Dynamic markup vs Easy Pricing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only Dynamic markup lists a free plan. Paid plans start at $4.99/month for Dynamic markup and $0.02/month for Easy Pricing.
- Dynamic markup lists 4 features Easy Pricing’s listing doesn’t mention, including Bulk editing, Custom pricing, Percentage discounts.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Fixed and Percentage based increase
- · Individual and global rules
- · Up to 100 rules
Basic
- · Fixed and Percentage based increase
- · Individual and global rules
- · Unlimited rules
Usage per SKU
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSupercharge Your Pricing Strategy with Dynamic Markup. Automatically adjust your product prices based on stock levels and demand. With Dynamic Markup, you never have to worry about leaving money on the table when demand spikes. Set custom rules to automatically increase prices as stock runs low, helping you boost profits and manage inventory effectively.
The app helps merchants manage product-level rules to adjust how items are handled in the store. It supports applying different strategies to individual products so merchants can control how stock is prioritized and managed. Merchants can turn rules on or off at any time to adapt to changing business needs and inventory conditions. Merchants review and approve price changes.
- Automated pricing adjustments based on inventory thresholds.
- Rule prioritization for applying multiple pricing strategies.
- Selective application to global, individual, or all-but-selected products.
- Apply strategies/rules per product variant
- Include or exclude product variants when calculating the new price
- Review and apply suggested prices with a single click
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Dynamic markup |  Easy Pricing |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Dynamic markup | Easy Pricing |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Dynamic markup | Easy Pricing |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $4.99/month | $0.02/month(ahead) |
| Longest free trial | 14 days | 14 days |
| Plans listed | 2 | 1 |
Listing
| Measure | Dynamic markup | Easy Pricing |
|---|---|---|
| Shopify category rank | #147(ahead) | #345 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 23, 2024 | Jun 1, 2026 |
| Languages | 1 | 1 |
| Developer | JV Apps | EXYOM Deutschland GmbH |
FAQ
Dynamic markup and Easy Pricing: common questions
- Is Dynamic markup or Easy Pricing cheaper?
- Only Dynamic markup lists a free plan. Paid plans start at $4.99/month for Dynamic markup and $0.02/month for Easy Pricing. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Dynamic markup lists 4 the others don’t mention, such as Bulk editing, Custom pricing, Percentage discounts, Scheduling. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.