Drip Email Automation & Popups vs Shopify Flow

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Drip Email Automation & Popups, Nov 7, 2026 for Shopify Flow.

The short answer

  • On the Shopify App Store: Drip Email Automation & Popups 4.0 from 57 reviews and Shopify Flow 4.7 from 15,349 reviews.
  • Drip Email Automation & Popups lists 36 features Shopify Flow’s listing doesn’t mention, including A/B testing, Analytics, APIs and webhooks.

Head to head

Detected stores

Drip Email Automation & Popups: 887
Shopify Flow: —

App Store reviews

Drip Email Automation & Popups: 57
Shopify Flow: 15,349

New reviews, 28 days

Drip Email Automation & Popups: 2
Shopify Flow: 679

Stores added, 28 days

Drip Email Automation & Popups: 18
Shopify Flow: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Email marketing automation, SMS + popups for ecommerce growth.

Automate everything and get back to business

Developer
Categories
  • Email marketing
  • Pop-ups
  • Workflow automation
  • Email marketing
Languages
  • English
  • English
Launched
Oct 15, 2019
Sep 18, 2017
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
870 last full month
Detected stores
887active installs
  • Waterfront Online Store
  • Clean Simple Eats
  • The Bigg Jah Store
  • MoveU
  • Gubba Homestead
+882 more
0active installs
Most common store size
11-50 products30%
—
Top countries
  • United States43%
  • Denmark11%
  • United Kingdom7%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01,0002,000NovMarSepNovFebAugJanMarMayJulSepOctDrip Email Automation & Popups: 2 reviews in November 2022Drip Email Automation & Popups: 5 reviews in February 2023Drip Email Automation & Popups: 1 reviews in March 2023Drip Email Automation & Popups: 1 reviews in July 2023Drip Email Automation & Popups: 2 reviews in September 2023Drip Email Automation & Popups: 2 reviews in October 2023Drip Email Automation & Popups: 1 reviews in November 2023Drip Email Automation & Popups: 1 reviews in January 2024Drip Email Automation & Popups: 1 reviews in February 2024Drip Email Automation & Popups: 1 reviews in July 2024Drip Email Automation & Popups: 1 reviews in August 2025Shopify Flow: 1,034 reviews in December 2025Shopify Flow: 1,101 reviews in January 2026Shopify Flow: 1,007 reviews in February 2026Shopify Flow: 1,085 reviews in March 2026Shopify Flow: 855 reviews in April 2026Shopify Flow: 902 reviews in May 2026Shopify Flow: 959 reviews in June 2026Shopify Flow: 936 reviews in July 2026Shopify Flow: 958 reviews in August 2026Shopify Flow: 916 reviews in September 2026Shopify Flow: 870 reviews in October 2026
Drip Email Automation & PopupsShopify FlowCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$39/month
—
Plans
Subscription$39/month
14-day free trialPricing increases based on number of active people on your list and volume of emails you send.
  • · A/B split testing in automation workflow
  • · Drip provide AI access at no extra cost
  • · Email and automation workflow builder
  • · Onsite popups and embedded forms
  • · Segment based on Shopify customer data
  • · Shopify-only email automation templates
Free
Coverage
59 of 82 features72%
41 of 82 features50%
Unique strengths
  • A/B testing
  • Analytics
  • APIs and webhooks
  • Automations
  • +32 more
  • APIs
  • Conditional logic
  • Custom campaigns
  • Custom triggers
  • +18 more
Email marketing
91%30/33
64%21/33
Campaign types
88%15/17
82%14/17
Managing campaigns
94%15/16
44%7/16
Pop-ups
100%29/29
0%0/29
Managing pop-ups
100%14/14
0%0/14
Pop-up types
100%15/15
0%0/15
Workflow automation
0%0/20
100%20/20
Automation tasks
0%0/13
100%13/13
Customization
0%0/7
100%7/7
411823onlybothonly
Drip Email Automation & PopupsShopify Flow82 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Yotpo
  • Facebook Advertising
  • Zapier
  • Typeform
  • Stripe
  • Recart
  • Shopify Flow
  • Slack
  • Email
  • Google Sheets
  • Trello
  • Asana
  • Klaviyo
How it sells itself

Stop guessing, start growing. Drip analyzes your Shopify customer data, automatically grouping top spenders into pre-built segments so you can send emails that actually convert. Launch in minutes with templates for Back-in-Stock, Price Drop & Abandoned Cart flows, and brand assets pulled straight from your store. Connect Drip to Claude or ChatGPT and run your marketing by just asking.

Flow makes it easy to build custom workflows to automate marketing, order fulfillment, inventory management, fraud prevention, and more. Boost productivity and reclaim your time by automating tasks, streamlining business processes, customizing how your store works, or connecting to your favorite apps and external services.

Key points
  • Workflow templates made for Shopify for welcome, cart abandonment, back-in-stock
  • Drag and drop your store products into emails and use liquid for personalization
  • Real-time segmentation based on all your Shopify store and customer data
  • Popups, quizzes, surveys, and forms you can activate in your store in minutes
  • Automate your store with hundreds of example templates for popular use cases.
  • Customize by adding conditional logic and as many actions as you need.
  • Works with tags, metafields, fulfillment, B2B, Slack, Google Sheets, and more.
Screenshots
Insert your products into automated emails and email campaigns
Start from a Shopify workflow template to build email automationCreate popups to grow your list, upsell, and recommend productsEmails, popups, automations, and your customer data in one app
Experiment instantly with pre-built workflow templates
Gain insight into workflows by tracking status and performanceUse the visual editor to build the custom automation you needLeverage powerful condition logic to build complex workflows

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDrip Email Automation & PopupsShopify Flow
Detected stores887as of Nov 8, 2026Not published
Net store change, 28 days−5estimated0estimated
Stores added, 28 days18new and returningNot enough data
Big-brand share14%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Food, Beverages & Tobacco, Health & BeautyNot published
Top store countriesUnited States, Denmark, United KingdomNot published

Reviews

MeasureDrip Email Automation & PopupsShopify Flow
App Store rating4.0 ★4.7 ★(ahead)
App Store reviews5715,349(ahead)
New reviews, 28 days2679(ahead)
Reviewers a year or more inNot enough data63%

Pricing

MeasureDrip Email Automation & PopupsShopify Flow
Free planNot listedNot listed
Lowest paid monthly plan$39/monthNo monthly plan listed
Longest free trial14 daysNot listed
Plans listed1Not published

Listing

MeasureDrip Email Automation & PopupsShopify Flow
Shopify category rank#183in Pop-ups#1in Email marketing
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedOct 15, 2019Sep 18, 2017
Languages1English1English
DeveloperDripShopify

FAQ

Drip Email Automation & Popups and Shopify Flow: common questions

Which has better reviews, Drip Email Automation & Popups or Shopify Flow?
On the Shopify App Store: Drip Email Automation & Popups 4.0 from 57 reviews and Shopify Flow 4.7 from 15,349 reviews.
What features does each app list that the other doesn’t?
Drip Email Automation & Popups lists 36 the others don’t mention, such as A/B testing, Analytics, APIs and webhooks, Automations. Shopify Flow lists 22 the others don’t mention, such as APIs, Conditional logic, Custom campaigns, Custom triggers. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Drip Email Automation & Popups, Nov 7, 2026 for Shopify Flow; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Drip Email Automation & Popups, Nov 7, 2026 for Shopify Flow. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.