Estimato: Delivery Estimation vs ShipsBy ‑ Delivery Date
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Estimato, Oct 13, 2026 for ShipsBy.
The short answer
- Both list a free plan. Paid plans start at $4.99/month for Estimato and $9.99/month for ShipsBy.
- Estimato lists 4 features ShipsBy’s listing doesn’t mention, including Custom messages, Date picker, ETAs.
Head to head
Add an Etsy-like delivery estimate to your product pages
- United States
- Australia
- India
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE
- · 1 delivery estimation rule
- · 1 design template
- · Create rules based on countries/regions
- · Create rules based on products
- · Live chat support 24/7
PLUS
- · Access to all design templates
- · Cancel anytime
- · Create rules based on Collections
- · Create rules based on countries/regions
- · Multi-language on Storefront
- · Priority live chat support 24/7
Free
- · Live preview in admin
- · One global delivery rule
- · Product page widget
- · Translated widget: EN, FR, DE, ES
Growth
- · Advanced widget styles
- · Custom closure dates
- · Everything in Free
- · Holiday calendars (FR, US, UK, DE)
- · Order-deadline countdown
- · Product, collection & tag overrides
Pro
- · Cart page widget
- · Country delivery zones
- · Everything in Growth
- · Visitor geo-detection
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEstimato adds a delivery estimate widget to your product pages: the expected delivery date, estimated delivery time, shipping ETA and the date an order arrives by. Set processing and shipping times by country, product or collection, show a delivery date range or a single arrival date, and match the widget to your brand with no coding.
Shoppers hesitate when they can't tell when an order will arrive. ShipsBy answers that question directly on your product page: a clear delivery window ("Arrives between Tue, Jul 14 and Thu, Jul 16") plus a live countdown to your daily order cutoff. No carrier integration or API keys required.
- Apply The Widget To Products Or Collections Using Templates
- Easy Setup & Installation (No Code Required)
- Customize The Widget Language & Colors
- Set Different Delivery Ranges By Country
- Delivery date range + order-deadline countdown on your product pages
- Rules engine: cutoff, processing days, zones — no carrier API needed
- Holidays FR/US/UK/DE preloaded, business-day accurate, shop timezone
- Overrides by product, collection or tag (made-to-order, preorders)
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Estimato |  ShipsBy |
|---|---|---|
| Detected stores | 32 | Not published |
| Net store change, 28 days | −1 | 0 |
| Stores added, 28 days | 1 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, Australia, India | Not published |
Reviews
| Measure | Estimato | ShipsBy |
|---|---|---|
| App Store rating | 4.9 ★ | Not published |
| App Store reviews | 18 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Estimato and ShipsBy: common questions
- Is Estimato or ShipsBy cheaper?
- Both list a free plan. Paid plans start at $4.99/month for Estimato and $9.99/month for ShipsBy. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Estimato lists 4 the others don’t mention, such as Custom messages, Date picker, ETAs, Preparation times. ShipsBy lists 2 the others don’t mention, such as Block dates, Cutoff times. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Estimato, Oct 13, 2026 for ShipsBy; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Estimato, Oct 13, 2026 for ShipsBy. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.