(ahead) | $19/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 1 | 1 |
Listing
| Measure | Wishlister | Professional List Manager |
|---|---|---|
| Shopify category rank | #66(ahead) | #207 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 17, 2017 | May 29, 2026 |
| Languages | 1 | 1 |
| Developer | Digimaa | Digital Project Design |
FAQ
Wishlister and Professional List Manager: common questions
- Is Wishlister or Professional List Manager cheaper?
- Paid plans start at $4.99/month for Wishlister and $19/month for Professional List Manager. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Wishlister lists 6 the others don’t mention, such as Custom icons, Guest wishlist, Import and export, Public wishlist. Professional List Manager lists 2 the others don’t mention, such as Favorites, Save for later. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.