DropHawk vs Keel HQ
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for DropHawk, Nov 3, 2026 for Keel HQ.
The short answer
- Paid plans start at $99/month for DropHawk and $95/month for Keel HQ.
- Keel HQ lists 5 features DropHawk’s listing doesn’t mention, including Custom reports, Data export, Forecasting.
Head to head
Starter
- · 1 store, 10 ad accounts
- · Auto Hawk: 300 actions/mo per feature
- · Hawk AI: 50 messages / month
- · P&L, attribution & Telegram reports
- · Up to $20K ad spend / 30 days
Growth
- · $20K–$75K ad spend / 30 days
- · 3 stores, 30 ad accounts
- · Auto Hawk: 900 actions/mo per feature
- · COGS Bookkeeper, Budget Shield, Campaign
- · Hawk AI: 150 messages / month
Scale
- · $200K+? Enterprise plans available
- · $75K–$200K ad spend / 30 days
- · 10 stores, 100 ad accounts
- · Hawk AI: 300 messages / month
- · Priority support
- · Unlimited Auto Hawk actions
Harbor
- · 14-week cash flow forecast
- · Full Shopify order history imported
- · Inventory & sell-through by SKU
- · Mercury bank sync for cash tracking
- · Monthly profit reports
- · SKU margins and returns tracking
Coastal
- · Every feature included
- · Up to 5,000 orders/mo (3-mo avg)
Open Seas
- · Every feature included
- · Unlimited orders
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureDropHawk brings your orders, costs, and ad spend together so you can see what your store is actually making. Net profit updates in real time after cost of goods, shipping, and payment fees. A first-party pixel attributes orders to the campaigns that drove them, so you can tell which ad spend is paying off. Set your shipping, product, and gateway costs once and every profit figure reflects them.
Most operators run their store from spreadsheets rebuilt by hand each week. Keel HQ syncs your Shopify orders, products, inventory, and payouts automatically, then turns them into the numbers you decide on: sell-through by SKU, weeks of cover left, true margin after returns and shipping, and a rolling cash forecast that shows whether you can afford the next purchase order.
- Live profit dashboard with sales, COGS, ad spend, net profit, ROAS, and margin
- Order attribution that connects each sale to the ad campaign that drove it
- Cost settings for shipping, product, and gateway fees for accurate profit
- Store analytics: new vs returning revenue, refunds, discounts, and units sold
- Sell-through and weeks of cover per SKU, so you reorder before you stock out.
- True margin after returns, discounts, and shipping, not just gross revenue.
- Rolling cash forecast that shows what you can afford before you commit.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  DropHawk | |
|---|---|---|
| Detected stores | 1 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | DropHawk | |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
DropHawk and Keel HQ: common questions
- Is DropHawk or Keel HQ cheaper?
- Paid plans start at $99/month for DropHawk and $95/month for Keel HQ. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- DropHawk lists 4 the others don’t mention, such as Activity tracking, Event tracking, Marketing attribution, Pixel tracking. Keel HQ lists 5 the others don’t mention, such as Custom reports, Data export, Forecasting, Lifetime value (LTV). A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for DropHawk, Nov 3, 2026 for Keel HQ; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for DropHawk, Nov 3, 2026 for Keel HQ. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.