Easy SEO Master ‑ AI Magic FIX vs Plug in SEO ‑ SEO Audit & Fix

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Easy SEO Master, Nov 3, 2026 for Plug in SEO.

The short answer

  • On the Shopify App Store: Easy SEO Master 5.0 from 2 reviews and Plug in SEO 4.6 from 2,611 reviews.
  • Only Easy SEO Master lists a free plan. Paid plans start at $19.99/month for Easy SEO Master and $4.99/month for Plug in SEO.
  • Easy SEO Master lists 10 features Plug in SEO’s listing doesn’t mention, including 404 pages, ALT text, APIs and webhooks.

Head to head

Detected stores

Easy SEO Master: —
Plug in SEO: 1,639

App Store reviews

Easy SEO Master: 2
Plug in SEO: 2,611

New reviews, 28 days

Easy SEO Master: —
Plug in SEO: 2

Stores added, 28 days

Easy SEO Master: —
Plug in SEO: 52
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Optimize SEO. Fix Broken Links. Add JSON-LD Schema & Alt text.

Categories
  • SEO
  • SEO
  • Site optimization - Other
Languages
  • English
  • Russian
  • French
  • German
  • +2 more
  • English
Launched
Feb 2, 2026
Jun 2, 2011
Built for Shopify
Not badged
Built for Shopify
Reviews per month
1 last full month
1 last full month
Detected stores
0active installs
1,639active installs
  • The M Jewelers
  • Dana Seng Jewelry Collection
  • Emilia Wickstead
  • ANY DI Munich
  • Carnegie Hall Shop
+1,634 more
Most common store size
—
11-50 products20%
Top countries
—
  • United States37%
  • United Kingdom10%
  • Australia8%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035AprJunAugNovMarJunAugEasy SEO Master ‑ AI Magic FIX: 1 reviews in February 2026Easy SEO Master ‑ AI Magic FIX: 1 reviews in April 2026Plug in SEO ‑ SEO Audit & Fix: 3 reviews in April 2025Plug in SEO ‑ SEO Audit & Fix: 3 reviews in May 2025Plug in SEO ‑ SEO Audit & Fix: 3 reviews in June 2025Plug in SEO ‑ SEO Audit & Fix: 2 reviews in July 2025Plug in SEO ‑ SEO Audit & Fix: 2 reviews in August 2025Plug in SEO ‑ SEO Audit & Fix: 1 reviews in September 2025Plug in SEO ‑ SEO Audit & Fix: 1 reviews in November 2025Plug in SEO ‑ SEO Audit & Fix: 1 reviews in March 2026Plug in SEO ‑ SEO Audit & Fix: 2 reviews in April 2026Plug in SEO ‑ SEO Audit & Fix: 1 reviews in June 2026Plug in SEO ‑ SEO Audit & Fix: 2 reviews in July 2026Plug in SEO ‑ SEO Audit & Fix: 1 reviews in August 2026
Easy SEO MasterPlug in SEOCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $29.99/month
From $4.99 to $79.99/month
Plans
Free PlanFree
  • · 50 products Optimization
  • · AI Powered
  • · Auto Fix Alt Tags
  • · Broken Links Fix
  • · Magic Fix and Auto-Pilot
  • · Meta Titles and Descriptions
Pro Plan$19.99/month
7-day free trial
  • · 500 products Optimization
  • · AI Powered
  • · Auto Fix Alt Tags
  • · Broken Links Fix
  • · Magic Fix and Auto-Pilot
  • · Meta Titles and Descriptions
Pro Plus Plan$29.99/month
7-day free trial
  • · AI Search Optimization - LLM.TXT
  • · Auto Fix Alt Tags
  • · Broken Links Fix, AI Powered
  • · Magic Fix and Auto-Pilot
  • · Meta Titles and Descriptions
  • · Sitemap & 404 control
Starter$4.99/month
7-day free trial
  • · 1 Monthly Comprehensive SEO Audit
  • · AI Deep Keyword Research for 2 pages
  • · JSON LD Structured Data Tools
  • · One-click Broken Link Redirects
  • · Scan up to 30 pages
  • · Search Trends and Keyword Analytics
Lite$29.99/month
7-day free trial
  • · 2 Monthly Comprehensive SEO Audits
  • · AI Deep Keyword Research for 20 pages
  • · Bulk AI Edit Alt Text, File Name & URLs
  • · JSON LD Structured Data Tools
  • · Live Chat & Email Support
  • · One-click Broken Link Redirects
Standard$49.99/month
7-day free trial
  • · 5 Monthly Comprehensive SEO Audits
  • · 5 Monthly Speed & Performance Reports
  • · AI Deep Keyword Research for 200 pages
  • · Bulk AI Edit Alt Text, File Name & URLs
  • · Everything in Lite Plan
  • · Free 30-minute call with an SEO Expert
Premium$79.99/month
7-day free trial
  • · 10 Monthly Comprehensive SEO Audits
  • · AI Deep Keyword Research for 2,000 pages
  • · Bulk AI Edit Alt Text, File Name & URLs
  • · Everything in Standard Plan
  • · Free 30-minute call with an SEO Expert
  • · Priority Live Chat & Email Support
Coverage
26 of 31 features84%
21 of 31 features68%
Unique strengths
  • 404 pages
  • ALT text
  • APIs and webhooks
  • Automations
  • +6 more
  • Rank tracking
  • Robots.txt
  • Schemas
  • Tracking
  • +1 more
SEO
84%26/31
68%21/31
Monitoring performance
73%8/11
82%9/11
SEO tools
90%18/20
60%12/20
10165onlybothonly
Easy SEO MasterPlug in SEO31 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Google
  • Bing
  • Langify
  • Locksmith
  • Search Console
  • Judge.me
How it sells itself

