Diller Loyalty App vs Yotpo: Loyalty Rewards Program
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Diller Loyalty, Nov 8, 2026 for Yotpo.
The short answer
- Only Diller Loyalty lists a free plan. Paid plans start at $54/month for Diller Loyalty and $199/month for Yotpo.
- Yotpo lists 11 features Diller Loyalty’s listing doesn’t mention, including Custom programs, Custom rewards, Early access.
Head to head
Loyalty, Referrals & Rewards by Yotpo (formerly Swell)
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 30 Days
- · Advanced branding
- · All features
- · Points program
- · Referral program
- · Unlimited integrations
Pay as you go
- · Advanced branding
- · All features
- · Points program
- · Referral program
- · Unlimited integrations
- · Unlimited orders
Pay as you go
- · Advanced branding
- · All features
- · Points program
- · Referral program
- · Unlimited integrations
- · Unlimited orders
Pay as you go
- · Advanced branding
- · All features
- · Points program
- · Referral program
- · Unlimited integrations
- · Unlimited orders
Free
- · AI Chat Support
- · Earn Points for Purchases
- · Points Exchanged for Discounts
- · Referral Program
- · Reporting and Analytics
- · Rewards Sticky Bar
Pro
- · AI Chat Support
- · Additional Ways to Earn
- · Addtl Integrations (KLV, Recharge, etc)
- · More Rewards
- · Redeem Points at Checkout
- · Rewards Page
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureDiller® is a loyalty platform that boosts customer retention. Marketing automation empowers you to easily set up personalized, revenue-boosting SMS and email campaigns that will keep your customers loyal. Check customer purchasing and point redemption history, reward them with a welcome bonus, birthday rewards and so much more! Available in a wide range of languages.
Retain more customers with a customisable loyalty program and referrals. Launch quickly and easily make changes, no coding required. Encourage customers to spend more and increase repeat purchases with 20+ out-of-the-box campaigns, like goal spend and social media engagement. Acquire more new customers quickly by incentivizing referrals.
- Customize styling and design on your own loyalty page
- Let your customers earn and redeem points to repeat purchases
- Integrated with your favourite e-mail marketing tools
- Easily segment your members into groups for targeted marketing campaigns
- Monitor and evaluate your loyalty and referral program ROI, AOV, LTV, and more.
- Customize, launch, and manage your loyalty and rewards program with no code.
- Motivate repeat purchases and engagement with diverse rewards and VIP tiers.
- Deploy a tiered program based on points, spend, purchases, or referrals.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Diller Loyalty |  Yotpo |
|---|---|---|
| Detected stores | Not published | 7,482 |
| Net store change, 28 days | 0 | −70 |
| Stores added, 28 days | Not enough data | 33 |
| Big-brand share | Not enough data | 31% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Diller Loyalty | Yotpo |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 966 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 72% |
Pricing
| Measure | Diller Loyalty | Yotpo |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $54/month(ahead) | $199/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 2 |
Listing
| Measure | Diller Loyalty | Yotpo |
|---|---|---|
| Shopify category rank | #140 | #41(ahead) |
| Shopify App Charts | Not on this week’s charts | #88 on the Shoplist 100 |
| Built for Shopify | No | No |
| Launched | Jan 19, 2026 | Jul 28, 2015 |
| Languages | 8 | 1 |
| Developer | DILLER AS | Yotpo - L&R |
FAQ
Diller Loyalty and Yotpo: common questions
- Is Diller Loyalty or Yotpo cheaper?
- Only Diller Loyalty lists a free plan. Paid plans start at $54/month for Diller Loyalty and $199/month for Yotpo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Diller Loyalty lists 1 the others don’t mention, such as Cash back. Yotpo lists 11 the others don’t mention, such as Custom programs, Custom rewards, Early access, Gift cards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Diller Loyalty, Nov 8, 2026 for Yotpo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Diller Loyalty, Nov 8, 2026 for Yotpo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.