Discount Plus ‑ Custom Rules vs Variants Discount +
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 30, 2026 for Discount Plus, Oct 14, 2026 for Variants Discount +.
The short answer
- Only Discount Plus lists a free plan. Paid plans start at $19.99/month for Discount Plus and $69.99/month for Variants Discount +.
- Discount Plus lists 18 features Variants Discount +’s listing doesn’t mention, including Analytics, BOGO, Bulk discounts.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Staging & Testing
- · Free For Staging & Development Stores
Standard
- · BOGO Discounts
- · Bulk Discounts
- · Bundle Discounts
- · Custom Discount Rules
- · Free Gift Discounts
- · Order Discounts
Pro Plan
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate custom discount rules with advanced conditions, restrictions, and usage limits. Control discount eligibility using customer tags, product tags, collections, order minimums, quantity caps, and product exclusions. Set per-customer or global discount usage limits to prevent overuse. Build volume discounts, tiered pricing, BOGO, bundles, wholesale offers, free shipping, and promo codes.
Variants Discount + lets merchants apply different discounts to individual product variants instead of the entire product. Set percentage, fixed amount, or custom pricing per variant without creating duplicate products. This helps manage pricing more accurately, move specific variants faster, and maintain margins while keeping the store clean and easy to manage.
- Boost sales with BOGO deals, Buy X Get Y offers & multi-product promos
- Drive revenue with custom order discounts, volume pricing & wholesale deals
- Increase orders with bundle offers, quantity breaks & discount promos
- Attract shoppers with free shipping discounts & exclusive promo codes
- Set different discounts for each product variant
- Control variant pricing by percentage or fixed amount
- Avoid creating separate products for each variant
- Manage variant discounts from one central interface
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Discount Plus |  Variants Discount + |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Discount Plus | Variants Discount + |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 22 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Discount Plus | Variants Discount + |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $19.99/month(ahead) | $69.99/month |
| Longest free trial | 7 days | 3 days |
| Plans listed | 2 | 1 |
Listing
| Measure | Discount Plus | Variants Discount + |
|---|---|---|
| Shopify category rank | #97(ahead) | #956 |
| Shopify App Charts | #20 on Pricing moves in Discounts | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Feb 25, 2025 | Feb 2, 2026 |
| Languages | 1 | 1 |
| Developer | Plus Apps | Karta Enterprise Pty Ltd |
FAQ
Discount Plus and Variants Discount +: common questions
- Is Discount Plus or Variants Discount + cheaper?
- Only Discount Plus lists a free plan. Paid plans start at $19.99/month for Discount Plus and $69.99/month for Variants Discount +. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Discount Plus lists 18 the others don’t mention, such as Analytics, BOGO, Bulk discounts, Cross-sell discounts. Variants Discount + lists 2 the others don’t mention, such as Cart discounts, Pop-ups. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 30, 2026 for Discount Plus, Oct 14, 2026 for Variants Discount +; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 30, 2026 for Discount Plus, Oct 14, 2026 for Variants Discount +. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.