DX Profit Margin Editor Pro vs Priloop: Pricing Automation

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026.

The short answer

  • Only Priloop lists a free plan. Paid plans start at $19.90/month for DX Profit Margin Editor Pro and $5.99/month for Priloop.
  • Priloop lists 6 features DX Profit Margin Editor Pro’s listing doesn’t mention, including AI-powered rules, Auto-repricing, Custom pricing.

Head to head

App Store reviews

DX Profit Margin Editor Pro: 1
Priloop: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Bulk editor
  • Pricing optimization
  • Bulk editor
  • Pricing optimization
Languages
  • English
  • English
  • Chinese (Simplified)
  • French
Launched
Jul 14, 2025
Jul 31, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $19.90 to $39.90/month
From $0 to $9.99/month
Plans
Basic Plan$19.90/month
7-day free trial
  • · Follow up to 10 competitor products
  • · Unlimited Cost Rules
  • · Unlimited Price Rules
Growth Plan$24.90/month
7-day free trial
  • · Follow up to 20 competitor products
  • · Unlimited Cost Rules
  • · Unlimited Price Rules
Pro Plan$29.90/month
7-day free trial
  • · Follow up to 30 competitor products
  • · Unlimited Cost Rules
  • · Unlimited Price Rules
Advanced Plan$39.90/month
7-day free trial
  • · Follow up to 50 competitor products
  • · Unlimited Cost Rules
  • · Unlimited Price Rules
Free StarterFree
  • · Automatic price rollback
  • · Fixed, increment & percentage rules
  • · Manual, scheduled & recurring runs
  • · Price floors, caps & smart endings
  • · Up to 2 active pricing rules
Basic Automation$5.99/month
7-day free trial
  • · All scheduling modes
  • · Automatic price rollback
  • · Complete execution history
  • · Everything in Free
  • · Price floors, caps & smart endings
  • · Priority email support
Pro Intelligence$9.99/month
7-day free trial
  • · Average, highest or lowest baseline
  • · Complete competitor price history
  • · Daily, 3-day or 7-day tracking
  • · Dynamic competitor-based pricing
  • · Priority email support
  • · Unlimited active pricing rules
Coverage
8 of 14 features57%
13 of 14 features93%
Unique strengths
  • Pricing rules
  • AI-powered rules
  • Auto-repricing
  • Custom pricing
  • Discounts
  • +2 more
Bulk editor
60%3/5
100%5/5
Actions
100%2/2
100%2/2
Editable resources
33%1/3
100%3/3
Pricing optimization
56%5/9
89%8/9
Monitoring
100%3/3
100%3/3
Pricing management
33%2/6
83%5/6
176onlybothonly
DX Profit Margin Editor ProPriloop14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Shopify gives each variant one cost field. Most businesses have more: freight, duties, a commission, a rate that moves with the exchange rate or the price of a material. That calculation usually lives in a spreadsheet, and its result gets typed back into Shopify by hand. This app is where it lives instead.

Priloop helps merchants plan and manage catalog price changes without editing products one by one. Merchants can prepare updates in advance, preview expected results, and keep prices within their chosen limits. Every update creates a clear record of what changed, and merchants can restore previous prices after a promotion or an unexpected result. All workflows are managed within Shopify Admin.

Key points
  • Analyze market trends by tracking competitor prices and your own price history
  • Protect your profit margins by dynamically updating your prices with formulas
  • Run your price rules and competitor checks automatically on a periodic schedule.
  • Build fixed-value, adjustment, percentage, or competitor-based rules.
  • Run rules manually, once, daily, or weekly in your store timezone.
  • Target products, variants, collections, tags, or the full catalog.
  • Set min and max limits and custom endings for catalog updates.
Screenshots
Custom Cost and Variables
Competitor Price FollowCompetitor Price Monitor and FollowDX Profit Margin Editor Pro Mobil Version
Create pricing rules with schedule and product scope filters
View and manage all pricing rules with status and next runPriloop dashboard for automated and scheduled pricing rulesMin and max price guardrails to protect catalog margins

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDX Profit Margin Editor ProPriloop
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDX Profit Margin Editor ProPriloop
App Store rating5.0 ★Not published
App Store reviews1Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDX Profit Margin Editor ProPriloop
Free planNot listedYes
Lowest paid monthly plan$19.90/month$5.99/month(ahead)
Longest free trial7 days7 days
Plans listed43

Listing

MeasureDX Profit Margin Editor ProPriloop
Shopify category rank#160(ahead)in Pricing optimization#325in Pricing optimization
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 14, 2025Jul 31, 2026
Languages1English3English, Chinese (Simplified), French
DeveloperPiraye Reklam Sanayi ve Limited ŞirketiLoopcraft Studio

FAQ

DX Profit Margin Editor Pro and Priloop: common questions

Is DX Profit Margin Editor Pro or Priloop cheaper?
Only Priloop lists a free plan. Paid plans start at $19.90/month for DX Profit Margin Editor Pro and $5.99/month for Priloop. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
DX Profit Margin Editor Pro lists 1 the others don’t mention, such as Pricing rules. Priloop lists 6 the others don’t mention, such as AI-powered rules, Auto-repricing, Custom pricing, Discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.