Easy Variant Images vs Variant Image Penguin

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Easy Variant Images, Oct 13, 2026 for Variant Image Penguin.

The short answer

  • On the Shopify App Store: Easy Variant Images 5.0 from 64 reviews and Variant Image Penguin 3.6 from 59 reviews.
  • Paid plans start at $7.50/month for Easy Variant Images and $4.99/month for Variant Image Penguin.
  • Easy Variant Images lists 2 features Variant Image Penguin’s listing doesn’t mention, including Preview, Variants display.

Head to head

Detected stores

Easy Variant Images: 2,895
Variant Image Penguin: —

App Store reviews

Easy Variant Images: 64
Variant Image Penguin: 59

Stores added, 28 days

Easy Variant Images: 18
Variant Image Penguin: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Assign Multiple Images to Variants. Boost Conversions

Assign multiple images to variants, clean up your product page

Categories
  • Product variants
  • Product variants
Languages
  • English
  • English
Launched
Dec 19, 2019
Feb 25, 2016
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
2 last full month
Detected stores
2,895active installs
  • ICONIC LONDON
  • JOLYN
  • DGK®
  • Natura Selection
  • BPerfect Cosmetics
+2,890 more
0active installs
Most common store size
11-50 products21%
—
Top countries
  • United States38%
  • United Kingdom8%
  • Australia7%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035JunDecFebJanNovJunOctDecJulOctJanAprEasy Variant Images: 3 reviews in June 2024Easy Variant Images: 5 reviews in July 2024Easy Variant Images: 1 reviews in October 2024Easy Variant Images: 1 reviews in November 2024Easy Variant Images: 1 reviews in April 2025Easy Variant Images: 2 reviews in July 2025Easy Variant Images: 1 reviews in September 2025Easy Variant Images: 1 reviews in October 2025Easy Variant Images: 1 reviews in November 2025Easy Variant Images: 3 reviews in January 2026Easy Variant Images: 2 reviews in March 2026Easy Variant Images: 1 reviews in April 2026Variant Image Penguin: 1 reviews in June 2020Variant Image Penguin: 2 reviews in October 2020Variant Image Penguin: 2 reviews in December 2020Variant Image Penguin: 2 reviews in January 2021Variant Image Penguin: 4 reviews in February 2021Variant Image Penguin: 1 reviews in June 2021Variant Image Penguin: 1 reviews in January 2022Variant Image Penguin: 1 reviews in March 2022Variant Image Penguin: 1 reviews in November 2022Variant Image Penguin: 2 reviews in January 2024Variant Image Penguin: 2 reviews in December 2024Variant Image Penguin: 2 reviews in March 2026
Easy Variant ImagesVariant Image PenguinCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $7.50 to $19.50/month
From $4.99 to $19.99/month
Plans
Basic$7.50/month
21-day free trial
  • · All Features Included
  • · For Basic Shopify shops
  • · Free setup for all themes
  • · Live chat & email support
  • · Video, 3D model support
Advanced$14.50/month
21-day free trial
  • · All Features Included
  • · For Shopify and Advanced Shopify Stores
  • · Free setup for all themes
  • · Live chat & email support
  • · Video, 3D model support
Plus$19.50/month
21-day free trial
  • · All Features Included
  • · For Shopify Plus Stores
  • · Free setup for all themes
  • · Live chat & email support
  • · Video, 3D model support
up to 20 products$4.99/month
16-day free trial
  • · For small stores with up to 20 products
up to 250 products$9.99/month
16-day free trial
  • · For medium stores with up to 250 products
over 250 products$19.99/month
16-day free trial
  • · For large stores with unlimited products
Coverage
2 of 2 features100%
0 of 2 features0%
Unique strengths
  • Preview
  • Variants display
—
Product variants
100%2/2
0%0/2
Customization
100%2/2
0%0/2
200onlybothonly
Easy Variant ImagesVariant Image Penguin2 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

The default Shopify behavior lets you add single images to a variant. With our app, you can easily attach multiple images per variant. What's more, you can easily switch images based on the variant selected. What this means is that the images displayed on your product page match the variant selected. This will enhance the UX drastically and will result in a boost in conversions.

Instead of loading all product images, your product page will only load the images of the variant selected by your client. Multiple variant images? Yes! With the app allows you to assign multiple images per product variant: Clean: provide numerous images for each variant without overcrowding your product page Clear: your client will only see the images of the selected variant This app helps you clean up without…

Key points
  • Quickly add multiple images for each product variant
  • Better and more clear product presentation means better conversions
  • Display images specific to the selected variant
  • Assign multiple images per variant without crowding your product page
  • Easily drag and drop your images onto the matching variant
  • Installation service for tenacious themes.
Screenshots
Change Variant Image
Select Theme used by the storeImage corresponding to selected variant is displayedAdd Multiple Images to Product Variants in Shopify
Product Page Yellow Variant
Product Page Red VariantApp Configuration ScreenApp Configuration Screen

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEasy Variant ImagesVariant Image Penguin
Detected stores2,895as of Nov 9, 2026Not published
Net store change, 28 days−58estimated0estimated
Stores added, 28 days18new and returningNot enough data
Big-brand share16%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, United Kingdom, AustraliaNot published

Reviews

MeasureEasy Variant ImagesVariant Image Penguin
App Store rating5.0 ★(ahead)3.6 ★
App Store reviews64(ahead)59
New reviews, 28 days00
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEasy Variant ImagesVariant Image Penguin
Free planNot listedNot listed
Lowest paid monthly plan$7.50/month$4.99/month(ahead)
Longest free trial21 days16 days
Plans listed33

Listing

MeasureEasy Variant ImagesVariant Image Penguin
Shopify category rank#113(ahead)in Product variants#356in Product variants
Shopify App Charts#8 in Product variantsNot on this week’s charts
Built for ShopifyNoNo
LaunchedDec 19, 2019Feb 25, 2016
Languages1English1English
DeveloperSpice GemsVIP App

FAQ

Easy Variant Images and Variant Image Penguin: common questions

Is Easy Variant Images or Variant Image Penguin cheaper?
Paid plans start at $7.50/month for Easy Variant Images and $4.99/month for Variant Image Penguin. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Easy Variant Images or Variant Image Penguin?
On the Shopify App Store: Easy Variant Images 5.0 from 64 reviews and Variant Image Penguin 3.6 from 59 reviews.
What features does each app list that the other doesn’t?
Easy Variant Images lists 2 the others don’t mention, such as Preview, Variants display. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Easy Variant Images, Oct 13, 2026 for Variant Image Penguin; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Easy Variant Images, Oct 13, 2026 for Variant Image Penguin. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.