Decile ‑ Customer Analytics vs UPSELLerate Analytics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Only UPSELLerate Analytics lists a free plan. Paid plans start at $900/month for Decile and $49/month for UPSELLerate Analytics.
  • Decile lists 9 features UPSELLerate Analytics’s listing doesn’t mention, including Benchmarking, Custom dashboards, Custom reports.

Head to head

App Store reviews

Decile: 24
UPSELLerate Analytics: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Harness the power of customer data to drive profit & growth

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Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
  • Spanish
Launched
Sep 18, 2020
May 27, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepSepDecMarSepJanSepDecile ‑ Customer Analytics: 5 reviews in September 2021Decile ‑ Customer Analytics: 1 reviews in April 2023Decile ‑ Customer Analytics: 1 reviews in September 2023Decile ‑ Customer Analytics: 1 reviews in October 2023Decile ‑ Customer Analytics: 1 reviews in December 2023Decile ‑ Customer Analytics: 1 reviews in February 2024Decile ‑ Customer Analytics: 1 reviews in March 2024Decile ‑ Customer Analytics: 2 reviews in April 2024Decile ‑ Customer Analytics: 3 reviews in September 2024Decile ‑ Customer Analytics: 1 reviews in October 2024Decile ‑ Customer Analytics: 2 reviews in January 2025Decile ‑ Customer Analytics: 1 reviews in September 2026
DecileUPSELLerate AnalyticsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $900 to $1,500/month
From $0 to $199/month
Plans
Growth$900/month
$0-20M Annual Revenue
  • · 100s of add’l customer attributes
  • · Customer and Product Analytics
  • · Predictive LTV and Lifecycle Segments
  • · Syncs to popular marketing channels
Scale$1,500/month
$20M - $50M Annual Revenue
  • · Everything in Growth
  • · Strategic Meetings with Customer Success
CORE (Free)Free
  • · Instant audience size preview
  • · Know who's ready, who's at risk
  • · Real dollar estimates, not guesses
  • · See your next best move, free
  • · Unlimited Detected Revenue Opportunities
  • · Up to 50 AI Chat Revenue Opportutnies
GROWTH$49/month
14-day free trialOptional Play Packs: $25/month each, up to 2. Each pack adds 2 always-on Plays and 2 one-time Plays.
  • · 7 Plays, unlimited campaigns
  • · All included in Free + Plays
  • · Auto-synced to Klaviyo, Omnisend & more
  • · Find and launch the right Revenue Plays
  • · Need more Plays? Add a CORE Pack, $25
  • · Segment + message, ready to launch
ACCELERATE$199/month
14-day free trialOptional Play Packs: $25/month each, up to 2. Each pack adds 2 always-on Plays and 3 one-time Plays.
  • · 12 One-time Plays / month
  • · 4 Always-on Plays included
  • · Assisted onboarding included
  • · Everything in Growth + Upgraded Plays
  • · More Plays? Add ACCELERATE Pack, $25
  • · Track the impact of each Play
Coverage
16 of 16 features100%
7 of 16 features44%
Unique strengths
  • Benchmarking
  • Custom dashboards
  • Custom reports
  • Data export
  • +5 more
—
Analytics
100%16/16
44%7/16
Customer behavior
100%4/4
100%4/4
Marketing and sales
100%3/3
67%2/3
Visuals and reports
100%9/9
11%1/9
970onlybothonly
DecileUPSELLerate Analytics16 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Facebook
  • Google Ads
  • Pinterest
  • Google Analytics
  • ESP/SMS
  • TikTok
—
How it sells itself

Decile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly.

Stop guessing with short-term data. UPSELLerate Analytics acts as your dedicated AI data scientist, turning 24+ months of history into actionable campaigns. Move beyond limited insights and rely on your own AI analytics professional expert in your business to scale now. Our platform surfaces advanced segments and LTV potential to identify hidden revenue.

Key points
  • Analytics: Customer cohorts, product analytics, sequential purchase reports
  • Enrichment: Personas built on hundreds of demographic and psychographic traits
  • Segmentation: Build and compare segments to identify high value customers
  • Predictive Models: Elevate marketing with predictive LTV and lifecycle segments
  • Analyze years of history to uncover long-term patterns and hidden opportunities
  • Your in-house AI expert turns raw data into actionable growth campaigns
  • Advanced Machine learning models for precise LTV analysis and recommendations.
Screenshots
Predict future lifetime value for newly acquired customers
AI-generated personas and comparisonsCompare customer segments by any dimensionIdentify which product a customer is likely to purchase next
Beyond Insights. Let Your AI Agent activate revenue
The AI Data Scientist for Shopify StoresKnow your customers for realYour Profit-Obsessed AI Agent

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDecileUPSELLerate Analytics
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDecileUPSELLerate Analytics
App Store rating5.0 ★Not published
App Store reviews24Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDecileUPSELLerate Analytics
Free planNot listedYes
Lowest paid monthly plan$900/month$49/month(ahead)
Longest free trialNot listed14 days
Plans listed23

Listing

MeasureDecileUPSELLerate Analytics
Shopify category rankNot enough data#735in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedSep 18, 2020May 27, 2026
Languages1English2English, Spanish
DeveloperDecileUPSELLerate

FAQ

Decile and UPSELLerate Analytics: common questions

Is Decile or UPSELLerate Analytics cheaper?
Only UPSELLerate Analytics lists a free plan. Paid plans start at $900/month for Decile and $49/month for UPSELLerate Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Decile lists 9 the others don’t mention, such as Benchmarking, Custom dashboards, Custom reports, Data export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.