Shopify Digital Products vs Digital Product Subscriptions

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • Shopify Digital Products is detected on 499× as many Shopify stores as Digital Product Subscriptions: 4,991 vs 10 as of Nov 8, 2026.
  • On the Shopify App Store: Shopify Digital Products 4.8 from 1,448 reviews and Digital Product Subscriptions 4.6 from 18 reviews.
  • Digital Product Subscriptions lists 12 features Shopify Digital Products’s listing doesn’t mention, including Access subscriptions, Amazon S3 storage, Analytics.

Head to head

Detected stores

Shopify Digital Products: 4,991
Digital Product Subscriptions: 10

App Store reviews

Shopify Digital Products: 1,448
Digital Product Subscriptions: 18

New reviews, 28 days

Shopify Digital Products: 90
Digital Product Subscriptions: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Sell digital products in your store

—
Categories
  • Digital products
  • Digital products
  • Subscriptions
Languages
  • English
  • Danish
  • German
  • Spanish
  • +16 more
  • English
Launched
Nov 16, 2012
Apr 7, 2025
Built for Shopify
Not badged
Built for Shopify
Reviews per month
97 last full month
1 last full month
Detected stores
4,991active installs
  • Ronnie Coleman Signature Series
  • Lone Fox
  • Bobbie
  • Omarion Worldwide – Drip By O
  • Ulisses World
+4,986 more
10active installs
  • Willow Cottage Quilt Co
  • Employment with Amy
  • Happy Pack
  • Mondo Montessori
  • Bleeds Blue Designs
+5 more
Most common store size
11-50 products28%
101-200 products30%
Top countries
  • United States44%
  • United Kingdom9%
  • Canada7%
  • United Kingdom20%
  • Austria10%
  • Canada10%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0250500JulOctJanMarMayJulSepOctShopify Digital Products: 2 reviews in December 2025Shopify Digital Products: 2 reviews in January 2026Shopify Digital Products: 1 reviews in February 2026Shopify Digital Products: 1 reviews in March 2026Shopify Digital Products: 258 reviews in April 2026Shopify Digital Products: 239 reviews in May 2026Shopify Digital Products: 326 reviews in June 2026Shopify Digital Products: 191 reviews in July 2026Shopify Digital Products: 214 reviews in August 2026Shopify Digital Products: 132 reviews in September 2026Shopify Digital Products: 97 reviews in October 2026Digital Product Subscriptions: 2 reviews in July 2025Digital Product Subscriptions: 3 reviews in September 2025Digital Product Subscriptions: 1 reviews in October 2025Digital Product Subscriptions: 1 reviews in December 2025Digital Product Subscriptions: 2 reviews in January 2026Digital Product Subscriptions: 2 reviews in February 2026Digital Product Subscriptions: 3 reviews in March 2026Digital Product Subscriptions: 1 reviews in June 2026Digital Product Subscriptions: 2 reviews in July 2026Digital Product Subscriptions: 2 reviews in September 2026Digital Product Subscriptions: 1 reviews in October 2026
Shopify Digital ProductsDigital Product SubscriptionsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $29 to $99/month
Plans
Free
PAY AS YOU GOFree to install
4.95% + $0.25 per transaction
  • · 1 GB Storage
  • · All file types supported
  • · Automatic download emails
  • · Limit to 2 subscription plans
  • · Unlimited bandwidth
STARTER$29/month
10-day free trial1.95% + $0.15 per transaction
  • · 10 GB Storage
  • · Advanced fraud detection
  • · All file types supported
  • · Automatic download emails
  • · Custom email address
  • · IP restrictions
SCALE$49/month
10-day free trial0.95% + $0.10 per transaction
  • · 150 GB Storage
  • · Advanced fraud detection
  • · All file types supported
  • · Automatic download emails
  • · Custom email address
  • · IP restrictions
PLUS$99/month
10-day free trial0.50% + $0.00 per transaction
  • · 500 GB Storage
  • · All features from Scale plan
  • · All file types supported
  • · Dedicated onboarding assistance
  • · Early access to new features
  • · Priority live chat support
Coverage
13 of 25 features52%
25 of 25 features100%
Unique strengths
—
  • Access subscriptions
  • Amazon S3 storage
  • Analytics
  • Bulk upload
  • +8 more
Digital products
65%13/20
100%20/20
Download management
33%3/9
100%9/9
File security
50%1/2
100%2/2
Product types
100%9/9
100%9/9
Subscriptions
0%0/5
100%5/5
Pricing you can set
0%0/1
100%1/1
Subscription types
0%0/4
100%4/4
01312onlybothonly
Shopify Digital ProductsDigital Product Subscriptions25 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Customer accounts
—
How it sells itself

