DropInBlog: Blog Engine vs RuffRuff Author Profiles

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for DropInBlog, Oct 29, 2026 for RuffRuff Author Profiles.

The short answer

  • On the Shopify App Store: DropInBlog 4.4 from 199 reviews and RuffRuff Author Profiles 5.0 from 5 reviews.
  • Only RuffRuff Author Profiles lists a free plan. Paid plans start at $99/month for DropInBlog and $4.99/month for RuffRuff Author Profiles.
  • DropInBlog lists 47 features RuffRuff Author Profiles’s listing doesn’t mention, including Alt tags, ALT text, Analytics.

Head to head

Detected stores

DropInBlog: 111
RuffRuff Author Profiles: —

App Store reviews

DropInBlog: 199
RuffRuff Author Profiles: 5

Stores added, 28 days

DropInBlog: 1
RuffRuff Author Profiles: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

The superior blog. Grow your SEO. Beautiful on every device.

—
Categories
  • Blogs
  • SEO
  • Blogs
  • SEO
Languages
  • English
  • Japanese
  • English
Launched
Feb 19, 2020
Mar 9, 2023
Built for Shopify
Not badged
Built for Shopify
Reviews per month
2 last full month
1 last full month
Detected stores
111active installs
  • TPT Timepiece Trading
  • KitBash3D
  • Pashudh Sarees
  • Brutus Monroe
  • AWG Bakery
+106 more
0active installs
Most common store size
11-50 products17%
—
Top countries
  • United States53%
  • United Kingdom11%
  • Canada8%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510AprAprOctOctDecFebAprJunSepOctDropInBlog: Blog Engine: 4 reviews in October 2025DropInBlog: Blog Engine: 4 reviews in November 2025DropInBlog: Blog Engine: 1 reviews in December 2025DropInBlog: Blog Engine: 5 reviews in January 2026DropInBlog: Blog Engine: 6 reviews in February 2026DropInBlog: Blog Engine: 5 reviews in March 2026DropInBlog: Blog Engine: 2 reviews in April 2026DropInBlog: Blog Engine: 2 reviews in May 2026DropInBlog: Blog Engine: 2 reviews in June 2026DropInBlog: Blog Engine: 2 reviews in August 2026DropInBlog: Blog Engine: 3 reviews in September 2026DropInBlog: Blog Engine: 2 reviews in October 2026RuffRuff Author Profiles: 1 reviews in April 2023RuffRuff Author Profiles: 1 reviews in November 2023RuffRuff Author Profiles: 1 reviews in April 2024RuffRuff Author Profiles: 1 reviews in July 2024RuffRuff Author Profiles: 1 reviews in October 2024RuffRuff Author Profiles: 1 reviews in February 2025RuffRuff Author Profiles: 1 reviews in August 2026
DropInBlogRuffRuff Author ProfilesCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $99 to $499/month
From $0 to $9.99/month
Plans
Solo$99/month
7-day free trial
  • · 1 Author
  • · 1 User
  • · AI-Assisted Blog Pilot
  • · Embed Products into Posts
  • · SEO Post Analyzer & Mention Boost
  • · Unlimited Categories & Posts
Team$199/month
7-day free trial
  • · + Everything in Solo
  • · 15 Authors
  • · 5 Users
  • · Collaborative Features
  • · User Permissions
Business$499/month
7-day free trial
  • · + Everything in Team
  • · 10 Users
  • · Employee Audit Logs (1 Year)
  • · Invoice & PO Support
  • · Link Guard - External Links Monitor
  • · Staging Environment
Business Plus$11,988/year
7-day free trial
  • · +Everything in Business
  • · 25 Users
  • · Employee Audit Logs (Unlimited + Export)
  • · Named Account Manager
  • · SSO
Free PlanFree
  • · 5 authors
  • · Author profile on blog posts
  • · Customize design of author profile
  • · Live preview
Light Plan$4.99/month
3-day free trial
  • · 15 authors
  • · Add a link on author profile
  • · All features of Free Plan
  • · No Branding
  • · Rich text description
  • · Translation of Author Profile
Regular Plan$9.99/month
3-day free trial
  • · All features of Light Plan
  • · Author profile on pages
  • · Author profile on products
  • · Unlimited authors
Coverage
53 of 53 features100%
3 of 53 features6%
Unique strengths
  • Alt tags
  • ALT text
  • Analytics
  • Article tags
  • +43 more
—
Blogs
100%31/31
3%1/31
Content creation
100%12/12
8%1/12
Display options
100%8/8
0%0/8
SEO
100%11/11
0%0/11
SEO
100%22/22
9%2/22
Monitoring performance
100%5/5
20%1/5
SEO tools
100%17/17
6%1/17
5030onlybothonly
DropInBlogRuffRuff Author Profiles53 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Klevu Search
  • Link Whisper
—
How it sells itself

