Decile ‑ Customer Analytics vs ORCA Analytics & MA Service

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Decile, Oct 14, 2026 for ORCA Analytics & MA Service.

The short answer

  • Paid plans start at $900/month for Decile and $584/month for ORCA Analytics & MA Service.
  • Decile lists 11 features ORCA Analytics & MA Service’s listing doesn’t mention, including AI insights, Analytics dashboard, Benchmarking.

Head to head

App Store reviews

Decile: 24
ORCA Analytics & MA Service: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Harness the power of customer data to drive profit & growth

—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • Chinese (Traditional)
  • English
Launched
Sep 18, 2020
Dec 20, 2023
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepSepDecMarSepJanSepDecile ‑ Customer Analytics: 5 reviews in September 2021Decile ‑ Customer Analytics: 1 reviews in April 2023Decile ‑ Customer Analytics: 1 reviews in September 2023Decile ‑ Customer Analytics: 1 reviews in October 2023Decile ‑ Customer Analytics: 1 reviews in December 2023Decile ‑ Customer Analytics: 1 reviews in February 2024Decile ‑ Customer Analytics: 1 reviews in March 2024Decile ‑ Customer Analytics: 2 reviews in April 2024Decile ‑ Customer Analytics: 3 reviews in September 2024Decile ‑ Customer Analytics: 1 reviews in October 2024Decile ‑ Customer Analytics: 2 reviews in January 2025Decile ‑ Customer Analytics: 1 reviews in September 2026
DecileORCA Analytics & MA ServiceCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $900 to $1,500/month
$584/month
Plans
Growth$900/month
$0-20M Annual Revenue
  • · 100s of add’l customer attributes
  • · Customer and Product Analytics
  • · Predictive LTV and Lifecycle Segments
  • · Syncs to popular marketing channels
Scale$1,500/month
$20M - $50M Annual Revenue
  • · Everything in Growth
  • · Strategic Meetings with Customer Success
Free PlanFree to install
MA Omnichannel Message Push: Fees apply—$0.004 per email, $0.028 per SMS (SMS support limited to Taiwan only).
  • · 30-day full-feature trial (starting from the installation date). Data updates will be unavailable after expiration. See more details below.
Monthly plan$584/month
30-day free trialMA Omnichannel Message Push: Fees apply—$0.004 per email, $0.028 per SMS (SMS support limited to Taiwan only).
  • · Complete sales analysis(incl. LRFM)
  • · Customer retention & churn analysis
  • · Full feature access:
  • · GA4 data integration
  • · Marketing Automation tools
Yearly charge$6,660/year
30-day free trialMA Omnichannel Message Push: Fees apply—$0.004 per email, $0.028 per SMS (SMS support limited to Taiwan only).
  • · Complete sales analysis(incl. LRFM)
  • · Customer retention & churn analysis
  • · Full feature access:
  • · GA4 data integration
  • · Marketing Automation tools
Coverage
16 of 17 features94%
6 of 17 features35%
Unique strengths
  • AI insights
  • Analytics dashboard
  • Benchmarking
  • Custom dashboards
  • +7 more
  • Checkout analytics
Analytics
94%16/17
35%6/17
Customer behavior
100%4/4
100%4/4
Marketing and sales
75%3/4
25%1/4
Visuals and reports
100%9/9
11%1/9
1151onlybothonly
DecileORCA Analytics & MA Service17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Facebook
  • Google Ads
  • Pinterest
  • Google Analytics
  • ESP/SMS
  • TikTok
—
How it sells itself

Decile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly.

As an e-commerce operator, are you facing rising ad costs, declining traffic, relying solely on loyalty cards, or planning marketing by intuition? In the big data era, precise segmentation is essential. ORCA analyzes customer behavior, building LRFM models and segments. It calculates key metrics and finds the best product bundling, high-value customers, and conversion opportunities.

Key points
  • Analytics: Customer cohorts, product analytics, sequential purchase reports
  • Enrichment: Personas built on hundreds of demographic and psychographic traits
  • Segmentation: Build and compare segments to identify high value customers
  • Predictive Models: Elevate marketing with predictive LTV and lifecycle segments
  • 行銷數據概覽:從特定的時間區間,檢視 LRFM、會員分群及交易行為之相關指標,包括:滲透率、會員屬性交叉分析、每人平均購買量、客單價、交易次數…等。
  • 商品搭售建議:在特定時間區間內,分析出兩種商品的銷售表現及其覆蓋率,進而規劃搭售行銷活動。
  • 商品開發策略建議:分析特定時間區間內,各商品分類與上個同段時間區間(季、年)的流失率、留存率、新客率、重複率、移轉率,參考分析結果來進行商品開發策略。
  • 強化個人化商品推薦:分析特定 BU 或子品牌中,全部產品分群組合的相關性分析,以此分析結果來向顧客推薦高關聯性商品,增加消費者購買與個人化行銷體驗。
Screenshots
Predict future lifetime value for newly acquired customers
AI-generated personas and comparisonsCompare customer segments by any dimensionIdentify which product a customer is likely to purchase next
行銷自動化工具示意畫面
上傳顧客資料ORCA App 架構說明數據分析儀表板示意畫面1

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDecileORCA Analytics & MA Service
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDecileORCA Analytics & MA Service
App Store rating5.0 ★Not published
App Store reviews24Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDecileORCA Analytics & MA Service
Free planNot listedNot listed
Lowest paid monthly plan$900/month$584/month(ahead)
Longest free trialNot listed30 days
Plans listed23

Listing

MeasureDecileORCA Analytics & MA Service
Shopify category rankNot enough data#1016in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedSep 18, 2020Dec 20, 2023
Languages1English2Chinese (Traditional), English
DeveloperDecile潮網科技

FAQ

Decile and ORCA Analytics & MA Service: common questions

Is Decile or ORCA Analytics & MA Service cheaper?
Paid plans start at $900/month for Decile and $584/month for ORCA Analytics & MA Service. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Decile lists 11 the others don’t mention, such as AI insights, Analytics dashboard, Benchmarking, Custom dashboards. ORCA Analytics & MA Service lists 1 the others don’t mention, such as Checkout analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Decile, Oct 14, 2026 for ORCA Analytics & MA Service; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Decile, Oct 14, 2026 for ORCA Analytics & MA Service. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.