Dynamic markup vs Inventory Surplus
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Dynamic markup, Oct 14, 2026 for Inventory Surplus.
The short answer
- Both list a free plan. Paid plans start at $4.99/month for Dynamic markup and $15/month for Inventory Surplus.
- Inventory Surplus lists 6 features Dynamic markup’s listing doesn’t mention, including AI-powered rules, Analytics, Dashboards.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Fixed and Percentage based increase
- · Individual and global rules
- · Up to 100 rules
Basic
- · Fixed and Percentage based increase
- · Individual and global rules
- · Unlimited rules
Free Forever
Pro Plan
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSupercharge Your Pricing Strategy with Dynamic Markup. Automatically adjust your product prices based on stock levels and demand. With Dynamic Markup, you never have to worry about leaving money on the table when demand spikes. Set custom rules to automatically increase prices as stock runs low, helping you boost profits and manage inventory effectively.
Inventory Surplus helps you turn slow-moving inventory into revenue—faster and more efficiently. Instead of relying on spreadsheets or reactive discounting, the app gives you a clear system to identify surplus products, decide what to do with them, and take action in one place. Moving off Stocky? Stocky stops working August 31, 2026.
- Automated pricing adjustments based on inventory thresholds.
- Rule prioritization for applying multiple pricing strategies.
- Selective application to global, individual, or all-but-selected products.
- Identify slow-moving, excess, and returned inventory in seconds.
- Quickly adapt clearance prices for slow-moving inventory.
- Review dashboards on accelerated velocity.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Dynamic markup |  Inventory Surplus |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Dynamic markup | Inventory Surplus |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Dynamic markup | Inventory Surplus |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $4.99/month(ahead) | $15/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 2 | 2 |
Listing
| Measure | Dynamic markup | Inventory Surplus |
|---|---|---|
| Shopify category rank | #147 | #662 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 23, 2024 | May 6, 2026 |
| Languages | 1 | 1 |
| Developer | JV Apps | Inventory Surplus |
FAQ
Dynamic markup and Inventory Surplus: common questions
- Is Dynamic markup or Inventory Surplus cheaper?
- Both list a free plan. Paid plans start at $4.99/month for Dynamic markup and $15/month for Inventory Surplus. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Dynamic markup lists 5 the others don’t mention, such as Auto-repricing, Percentage discounts, Price tracking, Pricing rules. Inventory Surplus lists 6 the others don’t mention, such as AI-powered rules, Analytics, Dashboards, Flash sales. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Dynamic markup, Oct 14, 2026 for Inventory Surplus; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Dynamic markup, Oct 14, 2026 for Inventory Surplus. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.