Sell digital products like e-books, digital art, graphics, and more from your Shopify store with the Digital Products app. Whether you’re a content creator or a business of any size, this app integrates seamlessly with your Shopify store, making it quick and simple to add digital files or links to new or existing products, track orders, send access links to customers, and more.

Content Vault helps you sell digital subscriptions and digital products with flexible subscription billing. Create digital subscription tiers, monthly memberships, and recurring subscriptions for courses, ebook downloads, & exclusive membership content. Offer instant access or drip content on a schedule.

Key points
  • Add PDFs, JPEGs, ZIP files and more to any product right from the app.
  • Set custom download limits and send links any time upon purchase.
  • Combine digital files with physical or digital product variants.
  • Flexible digital product subscriptions for PDFs, music, videos, ebooks & more.
  • Allow unlimited access or create scheduled re-occurring content releases.
  • Automate recurring payments and manage renewals effortlessly.
  • Easily manage subscriptions, payments, and content delivery all in one app.
Screenshots
Upload digital file page
DashboardFulfillment settingsDigital Downloads
Seamless customer experience for downloading digital content
Vault Access and Content Drip Digital SubscriptionsAutomated emails for new subscriptions and content dropsOne Click Setup for Digital Content Subscriptions on Shopify

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureShopify Digital ProductsDigital Product Subscriptions
Detected stores4,991(ahead)as of Nov 8, 202610as of Nov 8, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand share17%of stores of known sizeNot enough data
Top store categoriesArts & Entertainment, Apparel & Accessories, MediaArts & Entertainment, Software, Apparel & Accessories
Top store countriesUnited States, United Kingdom, CanadaUnited Kingdom, Austria, Canada

Reviews

MeasureShopify Digital ProductsDigital Product Subscriptions
App Store rating4.8 ★(ahead)4.6 ★
App Store reviews1,448(ahead)18
New reviews, 28 days90Not enough data
Reviewers a year or more in37%Not enough data

Pricing

MeasureShopify Digital ProductsDigital Product Subscriptions
Free planNot listedNot listed
Lowest paid monthly planNo monthly plan listed$29/month
Longest free trialNot listed10 days
Plans listedNot published4

Listing

MeasureShopify Digital ProductsDigital Product Subscriptions
Shopify category rank#10(ahead)in Digital products#27in Digital products
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoYes
LaunchedNov 16, 2012Apr 7, 2025
Languages20English, Danish, German1English
DeveloperShopifyContent Vault LLC

FAQ

Shopify Digital Products and Digital Product Subscriptions: common questions

Which is more popular, Shopify Digital Products or Digital Product Subscriptions?
Shopify Digital Products is detected on 499× as many Shopify stores as Digital Product Subscriptions: 4,991 vs 10 as of Nov 8, 2026.
Which has better reviews, Shopify Digital Products or Digital Product Subscriptions?
On the Shopify App Store: Shopify Digital Products 4.8 from 1,448 reviews and Digital Product Subscriptions 4.6 from 18 reviews.
What features does each app list that the other doesn’t?
Digital Product Subscriptions lists 12 the others don’t mention, such as Access subscriptions, Amazon S3 storage, Analytics, Bulk upload. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.