Easy:Import ‑ Etsy Import vs MP Square Importer
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 15, 2026 for Easy:Import, Nov 3, 2026 for MP Square Importer.
The short answer
- Easy:Import lists 7 features MP Square Importer’s listing doesn’t mention, including Bulk updates, Collections, Inventory.
Head to head
Products import. Migration from Etsy made easy. Bulk import.
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEasyImport makes migration from Etsy easy. Bulk import is easy with Etsy product importer. It imports Product Titles, Descriptions, Images and Variants with Pricing: Import products from your Etsy Products CSV that you got from Etsy to Shopify in two clicks; Automatically skip products previously imported to your Shopify store; Skip unnecessary listings before the import; Automatically import Etsy listing CSV to…
Moving from Square to Shopify? Stop rebuilding your catalog by hand. Export your item library from Square as a CSV, upload it, and review the whole import before anything changes. Existing products are matched by SKU, so you avoid duplicate listings and cleanup. Stock from each location in your file goes to the Shopify location you choose.
- Move your products from Etsy in minutes.
- Select Etsy Products CSV to import listing & skip previously imported products.
- Assign products to individual Collection during the import from CSV file.
- Move your Square catalog to Shopify from one CSV, without rebuilding by hand
- Match products already in Shopify by SKU so nothing gets duplicated
- Review the import, including problem rows, before anything changes
- Bring stock into the Shopify locations you choose, with counts from your file
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Easy:Import | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Easy:Import | |
|---|---|---|
| App Store rating | 4.0 ★ | Not published |
| App Store reviews | 23 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Easy:Import | |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | Not published |
Listing
| Measure | Easy:Import | |
|---|---|---|
| Shopify category rank | #114 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Sep 1, 2016 | Nov 3, 2026 |
| Languages | 1 | 1 |
| Developer | NexusMedia | MerchPIM |
FAQ
Easy:Import and MP Square Importer: common questions
- What features does each app list that the other doesn’t?
- Easy:Import lists 7 the others don’t mention, such as Bulk updates, Collections, Inventory, Inventory sync. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 15, 2026 for Easy:Import, Nov 3, 2026 for MP Square Importer; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 15, 2026 for Easy:Import, Nov 3, 2026 for MP Square Importer. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.