Discovery Product Finder vs DOOFINDER ‑ Search & Discovery
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Feb 19, 2026 for Discovery Product Finder, Nov 12, 2026 for DOOFINDER.
The short answer
- DOOFINDER lists 34 features Discovery Product Finder’s listing doesn’t mention, including AI search, Autocomplete, Badges and labels.
Head to head
Instant & Rapid Search Bar. Advanced Smart Search & Categories
- United States
- United Kingdom
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Plan Enterprise
Plan Basic
- · AI Guided Search
- · Custom Results
- · Product Recommendations
- · Quiz Maker
Plan Pro
- · AI Alerts
- · Dynamic Recommendations
- · Everything in BASIC plus:
- · Multi-Index
- · Search Suggestions
Plan Advanced
- · 1:1 Personalized Results
- · 365 Analytics
- · AI-Powered Visual Search
- · Everything in PRO plus:
- · Recommendations Flows Control
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureUsers will likely only see the products on your homepage. Discovery can find the best product for your customers in just a few clicks. Think of Discovery as a private concierge for every customer that comes to your store.
Doofinder is the AI Search & Discovery platform for eCommerce that helps customers quickly find exactly what they need. Whether searching, browsing or chatting with the store. Its technology understands real intent and turns every interaction into a sales opportunity.
- Drag-and-drop installation. Place Discovery anywhere on your storefront.
- No historical data required, provide recommendations from day 1.
- No PII (Personally Identifiable Information) is ever captured.
- Independant intent detection. Allow users to discover all aspects of your store.
- Semantic & natural language search to understand shopper intent and context
- Dynamic product filtering to search by category, collection, or features
- AI Product Recommendation Carousels for All Your Website Pages
- Promotional Tools: search merchandising, banners, and search results control
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Discovery Product Finder |  DOOFINDER |
|---|---|---|
| Detected stores | Not published | 2,487 |
| Net store change, 28 days | 0 | +33 |
| Stores added, 28 days | Not enough data | 72 |
| Big-brand share | Not enough data | 20% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Germany |
Reviews
| Measure | Discovery Product Finder | DOOFINDER |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 758 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Discovery Product Finder | DOOFINDER |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $61/month |
| Longest free trial | Not listed | 15 days |
| Plans listed | Not published | 4 |
Listing
| Measure | Discovery Product Finder | DOOFINDER |
|---|---|---|
| Shopify category rank | Not enough data | #61 |
| Shopify App Charts | Not on this week’s charts | #5 in Search and filters |
| Built for Shopify | No | No |
| Launched | Jun 6, 2023 | Jul 13, 2015 |
| Languages | Not published | 3 |
| Developer | Discovery Prod | Doofinder, S.L. |
FAQ
Discovery Product Finder and DOOFINDER: common questions
- What features does each app list that the other doesn’t?
- DOOFINDER lists 34 the others don’t mention, such as AI search, Autocomplete, Badges and labels, Behavior insights. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Feb 19, 2026 for Discovery Product Finder, Nov 12, 2026 for DOOFINDER; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Feb 19, 2026 for Discovery Product Finder, Nov 12, 2026 for DOOFINDER. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.