Easy SEO Master helps your store get more traffic from search and AI platforms. The app automatically finds and fixes SEO issues, improves pages, images, and site structure. You get optimized meta tags, image alt text, clean URLs, broken link redirects, and JSON-LD markup. Magic FIX scans your store and applies improvements in one click.

Most Shopify stores leave SEO to chance. Plug In SEO scans every page, finds what's broken, and lets you fix image alt text, file names, URLs and meta tags in bulk — not one product at a time. AEO tools help AI search engines find you. AI keyword research finds what shoppers are searching for. AI then writes your titles and descriptions using those keywords — you approve every change.

Key points
  • Bulk optimize titles, tags, and meta text following Google guidelines
  • Automatically monitor and optimize new products as you add them 24/7
  • Improve traffic by auto-generating keyword-rich alt text for all images
  • Scan and fix broken links and 404s to ensure a smooth user experience
  • Run an audit for SEO problems and fix them with simple step by step instructions
  • Use SEO templating to rank for your targeted keywords on your blog and pages
  • Try JSON-LD structured data, broken link fixing, keyword targeting to gain rank
  • View helpful videos, detailed SEO articles, or get help from our support team
Screenshots
Bulk optimize titles, tags, and meta text following Google guide
Bulk optimize titles, tags, and meta text following Google guideBulk optimize titles, tags, and meta text following Google guideBulk optimize titles, tags, and meta text following Google guide
Use templates as guidelines to rank in Google even faster
Set up search engine optimization for your blogs contentSchema Markup Feature allows you to boost your SEO rankingsCheck for SEO issues easily in one dashboard.

Installed with

Easy SEO Master5.0(2)Plug in SEO4.6(2,611)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureEasy SEO MasterPlug in SEO
Detected storesNot published1,639as of Nov 3, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough data52new and returning
Big-brand shareNot enough data10%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesNot publishedUnited States, United Kingdom, Australia

Reviews

MeasureEasy SEO MasterPlug in SEO
App Store rating5.0 ★(ahead)4.6 ★
App Store reviews22,611(ahead)
New reviews, 28 daysNot enough data2
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureEasy SEO MasterPlug in SEO
Free planYesNot listed
Lowest paid monthly plan$19.99/month$4.99/month(ahead)
Longest free trial7 days7 days
Plans listed34

Listing

MeasureEasy SEO MasterPlug in SEO
Shopify category rank#560in SEO#138(ahead)in SEO
Shopify App ChartsNot on this week’s charts#12 in SEO
Built for ShopifyNoYes
LaunchedFeb 2, 2026Jun 2, 2011
Languages6English, Russian, French1English
DeveloperEasy SEO MasterPlug in Useful

FAQ

Easy SEO Master and Plug in SEO: common questions

Is Easy SEO Master or Plug in SEO cheaper?
Only Easy SEO Master lists a free plan. Paid plans start at $19.99/month for Easy SEO Master and $4.99/month for Plug in SEO. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Easy SEO Master or Plug in SEO?
On the Shopify App Store: Easy SEO Master 5.0 from 2 reviews and Plug in SEO 4.6 from 2,611 reviews.
What features does each app list that the other doesn’t?
Easy SEO Master lists 10 the others don’t mention, such as 404 pages, ALT text, APIs and webhooks, Automations. Plug in SEO lists 5 the others don’t mention, such as Rank tracking, Robots.txt, Schemas, Tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Easy SEO Master, Nov 3, 2026 for Plug in SEO; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Easy SEO Master, Nov 3, 2026 for Plug in SEO. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.