Delight vs TrueLoyal
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Feb 18, 2026 for Delight, Nov 6, 2026 for TrueLoyal.
The short answer
- On the Shopify App Store: Delight 5.0 from 1 reviews and TrueLoyal 4.6 from 34 reviews.
- TrueLoyal lists 9 features Delight’s listing doesn’t mention, including Coupons, Custom code, Discount codes.
Head to head
Data Science-driven Loyalty Rewards Program
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureWith Delight you can instantly access hundreds of free gifts from the biggest brands in the World and presents these rewards to your customers at checkout. Exclusive rewards that your customers will love will help you drive revenue, reduce basket abandonment and increase customer engagement. We've built the technology and the rewards base so you can focus on other aspects of your business.
The platform brings together loyalty programs, fan communities, gamification and consumer-generated content, so brands can engage people beyond a single purchase. Receipt scanning connects in-store and online activity for a complete view of every buyer.
- Choose from a wide selection of exclusive, best in market rewards
- Customise the user experience
- Build an authentic rewards programme
- See live reward reports and insights
- Award points on various activities like purchase on webiste, follow on instagram
- Reward your customers for them to burn the earned points
- Setup tier based promotions, benefits and rewards







All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Delight | TrueLoyal |
|---|---|---|
| Detected stores | Not published | 106 |
| Net store change, 28 days | 0 | −3 |
| Stores added, 28 days | Not enough data | 2 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, Canada, Hong Kong |
Reviews
| Measure | Delight | TrueLoyal |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.6 ★ |
| App Store reviews | 1 | 34(ahead) |
| New reviews, 28 days | 0 | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Delight and TrueLoyal: common questions
- Which has better reviews, Delight or TrueLoyal?
- On the Shopify App Store: Delight 5.0 from 1 reviews and TrueLoyal 4.6 from 34 reviews.
- What features does each app list that the other doesn’t?
- TrueLoyal lists 9 the others don’t mention, such as Coupons, Custom code, Discount codes, Discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Feb 18, 2026 for Delight, Nov 6, 2026 for TrueLoyal; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Feb 18, 2026 for Delight, Nov 6, 2026 for TrueLoyal. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.















