Describe‑it vs Descriva: AI Visibility & AEO

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Describe‑it, Oct 19, 2026 for Descriva.

The short answer

  • Paid plans start at $29/month for Describe‑it and $5/month for Descriva.
  • Descriva lists 9 features Describe‑it’s listing doesn’t mention, including Alt text, Bulk editing, Keyword research.

Head to head

App Store reviews

Describe‑it: —
Descriva: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Product content
  • Product content
  • SEO
Languages
  • English
  • English
Launched
May 7, 2026
May 11, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $29 to $199/month
From $5 to $399/month
Plans
Pro$29/month
7-day free trial
  • · 5,000 credits per month
  • · 7-day free trial
  • · AI product classification
  • · Email support
  • · Product form generation
  • · SEO-optimized product descriptions
Ultra$79/month
7-day free trial
  • · 15,000 credits per month
  • · 7-day free trial
  • · AI product classification
  • · Priority support
  • · Product form generation
  • · SEO-optimized product descriptions
Mega$199/month
7-day free trial
  • · 50,000 credits per month
  • · 7-day free trial
  • · AI product classification
  • · Dedicated support
  • · Product form generation
  • · SEO-optimized product descriptions
Essentials$5/month
7-day free trial
  • · 3 AI fixes a month for product copy
  • · AI crawler tracking and AI files
  • · AI readiness and product SEO scores
  • · Agent view for AI shopping agents
  • · Edit history and restore
  • · Structured data, llms.txt, robots rules
Starter$39.99/month
  • · 15 shopper questions tracked
  • · AI checks on all four assistants
  • · AI descriptions, titles and meta tags
  • · About 5 checks of 10 products a month
  • · Blog writer and collection copy
  • · Brands named instead of you
Pro$99.99/month
  • · 3 questions a product, brand included
  • · 40 shopper questions tracked
  • · About 6 checks of 10 products a month
  • · Blog and gap-fix autopilot
  • · Daily or weekly product checks
  • · Everything in Starter
Done for you$399/month
  • · Everything in Pro, plus bulk optimize
  • · FAQs and specs added to them
  • · Month 1: we check your key products
  • · Monthly re-check, fixes and report
  • · Setup report in 5 business days
  • · Theme check fixes
Coverage
4 of 13 features31%
12 of 13 features92%
Unique strengths
  • Auto-optimization
  • Alt text
  • Bulk editing
  • Keyword research
  • Multi-language
  • +5 more
Product content
31%4/13
92%12/13
Content creation
25%1/4
100%4/4
Content types
33%2/6
100%6/6
SEO
33%1/3
67%2/3
139onlybothonly
Describe‑itDescriva13 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Fix incomplete listings and launch products faster directly inside your Shopify editor. The app scans 16 critical product fields to flag missing data and SEO gaps instantly, while matching your products to the official Shopify taxonomy in just one click. It automatically generates optimized copy, titles, and meta tags in your exact brand voice.

Descriva shows whether ChatGPT, Perplexity, Gemini and Claude name your store when shoppers ask, what each one said and who they named instead. When you install, it checks a product you pick, before you choose a plan. Then fix what they miss: descriptions, titles, meta tags, FAQs and alt text in your brand voice, structured data, llms.txt and leftover theme demo content.

Key points
  • AI Descriptions Auto-generate titles and specs from product names
  • Smart Forms Category-specific fields for faster listing
  • SEO Content Search-optimized descriptions and metadata
  • Auto-Classify AI categorizes products with accuracy
  • Product descriptions in multiple tones, lengths, and languages
  • SEO titles, meta descriptions, and image alt text for every product
  • Copy quality score and search engine preview before you publish
  • Brand voice saved once and applied to every generation
Screenshots
Product form end point
description endpoint3 Powerful Endpoints for Product ContentClassify endpoint
Set brand voice defaults and auto-generate image alt text
Bulk mode queue for catalog-wide copy and SEO generationPick products and generate missing descriptions and SEOAI product copy and SEO drafts with review before publish

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDescribe‑itDescriva
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDescribe‑itDescriva
App Store ratingNot published5.0 ★
App Store reviewsNot published2
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDescribe‑itDescriva
Free planNot listedNot listed
Lowest paid monthly plan$29/month$5/month(ahead)
Longest free trial7 days7 days
Plans listed34

Listing

MeasureDescribe‑itDescriva
Shopify category rank#461in Product content#508in SEO
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 7, 2026May 11, 2026
Languages1English1English
DeveloperENUM REALTY LLCLunaLink AI

FAQ

Describe‑it and Descriva: common questions

Is Describe‑it or Descriva cheaper?
Paid plans start at $29/month for Describe‑it and $5/month for Descriva. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Describe‑it lists 1 the others don’t mention, such as Auto-optimization. Descriva lists 9 the others don’t mention, such as Alt text, Bulk editing, Keyword research, Multi-language. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Describe‑it, Oct 19, 2026 for Descriva; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Describe‑it, Oct 19, 2026 for Descriva. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.