Dynamic markup vs Pricefy | A.I. Dynamic Pricing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Dynamic markup, Nov 2, 2026 for Pricefy.

The short answer

  • Both list a free plan. Paid plans start at $4.99/month for Dynamic markup and $49/month for Pricefy.
  • Pricefy lists 9 features Dynamic markup’s listing doesn’t mention, including Analytics, Auto-matching, Competitor tracking.

Head to head

App Store reviews

Dynamic markup: —
Pricefy: 72
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Monitor Your Competitor Price With A Click

Categories
  • Pricing optimization
  • Pricing optimization
  • Pricing - Other
Languages
  • English
  • English
Launched
Aug 23, 2024
May 17, 2022
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

02550JulSepFebOctAprJunAugOctDynamic markup: 1 reviews in August 2024Dynamic markup: 1 reviews in October 2025Pricefy | A.I. Dynamic Pricing: 1 reviews in July 2024Pricefy | A.I. Dynamic Pricing: 1 reviews in September 2024Pricefy | A.I. Dynamic Pricing: 1 reviews in December 2024Pricefy | A.I. Dynamic Pricing: 1 reviews in February 2025Pricefy | A.I. Dynamic Pricing: 1 reviews in September 2025Pricefy | A.I. Dynamic Pricing: 2 reviews in March 2026Pricefy | A.I. Dynamic Pricing: 11 reviews in April 2026Pricefy | A.I. Dynamic Pricing: 15 reviews in May 2026Pricefy | A.I. Dynamic Pricing: 32 reviews in June 2026Pricefy | A.I. Dynamic Pricing: 8 reviews in July 2026Pricefy | A.I. Dynamic Pricing: 1 reviews in August 2026Pricefy | A.I. Dynamic Pricing: 1 reviews in October 2026
Dynamic markupPricefyCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $4.99/month
From $0 to $189/month
Plans
FreeFree
  • · Fixed and Percentage based increase
  • · Individual and global rules
  • · Up to 100 rules
Basic$4.99/month
14-day free trial
  • · Fixed and Percentage based increase
  • · Individual and global rules
  • · Unlimited rules
FreeFree
  • · 3 Competitors
  • · Competitor Stock Monitoring
  • · Daily (1) Price Update
  • · Up to 50 SKUs
Starter$49/month
  • · Competitor Stock Monitoring
  • · Daily (2) Price Update
  • · Instant Reports
  • · Marketplace Analysis
  • · Unlimited Competitors
  • · Up to 100 SKUs
Pro$99/month
  • · Daily (2) Price Update
  • · Daily Price Change Notification
  • · Marketplace Analysis
  • · Repricing
  • · Unlimited competitors
  • · Up to 2000 SKUs
Business$189/month
  • · Auto-Repricing
  • · Daily (2) Price Update
  • · Daily Price Change Notification
  • · Marketplace Analysis
  • · Unlimited competitors
  • · Up to 15000 SKUs
Coverage
7 of 16 features44%
12 of 16 features75%
Unique strengths
  • Bulk editing
  • Custom pricing
  • Percentage discounts
  • Scheduling
  • Analytics
  • Auto-matching
  • Competitor tracking
  • Dashboards
  • +5 more
Pricing optimization
44%7/16
75%12/16
Monitoring
13%1/8
100%8/8
Pricing management
75%6/8
50%4/8
439onlybothonly
Dynamic markupPricefy16 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Channable
  • Google Shopping
  • API
How it sells itself

Supercharge Your Pricing Strategy with Dynamic Markup. Automatically adjust your product prices based on stock levels and demand. With Dynamic Markup, you never have to worry about leaving money on the table when demand spikes. Set custom rules to automatically increase prices as stock runs low, helping you boost profits and manage inventory effectively.

Pricefy makes Dynamic Pricing simple and automated. Discover competitors across the web, monitor price and stock changes, and let AI automatically match competitor products with yours, reducing hours of manual work.

Key points
  • Automated pricing adjustments based on inventory thresholds.
  • Rule prioritization for applying multiple pricing strategies.
  • Selective application to global, individual, or all-but-selected products.
  • Competitor discovery & auto-matching
  • Dynamic pricing
  • Competitors data insight and personalized reports
  • Beautiful charts
Screenshots
List of all the rules in the store
Additional individual rule configuration sampleSample global rule configurationSample individual rule configuration
Easy to use
Dynamic pricingCompetitors automatchBeautiful data

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDynamic markupPricefy
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDynamic markupPricefy
App Store ratingNot published4.5 ★
App Store reviewsNot published72
New reviews, 28 days0(ahead)0
Reviewers a year or more inNot enough data5%

Pricing

MeasureDynamic markupPricefy
Free planYesYes
Lowest paid monthly plan$4.99/month(ahead)$49/month
Longest free trial14 daysNot listed
Plans listed24

Listing

MeasureDynamic markupPricefy
Shopify category rank#147in Pricing optimization#15in Pricing - Other
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 23, 2024May 17, 2022
Languages1English1English
DeveloperJV AppsPricefy

FAQ

Dynamic markup and Pricefy: common questions

Is Dynamic markup or Pricefy cheaper?
Both list a free plan. Paid plans start at $4.99/month for Dynamic markup and $49/month for Pricefy. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Dynamic markup lists 4 the others don’t mention, such as Bulk editing, Custom pricing, Percentage discounts, Scheduling. Pricefy lists 9 the others don’t mention, such as Analytics, Auto-matching, Competitor tracking, Dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Dynamic markup, Nov 2, 2026 for Pricefy; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Dynamic markup, Nov 2, 2026 for Pricefy. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.