Drip Email Automation & Popups vs PopIt: Popups & Email Pop Up
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Drip Email Automation & Popups, Oct 13, 2026 for PopIt.
The short answer
- Only PopIt lists a free plan. Paid plans start at $39/month for Drip Email Automation & Popups and $7.50/month for PopIt.
- Drip Email Automation & Popups lists 27 features PopIt’s listing doesn’t mention, including A/B testing, Abandoned cart, Analytics.
Head to head
Email marketing automation, SMS + popups for ecommerce growth.
- United States
- Denmark
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Subscription
- · A/B split testing in automation workflow
- · Drip provide AI access at no extra cost
- · Email and automation workflow builder
- · Onsite popups and embedded forms
- · Segment based on Shopify customer data
- · Shopify-only email automation templates
Free
- · 2000 impressions/month
- · Unlimited features
- · Unlimited pop-ups
Beginner
- · 15000 impressions/month
- · Priority support with Live chat
- · Unlimited features
- · Unlimited pop-ups
Premium
- · Priority support with Live chat
- · Unlimited features
- · Unlimited impressions/month
- · Unlimited pop-ups
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureStop guessing, start growing. Drip analyzes your Shopify customer data, automatically grouping top spenders into pre-built segments so you can send emails that actually convert. Launch in minutes with templates for Back-in-Stock, Price Drop & Abandoned Cart flows, and brand assets pulled straight from your store. Connect Drip to Claude or ChatGPT and run your marketing by just asking.
PopIt helps you grow your email list and boost sales with high-converting popups. Create beautiful email popups, discount offers, newsletter sign-up forms, and exit-intent campaigns — no coding needed. Pick a ready-made template, customize it, to match your brand, and launch in minutes. Target popups by page, product, collection, and device. Set smart triggers: time delay, scroll, exit intent, and click.
- Workflow templates made for Shopify for welcome, cart abandonment, back-in-stock
- Drag and drop your store products into emails and use liquid for personalization
- Real-time segmentation based on all your Shopify store and customer data
- Popups, quizzes, surveys, and forms you can activate in your store in minutes
- Ready-made popup templates for email capture, discounts & promotions
- Multi-language popups — show campaigns in your customers' language
- Smart triggers: exit intent, time delay, scroll depth & click
- Target popups by page, product, collection & device type
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Drip Email Automation & Popups |  PopIt |
|---|---|---|
| Detected stores | 887 | Not published |
| Net store change, 28 days | −5 | 0 |
| Stores added, 28 days | 18 | Not enough data |
| Big-brand share | 14% | Not enough data |
| Top store categories | Apparel & Accessories, Food, Beverages & Tobacco, Health & Beauty | Not published |
| Top store countries | United States, Denmark, United Kingdom | Not published |
Reviews
| Measure | Drip Email Automation & Popups | PopIt |
|---|---|---|
| App Store rating | 4.0 ★ | Not published |
| App Store reviews | 57 | Not published |
| New reviews, 28 days | 2 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Drip Email Automation & Popups | PopIt |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $39/month | $7.50/month(ahead) |
| Longest free trial | 14 days | Not listed |
| Plans listed | 1 | 3 |
Listing
| Measure | Drip Email Automation & Popups | PopIt |
|---|---|---|
| Shopify category rank | #183 | #169(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 15, 2019 | Mar 25, 2026 |
| Languages | 1 | 1 |
| Developer | Drip | Prettifyweb |
FAQ
Drip Email Automation & Popups and PopIt: common questions
- Is Drip Email Automation & Popups or PopIt cheaper?
- Only PopIt lists a free plan. Paid plans start at $39/month for Drip Email Automation & Popups and $7.50/month for PopIt. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Drip Email Automation & Popups lists 27 the others don’t mention, such as A/B testing, Abandoned cart, Analytics, APIs and webhooks. PopIt lists 15 the others don’t mention, such as Announcements, Custom campaigns, Exit intent, Landing pages. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Drip Email Automation & Popups, Oct 13, 2026 for PopIt; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Drip Email Automation & Popups, Oct 13, 2026 for PopIt. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.