DropInBlog replaces the built-in Shopify blog with one made for SEO and AI search. It takes on your store's design automatically, so posts look like part of your site from day one. Every post gets schema markup, and as you write, the SEO Analyzer and Mention Boost show how to rank in Google and get mentioned by AI. Customize your URL structure, use multiple categories, and add author profiles without staff accounts.

Show who's behind your content with author profiles on blog posts, products and pages. Add names, images, titles, bios and website links for writers, experts, makers or brands. Customize colors, image sizes and spacing with a live preview. Assign one author to multiple articles at once, and add translations for your store's languages. Manage authors separately from Shopify staff accounts.

Key points
  • In less than 3 minutes, you’ll have a live blog with SEO & CRO optimized design.
  • Blog Voice AI turns your posts into podcast-like experiences (text-to-speech).
  • As-you-type SEO Analyzer gives instant feedback on search engine optimization.
  • Embed products and create shoppable blog posts with add-to-cart buttons.
  • Customize your author profile, Add custom author profile and image for authors.
  • Display of the author profile on products, and pages as well as blog posts.
  • Bulk apply author to multiple blog posts, products and pages.
  • Live preview allows you to see configuration changes in real time.
Screenshots
Authors and Author Bio Pages
SEO Friendly Blog URLsCustomer SupportEasy Setup and Automatic Import of Existing Articles
Customize profile image
Create custom authorsQuickly Assign contents to authorsSimple UI

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDropInBlogRuffRuff Author Profiles
Detected stores111as of Nov 8, 2026Not published
Net store change, 28 days−1estimated0estimated
Stores added, 28 days1new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesFood, Beverages & Tobacco, Apparel & Accessories, Health & BeautyNot published
Top store countriesUnited States, United Kingdom, CanadaNot published

Reviews

MeasureDropInBlogRuffRuff Author Profiles
App Store rating4.4 ★5.0 ★(ahead)
App Store reviews199(ahead)5
New reviews, 28 days00(ahead)
Reviewers a year or more in54%Not enough data

Pricing

MeasureDropInBlogRuffRuff Author Profiles
Free planNot listedYes
Lowest paid monthly plan$99/month$4.99/month(ahead)
Longest free trial7 days3 days
Plans listed43

Listing

MeasureDropInBlogRuffRuff Author Profiles
Shopify category rank#24(ahead)in Blogs#45in Blogs
Shopify App Charts#3 in BlogsNot on this week’s charts
Built for ShopifyNoYes
LaunchedFeb 19, 2020Mar 9, 2023
Languages1English2Japanese, English
DeveloperDropInBlogTsun Inc.

FAQ

DropInBlog and RuffRuff Author Profiles: common questions

Is DropInBlog or RuffRuff Author Profiles cheaper?
Only RuffRuff Author Profiles lists a free plan. Paid plans start at $99/month for DropInBlog and $4.99/month for RuffRuff Author Profiles. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, DropInBlog or RuffRuff Author Profiles?
On the Shopify App Store: DropInBlog 4.4 from 199 reviews and RuffRuff Author Profiles 5.0 from 5 reviews.
What features does each app list that the other doesn’t?
DropInBlog lists 47 the others don’t mention, such as Alt tags, ALT text, Analytics, Article tags. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for DropInBlog, Oct 29, 2026 for RuffRuff Author Profiles; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for DropInBlog, Oct 29, 2026 for RuffRuff Author Profiles. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.