Easy Subscriptions App vs Subi Subscriptions App
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Subi Subscriptions is detected on 1.7× as many Shopify stores as Easy Subscriptions: 80 vs 48 as of Nov 8, 2026.
- On the Shopify App Store: Easy Subscriptions 5.0 from 228 reviews and Subi Subscriptions 4.9 from 931 reviews.
- Paid plans start at $39/month for Easy Subscriptions and $29/month for Subi Subscriptions.
- Subi Subscriptions lists 13 features Easy Subscriptions’s listing doesn’t mention, including Build a box, Custom bundles, Custom pricing.
Head to head
Subscription, recurring orders, subscription box & memberships
- United States
- Sweden
- Canada
- United States
- United Kingdom
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
STARTER
- · All necessary subscription features
- · Custom email domain support
- · Dunning with Smart Recovery
- · Live human support in minutes + more
- · Multilingual store support
- · Prepaid subscriptions
GROWTH
- · All STARTER plan features +
- · Build a Box (BYOB) bundles
- · Curated subscription boxes
- · Customer retention flows
- · Loyalty gift products
- · Multi‑step bundle flows
SCALE
- · AI conversion engine
- · AI subscription audit
- · Advanced subscription analytics
- · All GROWTH plan features +
- · Billing date schedule rules
- · Dedicated Success Manager
ENTERPRISE
- · Advanced bundle subscriptions
- · All SCALE plan features +
- · Bundle presets
- · Curated bundle sequences
- · Order‑based series subscriptions
- · Sequence calendar swaps
Free
- · Automatic recurring payments
- · Custom billing dates and schedules
- · Easy to use customer portal
- · Memberships Management and Perks
- · Overview and analytics
- · Premium widget templates
Starter
- · API and webhooks access
- · All benefits in Free plan +
- · Failed payment retry
- · Full subscription-contract management
- · Live chat and email Support
- · Prepaid subscriptions, min/max billings
Subi
- · All benefits in Starter plan +
- · Bulk edits & customer permission control
- · Cancelling management tools
- · Loyalty programs and rewards
- · Quick Checkout Link + Free shipping
- · Unlimited Subscriptions and revenue
Subi Plus
- · Advanced analytics dashboard
- · All benefits in Subi plan +
- · Dedicated customer success manager
- · Enterprise-grade 99.998% uptime
- · Fast-track priority support
- · Priority feature requests
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEasy Subscriptions adds product subscriptions, subscription boxes, and build-a-box bundles to your store, no coding required. Set weekly, monthly, or custom billing, plus prepaid and quantity break pricing. A self-service portal lets customers pause, skip, swap, or cancel their own plans, cutting support tickets.
Subi (say it Soobi) is a subscription and loyalty app for subscribe and save, memberships, bundles and boxes. Sell subscriptions of any product, from coffee and pet food to supplements and beauty. Subscribers skip, pause or cancel in the portal, with retention offers at cancel. Temporary payment declines are retried. Our team migrates subscribers from other apps and real people answer you.
- Easy integration: Integrate seamlessly into your store with just a few clicks
- Flexible Subscriptions: Customize subscriptions plans to fit your business
- Product Swapping: Let your customers change the products in between subscription
- Dunning Management: Proactive handling of failed payments to minimize disruption
- Quick setup and Auto-adding widget. Embed app to use directly in Shopify admin.
- Seamless subscriber portal to manage their subscriptions. Skip, pause & cancel.
- Flexible membership tiers offering multiple perks and member-only benefits
- Customizable subscription boxes and bundles to maximize AOV and enhance loyalty
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Easy Subscriptions |  Subi Subscriptions |
|---|---|---|
| Detected stores | 48 | 80(ahead) |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Health & Beauty, Food, Beverages & Tobacco, Electronics | Health & Beauty, Food, Beverages & Tobacco, Animals & Pet Supplies |
| Top store countries | United States, Sweden, Canada | United States, United Kingdom, Germany |
Reviews
| Measure | Easy Subscriptions | Subi Subscriptions |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.9 ★ |
| App Store reviews | 228 | 931(ahead) |
| New reviews, 28 days | 14 | Not enough data |
| Reviewers a year or more in | 2% | 37%(ahead) |
Pricing
| Measure | Easy Subscriptions | Subi Subscriptions |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $39/month | $29/month(ahead) |
| Longest free trial | 7 days | 7 days |
| Plans listed | 4 | 4 |
Listing
| Measure | Easy Subscriptions | Subi Subscriptions |
|---|---|---|
| Shopify category rank | #7(ahead) | #9 |
| Shopify App Charts | #6 on Review surge in Subscriptions | #25 in Subscriptions |
| Built for Shopify | Yes | Yes |
| Launched | Dec 13, 2023 | Feb 21, 2022 |
| Languages | 1 | 18 |
| Developer | ECA Subscriptions | Subi (formerly Subify) |
FAQ
Easy Subscriptions and Subi Subscriptions: common questions
- Which is more popular, Easy Subscriptions or Subi Subscriptions?
- Subi Subscriptions is detected on 1.7× as many Shopify stores as Easy Subscriptions: 80 vs 48 as of Nov 8, 2026.
- Is Easy Subscriptions or Subi Subscriptions cheaper?
- Paid plans start at $39/month for Easy Subscriptions and $29/month for Subi Subscriptions. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Easy Subscriptions or Subi Subscriptions?
- On the Shopify App Store: Easy Subscriptions 5.0 from 228 reviews and Subi Subscriptions 4.9 from 931 reviews.
- What features does each app list that the other doesn’t?
- Easy Subscriptions lists 5 the others don’t mention, such as Custom pricing, Donations, Per-user pricing, Tiered pricing. Subi Subscriptions lists 13 the others don’t mention, such as Build a box, Custom bundles, Custom pricing, Digital products. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.