Easy Upsell vs MustHave: Upsell & Cross Sell

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Easy Upsell, Nov 7, 2026 for MustHave.

The short answer

  • Easy Upsell lists 4 features MustHave’s listing doesn’t mention, including Custom rules, Frequently bought together, Multi-language.

Head to head

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Pitch
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Categories
  • Checkout - Other
  • Upsell and cross-sell
  • Checkout - Other
  • Upsell and cross-sell
Languages
  • English
  • English
Launched
Apr 2, 2026
Jul 3, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
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Plans
Pay-per-useFree to install
5% commission on upsell revenue. First $100/month free, then capped at $19.9/month maximum.
Free
Coverage
6 of 7 features86%
3 of 7 features43%
Unique strengths
  • Custom rules
  • Frequently bought together
  • Multi-language
  • Recommendation performance
  • Funnel performance
Upsell and cross-sell
86%6/7
43%3/7
Analytics
50%1/2
50%1/2
Customization
100%3/3
33%1/3
Offers and recommendations
100%2/2
50%1/2
421onlybothonly
Easy UpsellMustHave7 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

One-click post-purchase upsells. Customers add products to their order without re-entering payment. Setup in 5 minutes - Select triggers, choose recommendations, set discounts. Fair Pricing - First $100 upsell revenue/month: FREE - Then 5% commission, capped at $19.9/month - No monthly fees, no setup fees Features: - Rule-based product matching - Flexible percentage discounts - Real-time conversion analytics Built…

Create upsell offers across the shopping journey with MustHave Upsell. Show offers on product pages and in popups, then present one-click post-purchase offers after checkout and additional offers on the thank-you page. Manage all four placements in one app and help shoppers discover relevant products to add to their orders.

Key points
  • One-click upsell after checkout - add products without re-entering payment
  • Custom rules - set trigger products and recommendations with discounts
  • Real-time analytics - track impressions, conversions, and upsell revenue
  • Fair pricing - first $100/month free, then 5% commission capped at $50
  • Show different upsells based on products bought
  • Customers accept offers without re-entering payment details
  • Simple setup, no coding needed
  • Track upsell performance from your app dashboard
Screenshots
App will suggest the products when trigger products buyed.
You can set custom rules at rules manage page.Billing page shows the every detail about the billing infos.App Home page shows the summary message and quick entrance.
Lift your AOV in simple steps
Lift store AOV - with checkout upsellsKnow what's working - Analytics previewBuilt for how people actually shop - Mobile preview

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEasy UpsellMustHave
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureEasy UpsellMustHave
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEasy UpsellMustHave
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listedNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed1Not published

Listing

MeasureEasy UpsellMustHave
Shopify category rankNot enough data#1069in Upsell and cross-sell
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedApr 2, 2026Jul 3, 2026
Languages1English1English
DeveloperTaiChu SoftwareMustHave

FAQ

Easy Upsell and MustHave: common questions

What features does each app list that the other doesn’t?
Easy Upsell lists 4 the others don’t mention, such as Custom rules, Frequently bought together, Multi-language, Recommendation performance. MustHave lists 1 the others don’t mention, such as Funnel performance. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Easy Upsell, Nov 7, 2026 for MustHave; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Easy Upsell, Nov 7, 2026 for MustHave. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.